The pocket videographer

02/12/2020

As promised.. a little word about distribution. Here's a little tip that I've got from gary vaynerchuck. Create pillar content meaning a long form video that you can then split into smaller videos and repurpose on different channels. Automate parts of your distribution. there are great services like ifttt and tons of scheduling apps. you can batch create your content and let the app post it automatically at the times of your choosing. again.. if you d like a video about that.. let me know in the comments. Try to stay consistent about when to post. Don't keep your audience waiting too long for new content. And one more thing.. Hit publish when it is good enough.. not when it is perfect because perfect never comes.

Ht1

02/12/2020

to film i use protake, it gives me more control and stabilizes my footage. To edit I use kinemaster, for color grading I use vsco and I use split video to cut my videos in 15 second increments for stories. Now Like I said. I use a gazillion apps for everything from preparation all the way to distribution. I even have them organized in a special way on my phone to reduce friction as much as possible when filming. If you would like to see a video about my app usage, like this video. If there is interest, I ll make one for you.

📱

26/11/2020

You might have all the gear in the world, it will not necessarily result in you making great videos. You will need to or/and entertain, educate or inspire your audience .. and preferably do it while leaving them with a specific emotion. The art of creating emotions is something that can be learned. Here are some things that influence the emotion of the viewer : music, color, tempo of your edit, lighting, framing, camera movement and more. but don't feel overwhelmed by this list.. these can be learned progressively. the most important thing is to think about entertaining, educating or inspiring.. the rest can be learned in a good online course or by watching tutorials. You do not need to master everything from the get go neither. In my course I focus on making sure you can make a video after the first lesson and I keep adding skills on top of the base over time .

25/11/2020

I have another video in which I talk about the tool is use to shoot. It's my basic kit. I will link it in the description. But to recap. I have an iphone 11 pro max but any decently recent mobile phone should do. a pop socket, a mini tripod, A microphone, and a clamps. The only thing I did not mention in the other video is lights. Sound and lights are way more important that the camera or phone you use. In good lighting, most of the phones perform great. You can use natural light by filming next to your window or you can use a , preferably soft, artificial light source. There are tons of videos on youtube about how to properly use lights so I won't go into details today. The other thing you can really mess up is sound. It's been said over and over again but I ll say it too.... people will forgive a bad video quality but will leave for bad audio. Getting a good mic is the first thing you should put your money in .. right after your phone off course. 📱

25/11/2020

WHO

If you would google marketing for dummies, one of the things all the top articles will mention is defining your demographics. In a nutshell it's figuring out who is your video for. There are quite some tools online that will help you define your target audience but let's assume you know who they are. The next question you might want to ask yourself is..

WHERE

where do they hang out. In real life, you would not open a gym in an industrial area... you would want to open it in a densely populated neighborhood. Well the same thing goes with your content. Some people might hang out here on youtube but maybe the best way to reach them is on linkedin or on tik tok. You need to get to know your audience and research which platforms they use. Why you need to know that is because every network comes with specific set of rules. For example. Tik tok is exclusively for vertical short videos of max 1 min. Youtube is mainly horizontal and videos tent to be about 10 min long. You should not post personal stuff or cat videos on linkedin.. They don't like that. Every platform has a typical audience and a purpose. It's nice to think about that before you start shooting.

WHEN

Within your preparation you might also wan to ask yourself, when you should upload. Again based on your audience and your platform, you might want to post more or less often. Also be realistic, especially in the beginning. Don't write down that you will post a video to youtube every day. This is probably not achievable and will definiely lead to some disappointment down the road. Better be conservative in how much content you want to release in the beginning. You probably still have to learn a lot and too much pressure often leads to people giving up. We don't want 📷

25/11/2020

When I moved to Berlin in 2016, it was to start a company. I had the greatest intentions. one of those was to Document everything and have great content that would bring awareness to my business. I soon realized that in order to do that, I would need to spend quite some money... that I did not have. So I opened up google and little did I know it would lead me to an exciting but completely different adventure.

🎥

25/11/2020

WHO

If you would google marketing for dummies, one of the things all the top articles will mention is defining your demographics. In a nutshell it's figuring out who is your video for. There are quite some tools online that will help you define your target audience but let's assume you know who they are. The next question you might want to ask yourself is..

WHERE

where do they hang out. In real life, you would not open a gym in an industrial area... you would want to open it in a densely populated neighborhood. Well the same thing goes with your content. Some people might hang out here on youtube but maybe the best way to reach them is on linkedin or on tik tok. You need to get to know your audience and research which platforms they use. Why you need to know that is because every network comes with specific set of rules. For example. Tik tok is exclusively for vertical short videos of max 1 min. Youtube is mainly horizontal and videos tent to be about 10 min long. You should not post personal stuff or cat videos on linkedin.. They don't like that. Every platform has a typical audience and a purpose. It's nice to think about that before you start shooting.

WHEN

Within your preparation you might also wan to ask yourself, when you should upload. Again based on your audience and your platform, you might want to post more or less often. Also be realistic, especially in the beginning. Don't write down that you will post a video to youtube every day. This is probably not achievable and will definiely lead to some disappointment down the road. Better be conservative in how much content you want to release in the beginning. You probably still have to learn a lot and too much pressure often leads to people giving up. We don't want that.

🎥

17/11/2020

woop wooop .. new article folks..

In this article, I cover the basics of how to get started with video content creation for your business or fun.

17/11/2020

Yes!! It s online https://www.youtube.com/watch?v=JK3kKCtvU0w&feature=youtu.be

✩ SUPPORT THE CHANNEL ✩ You can support the channel by buying my online course or using some of the links in the tools of the trade section. ✭ ONLINE COURSE:...

17/11/2020

https://youtu.be/JK3kKCtvU0w Going live in about an hour!!

✩ SUPPORT THE CHANNEL ✩ You can support the channel by buying my online course or using some of the links in the tools of the trade section. ✭ ONLINE COURSE:...

10/11/2020

Welcome back to Instagram. Sign in to check out what your friends, family & interests have been capturing & sharing around the world.

10/11/2020

Genuinely curious about what you watch online? Drop your favourites..
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10/11/2020

How to start with video creation in 2020 even if you have no clue.

On the 17th I will release my new youtube video and I'd like to know if you would like me to cover a specific question. If I can't put it in the video, there is still a big chance I would cover it in the LIVE Q&A. - https://mailchi.mp/4f6c204fa4c2/time-to-ask-your-questions

10/11/2020

Time to drop your questions for the Q&A ..

Powered by VideoAsk - Build instant trust, put a face on your brand, and have more personal interactions at scale.

06/11/2020

New format / Q&A sessions 🔥 - https://mailchi.mp/524300ac103b/new-format-qa-sessions

05/11/2020

This is quite exciting but also scary. It would be my fist LIVE session .. online at least. If you would like to join the discussion, ask questions or just listen and get some inspiration, JUST JOIN.

I’m sure it will be lots of fun!!

Click the link in bio then events and leave your info there. I’ll send you all the information about the event and how to join.

Tnx for being here. Means the world.

&A 📱

22/10/2020

I m falling short.. this is a good