11/08/2025
Playing it safe with your marketing?
Emma, Senior Brand Manager at Work.Life , didn’t.
💡 Instead of selling the dream of perfect office life, they told the truth:
Broken printers. Awkward small talk. Fighting for a meeting room.
The result?
A campaign that tripled brand awareness—without blowing the budget.
Their standout moment?
A foam-board sign at the London Marathon that read:
“Running late to work counts as cardio, right?”
Design + print cost? Just $80.
Two weeks from idea to reality. Viral.
Here’s why it worked:
→ Clever beats expensive
→ Relatable truths cut through the noise
→ Every idea backed by research
Because small spend ≠ small impact.
Smart, strategic ideas win hearts and get results.
📍 If your marketing feels stuck in “safe mode”, this is your sign to be braver - with a plan to back it up.
🧡 Want a few low-budget, high-impact ideas you can actually action?
DM us BOLD and we’ll flick you our list.