25/08/2025
I invested $15K in my first year as an entrepreneur.
That was huge for me.
It wasn't the money.
It was belief.
Belief in myself.
(I had just enough of an idea...but was scared. Really scared.)
>>> I needed a WHO to borrow belief from to get me over the edge.
(Shoutout to my wingman, Bill Rogers)
The first year is the best and worst of entrepreneurship.
It's like the American Eagle roller coaster I waited in line for many times at Six Flags, Great America.
The highs are freaking exciting.
And the lows make your stomach lurch.
The challenge: to stay on the ride and hold on for dear life.
(Screaming is allowed)
Once the adrenaline rush comes, you get just enough wins to keep going.
Your belief grows.
I didn't expect to launch a podcast when I first invested.
I didn't plan for a podcast launch - not smart.
(Read that again)
I just sat down one day and launched.
I don't regret starting a podcast.
But I'd never start a podcast that way again.
At the end of year one of podcasting, my podcast was more like a stomach lurch than riding high at the top of the coaster.
I had no idea (then) how to put my podcast to work for me.
Praise God, things are different now.
I don't ride roller coasters anymore...
But
I do put my podcast to work for me...
And you can, too.
Most won't stay in it for the long haul -
- most spend on masterminds, marketing, and coaching (all good things)
- most avoid podcasting (or quit far too early) because they think it will eat their calendar alive.
When done right, your podcast becomes a time multiplier.
One episode builds momentum and fuels your content, builds credibility, grows referrals, and works for you 24/7.
If you want to create evergreen content - for the long haul - without your stomach being tied up in knots, I’ve got two 1:1 spots opening this September.
1:1 Podcast Coaching is rare.
I like it that way.
Do you?
Message me for your private September Sweet Spot.
📌What business activity has surprised you with how much leverage it created?
