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Welcome to the to.a.t socials home page ☁️
(Pronounced ‘tote’ or ‘to a t’)

We are a social media marketing agency based in the UK, offering our services of content creation and social media management, worldwide📱🌍

02/07/2025

content shoots are our most popular service for a reason ✨

no matter the industry, niche, product or service - we can get it captured

so to get your entire months content shot in one day, get in touch 📸

02/06/2025

And that’s not all for to.a.t, we’ve got an even bigger announcement coming…

Make sure you’re following .a.t.socials for the journey ahead ☁️

20/03/2025

No more confusion on how to get started with TikTok shop 👋🏼

We’ve laid it all out for ya 😮‍💨

Don’t forget to hit that save + follow for more social media marketing advice 📲

18/05/2023

Makes sense, right? 💡

You've gone from creating interest, to nurturing their desire, to converting them from their screen, to your seats

And that's on social media strategy for your business ✨

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Be honest, is this exactly how you think too? 🤣
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10/02/2023

But everyone else says they're the new 'thing'? 🤔

You might've seen the odd post floating around, about how static and carousel posts are making a comeback

While this is true to an extent, we don't think it means that everyone should jump on making them👇🏻

Instead of: Reels = Priority, or, Image posts = Priority

It's: All formats = Equal chance

We typically use all 3 formats - a balanced mix of reels and carousels, ending with our STS stills every week ✨

We do it this way, because it works best for us

So instead of basing your content on its format, base it on VALUE (inform, entertain, inspire, etc.) 👍🏻

PRO TIP: Certain formats work better for certain types of posts

If your aim is to entertain, reels are your best bet, whereas if your aim is to inform/educate, carousels work wonders (like this post)

Are you team reels, or team images? 💬

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31/01/2023

CONVERT FOLLOWERS ➡️ CUSTOMERS

It's no secret that social media is the place to be if you want to be reaching new customers📱

Heres a few things you need to include in your next post to make that happen:

- Tag your location📍
If people can't figure out/find where you are, how do you expect them to visit you?!

- Include a CTA (Call To Action) 🗣️
A lot of the time, people need to be guided in the right direction, prompt them to come in for a visit!

- Offer an incentive 💸
Give your audience more reasons to visit you, think, how can they benefit from coming in? Do you have any offers they should know about?

- Provide any relevant post details 📝
What's the name of the dish/drink/order? How can they book a table? What are your opening hours?

Always think from the customers POV in order to get them from their screens, to your seats

Don't forget to save this post for later! 🏷️

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28/01/2023

Your February important industry dates are here! 🗓️

& as usual, some promo campaign ideas 😉

Next month we’ve got:

- World Nutella day 🤤🍫
An easy one to campaign for if you ask me! If you offer anything like Nutella milkshakes, waffles or ice cream, offer a buy one, get one 1/2 off!

- Yorkshire pudding day 🇬🇧🍗
Hello, free extra Yorkies on this weeks Sunday roasts?!

- Galentines day 💞💐
Something like, “share this post to your story & tag 4 gal pals you’re sharing Galentines with for the chance to win a free dinner!”

- Valentine’s Day 🌹❤️‍🔥
Showing off the seasonal decor is a really booking converter in itself, people love to choose a Valentines meal based off the pictures they could get that night

But you could also do something like “bottomless drinks for 2 lucky couples, just like, follow & share this post!”

- National chip week 🍟🥔
Get chips with any meal for only £1.50 this week!

- Pancake day 🥞🍓
Another easy, but effective date to campaign for, 10% off all pancake orders today!

If you loved these ideas and would love to implement something personalised to your cafe/restaurant, send us a DM! 🫱🏼‍🫲🏾

Which of these campaign ideas is your favourite? 💬

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12/01/2023

I'm sure you've heard about the importance of branding before, but do you know about the POWER of it?

Heres a few examples to paint the picture

- The average cost of a regular coffee compared to the cost of a Starbucks coffee ☕

- The price of a steak dinner at Nus'r, compared to the average restaurant price of a steak dinner 🥩

THAT'S the power of branding

Which is why it's so important to make sure everything with your business is aligned from brand colours, to tone of voice, so that you're instantly recognisable

Now that you understand the POWER of branding, what should you do with this info?

Well, it just so happens that we're actually about to launch a step-by-step PDF, Your Guide To Branding 👀

So be sure to keep an eye out for the announcement!

PS: It'll be shared live on Instagram stories - give us a follow on there if you don't want to miss out! 📲

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25/12/2022

Fitting for the last Social Tip Sunday of 2023, to be on Christmas day! 🎅🏼

Today's tip: TO ENJOY YOURSELF

It can be easy as a business owner to forget how to have fun and live for the moments outside of work mode

To round off this year, remember, it's ok to switch off from time to time and reap the benefits of all your hard efforts! 💪🏼

You and your business can only floruish, when you do✨

From our family to yours, we wish you a very Merry Christmas! 🎄🤍

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21/12/2022

How we got over 11,000 people to see our post 🤯

Head to our Instagram for more tips and information like this: www.instagram.com/thecafesocials

And be sure to follow this page for all things social media!📱

19/12/2022

Introducing our brand new look ✨

We figured, why wait for the new year?!

Taking steps forward should be done according to your own time, whenever you're ready - and we decided that time is now! 🤍

What do you think of our new look? 💬
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12/12/2022

RE-BRAND IN PROCESS 🚧

Keep an eye out for an exciting announcement coming soon 👀

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