PlumbSocial

24/04/2023

More Value = More Work

21/04/2023

20/04/2023

Don't be bland with your brand!

18/04/2023

Old ways of thinking and old ways of doing things might be holding you back!

30/12/2022

26/10/2022

Very True!

This one belief will stop you from being successful

The belief that you have to sacrifice everything in order to grow and scale your plumbing business. 📈

It’s just not TRUE! 💀

While it is hard work 💪

And requires a lot of dedication!

You can grow and scale your plumbing business to a point where you gain a lot of time and money freedom in just a few short years!

This LIE stopped me from growing my plumbing business for years.

I thought I would end up all alone or divorced

Like it’s one or the other

Success or Happiness!

But because my wife and I were on the same page and we did it together we actually grew closer in the process!

And I wouldn’t have it any other way!

05/09/2022

✅✅✅Plumbing Business Owners!

I get it! Your trying to run and grow your plumbing business!

Your dealing with CSR's, Technicians, Systems, angry customers, CRM's, broken equipment and all the daily crap that comes with owning your own business.

Let alone trying to live a life too!

And it's a lot of freaking work! 🧑‍🏭

You feel like your being pulled in a bunch of different directions!

And the thought of being active on Facebook or Instagram sounds good in theory...

but to actually follow through with it is whole other story 😒

You know that your customers are on Facebook and you know that if they knew about your quality services they would love your brand and the way you've built your plumbing business to serve the customer. 💪

So you get all excited and post consistently for a couple days....

but then you get busy and miss a week or two

And your not being consistent enough to see any results....

That was our founder Jered Williams two years ago!

He knew that if he could get on Facebook and consistently tell people about how well he was taking care of his customers

and why his customers loved his plumbing business

that he would attract more customers who appreciated his service!
Customers who wanted:
✅Quality work
✅Good Customer Service
✅Fast scheduling
✅Professionalism

The problem with Jered's plumbing business was that he was getting too many calls from customers who weren't a good fit for his plumbing business.
Customers who wanted:
❌Band aid fixes
❌Cheapest pricing
❌Didn't appreciate good service

So Jered set out to pre educate people in his local community about how they offer quality service in a timely manner with the best customer service around

A method he now calls "Social Priming" 👍

If you want to learn more about "Social Priming" Click the link below!
➡️ https://thisisrad.plumbsocial.media/

02/09/2022

Plumbing Business marketing can be split into two categories

Advertising and Branding

I like to think of these as short term and long term

Advertising or “short term” are direct response

Anytime you are running an ad and asking for a response from your customers

Like google ad words

The response being that they call you

it’s a very short term marketing strategy

Branding or “Long Term” marketing is the opposite of direct response

It has a long time horizon and requires consistency

The goal being to educate your customers on the value that you offer

What is different about you from the other guys

and to create an emotional connection with your customer

This is a long term strategy

A lot of plumbing businesses solely focus on short term

And miss out on the power of building a powerful brand

Where your customers understand the value you bring to the table

And you’ve created an emotional connection with them

Where they understand what you, what your all about

And why they should hire you over the other guys

02/09/2022

In a world where we can get in front of so many people! 🙂

It's never been harder to grab their attention!

Don't be afraid to be different...

Cool Colors, being funny and offering one of a kind services are

a great way to be different in a sea of normal!

Go do something extraordinary today! 😎

03/08/2022

Staff Pictures are a powerful tool for your plumbing company 😮

If you post pictures of your staff consistently on social media 😉

The local community will start to associate your business with other people

Which is super powerful!

People buy from those they know like and trust

And most people have an easier time trusting other people over a faceless business

And on the other end of the spectrum
When you mess up

Because all plumbing businesses mess up sometimes😢

Your customers have a much harder time complaining about another person

They are much more likely to be a little more forgiving if they associate your business with people

Plus this is one of the easiest pieces of content to make

Take a picture and add a name and some special details about the person

And wallah you have a Facebook or Instagram post

I developed a quick and easy template for writing the content for a staff photo

And I'm giving it away for free

CLICK THIS LINK ⬇️
https://abouttemplate.plumbsocial.media/freeabout

So what are you waiting for?

Go get that template and get some photos of your staff!

03/08/2022

Staff Pictures are a powerful tool for your plumbing company 😮

If you post pictures of your staff consistently on social media 😉

The local community will start to associate your business with other people

Which is super powerful!

People buy from those they know like and trust

And most people have an easier time trusting other people over a faceless business

And on the other end of the spectrum

When you mess up

Because all plumbing businesses mess up sometimes

Your customers have a much harder time complaining about another person

They are much more likely to be a little more forgiving if they associate your business with people

Plus this is one of the easiest pieces of content to make

Take a picture and add a name and some special details about the person

An wallah you have a Facebook or Instagram post

I developed a quick and easy template for writing the content for a staff photo

And I'm giving it away for free

CLICK THIS LINK ⬇️
https://abouttemplate.plumbsocial.media/freeabout

So what are you waiting for?

Go get that template and get some photos of your staff!

01/08/2022

Your PLUMBING BUSINESS should post a TON on social media

Some business owners are scared of posting to frequently

They’re worried about driving people nuts on social media

But the reality is that whoever screams the loudest gets the most attention

My favorite example of this is Grant Cardone

If you don’t know who he is he’s a billionaire real estate investor

And he’s very well know for his aggressive marketing techniques

In an interview with Alex Hormozi grant said that

40% of his business comes from people who unsubscribed from his email list

Think about that for a minute

He drove them nuts enough to unsubscribe from his email list

And they still spent money with him

If your drive them nuts enough they know

Who you are, what you do, and what your all about

And better yet they’re still willing to give you their money

Which means you should post as often as possible

So then it just becomes a matter of what's reasonable as far as time and money is concerned

Either your going to do it yourself and time is the determining factor

How much time are you willing to spend on posting

Or your going to pay someone to do it for you and money is the determining factor

How much money are you willing to spend your social media management