Slavica Calandra (2025)

20/11/2024

6 years ago life changed forever. ⁠
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I have never been the same since this day.⁠
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As I sit here and write this today. I have so much gratitude, my heart is full of love not sorrow.⁠
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‘Time will Heal’ ⁠
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This phrase was said to me over and over again when my dad passed away on the 20th of November 2018. ⁠
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I understood this and I didn’t understand this.⁠
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And now I do!⁠
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Time has healed in so many ways I could have not imagined.⁠
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My dad’s passing was something that changed my life forever.⁠
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Now I can freely speak about it with so much resilience.⁠
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I had just turned 44, sitting in palliative care with him for 2 months knowing that every day was only one more day with him before he would pass and he knew this too. ⁠
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I remember he would always ask me every evening when I would leave there to come back the next day, he did not want to be alone even in the last moments of his life.⁠
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The conversations I had with him were the most potent conversations about life, religion, dreams, achievements and the regrets he actually had with things he just never got around to do. ⁠
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Why because he was in fear a lot of his life he did not have the tools I have now to move through these fears.⁠
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My dad’s passing changed me, it woke me up to how I was living, thinking and breathing. It gave me the time to slow down and start living more intentionally to find myself again.⁠
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It’s taken time.��I have changed. I have healed.⁠
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I have had a rebirth and found myself again. ⁠
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I dived deep into personal growth it kind of found me and I was calling it in. ⁠
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I found peace here. I found comfort in death.⁠
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Found my truth of who I am, what I stand for and how I want to live. ��And there is still more work to do, I don’t think it will ever end. ⁠
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If my dad didn’t pass I would not have my awakening, not searching for a new way to live and breathe life.⁠
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Thank you Dad forever grateful x⁠
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🫶🏼

05/09/2024

What is meant for you will never miss you ladies!

It’s a universal tagline yet it is so true. The more I connect deeper to who I am and what I stand for I just know what is meant for me will never miss me.

It can be hard at times when you want something so much and yet you keep coming up against the resistance and then you realize just maybe it’s time to pivot and do things a different way!

And it’s just the universe asking you to take notice and open your heart to another way that is more flowy.

Don’t you love life and the journey of becoming ladies.

As much as i want it all today!

And I want all my dreams and desires to appear right in front of me. I know there are challenges and lessons to learn while you are on the journey of becoming.

And if we had it all in one moment we really wouldn’t appreciate it and it would be over in a split second and we would have no one to share the journey with.

I am sharing with you this morning of my emotions and how i feel sometimes as an entrepreneur and mum x 3. I haven’t got it all worked out and far from it i am just a few steps ahead of you.

This month of September calls for a deep dive and alignment is a word that is everywhere for me and I know is something that is calling attention for me to listen into.

Being in true alignment with my words, my brand, my content, my values, what i do every single day from the moment I wake up until I get out of bed as a mum x 3, wife, sister, Aunty, Friend, daughter, business mentor.

So I ask you to think about this month of September and what is coming up for you and if you have a word that needs attention. Take some time to anchor into this. I would love you to comment one word here that sums up what your doing or being in September.

🫶🏼

23/08/2024

Let’s Talk About Diversifying Income and Future-Proofing Your Life, Ladies!

I used to think I had it all figured out—work hard, grow a business, and enjoy the rewards. But as I looked closer at traditional businesses like my husband’s traditional business, I realised something was missing. Where was the exit plan? The retirement strategy? The assurance that all this effort would pay off long after we stopped working?

For years, I never questioned it. We were doing well, and it seemed enough. But over time, I saw cracks in the traditional business model. After decades of dedication, what’s the reward? Too often, it’s a tough choice: either keep grinding or close up shop with nothing to show for it.

This realization hit me hard. There had to be a better way, a way to build something that wouldn’t just end when we stepped back. That’s when I discovered the potential of an online business model—specifically, a high-ticket one that allows you to build something lasting and uncapped. It’s about creating a legacy, something that can continue to generate income long after you stop actively working.

I’m not saying drop everything and dive into a new venture. But diversifying your income is one of the smartest moves you can make. By building an additional stream alongside your current work, you’re protecting yourself from future uncertainty and creating opportunities that can change your life and your family’s future.

I see it every day in my online community—women taking control of their financial futures, creating income streams that are limitless, and changing their family lineage. It’s inspiring and real.

This isn’t just about money; it’s about freedom. The freedom to retire on your terms, to step back when you’re ready, and to know that what you’ve built will continue to support you and your loved ones for years to come.

If any of this resonates—if you’ve wondered how to secure your future or are just curious about what’s possible—let’s chat.

Comment STRATEGY below, and I’ll send you a 40-minute masterclass that explains how this works. Once you see it, you won’t be able to unsee it.

🫶🏼

20/08/2024

It’s time to get more serious with my content.

So what does that look like?

Right now I am going to experiment with repurposing more from reels to carousels not just here but also with my ecommerce business too! Because this is where I want to test the waters. And to be honest I never took repurposing so seriously before but I do know it’s going to be a game changer and save me so much more time here.

When they say your idc has to see your message at least 7-10 times now before purchasing well now I know how repurposing will work with bite size visual messages than just one big long piece of content only once a week in your feed.

I do believe the more content you create the more data you will collect to see what works and doesn’t work. You can read all the strategy options on creating content but until you are doing the do you are not really going to know because I believe that not one strategy works for everyone or we would all be millionaires lol online.

I am not here to teach you this strategy on Instagram because you can learn it in so many places online. If you start your online business ladies we have an entire section in our digital platform that teaches you organic and paid strategy on instagram.

I am always taking you on my journey step by step ladies and what it takes here to build an online business with your personal brand and the skills I have learned along the way!��All I can say is no design or digital marketing degree will teach you this unless you are actually building your own personal brand and getting into action every single day.��

If you see me a little more here, it’s all in the name of market research and creating content that converts and not just for aesthetics because I have big goals here to have a six figure business online with all my businesses because essentially whether it’s ecommerce or personal branding you still need to get really great at content and marketing.

🫶🏼

18/08/2024

It’s been a week of slowing down and just focusing on creativity this week.

I was hit with the flue pretty intensely if you haven’t already heard and let’s just say It knocked me about and everything I had on this week was cancelled out besides two design projects that I said yes to.

Being super focussed with my creativity this week allowed me to really focus on meeting these deadlines. Sometimes the creative juices don’t always flow but this week reminded me even when I was not feeling amazing I still pushed through because I had a commitment. And if you know me I will always over deliver and always be of service.

I also realised my creativity is something that never lets me down no matter what. Energetically it always rises to any obstacle and to this I am super grateful for and have a new appreciation for this. �

Today is the first time I was back writing content online too as I have had a few days off. I just missed writing here. If you are building your personal brand you will understand what I mean here and if you haven’t started yet ladies maybe it’s time to!

I also decided it’s time to get a little more serious with my content now moving into the next 4 months left of 2024. Tomorrow I am going to have a little audit with all my content to see what's working and what's not.

As you know I love my restaurants in Sydney and always sharing from the love of food and interiors. If you are after a new place to dine, I was at Sophia on Cleveland on Sat night with my cousins and it was so delicious. The service and food was so good, it’s greek food with a twist. It’s just off Cleveland street in Surry Hills and probably my favourite suburb in Sydney! I have many memories in Surry Hills growing up as a child and my mum also was born in this suburb with her greek heritage.��

I will be back in the swing of things this week and sometimes having a reset is what is needed ladies to get to that next stage. Have a beautiful week ahead and don’t forget to set aside some quiet time for yourself.

🫶🏼

13/08/2024

Tonight, I’ve been reflecting on how to make my weekly vlog more interactive. I’d love to hear your ideas—what would you like to see more of? My vlog is here to keep you connected with my week, sharing insights on business, social life, and the journey of being a mum in your 40s with three teenagers.

Writing has become a new creative outlet for me, a way to express my truth and connect on a deeper level. It’s funny, in high school, I struggled with reading, and now, writing brings me so much joy. I came across a quote that said, ‘Good designers know how to write,’ and it really hit home.

I’ve been thinking about my journey and how much I’ve grown since I started online. If I hadn’t taken that first step, I might never have discovered this passion for writing. It’s amazing how life unfolds when you follow your instincts.

This week, I enjoyed time at Dry Dock with two beautiful friends celebrating a new decade. It’s my favoorite spot in the inner-west, especially in winter with their cozy fireplace. Authentic friendships and meaningful conversations are now a weekly ritual because life gets busy, and we need to make time for those we love. Right now, my focus is on creating time freedom, so I can live fully on my terms.

Before I wrap up, I want to share how grateful I am for my online business, which kept running even when I was bedridden. It’s moments like these that remind me of the potential to leverage an online business to support your lifestyle.

Now, I want to hear from you—what’s one thing you’re working on this week? Let’s support each other! And remember, ladies, fill your cup first, every morning and night. I’m working on a night ritual to complement my mornings.

Wishing you all a magical week ahead.

Slav 🫶🏼

13/08/2024

This is a post about online business ladies with my editorial style unedited photos in a favourite restaurant of mine that my friend captured recently.

Every Tuesday I write about it and every week I reflect back on how I can create my message more clearer for the woman that is ready for change. I know I can never explain the transformation here until you are experiencing it yourself because every woman has a different transformation and is on a different timeline.

It’s exactly like going on a holiday you buy the plane ticket and book the accomodation but you really don’t know how you are going to feel until you are there.

This is my invitation ladies to lean in here, buy your plane ticket, and lean into the unknown of it all, and lean in to what you are really searching for.

Money is not why you are wanting change it goes deeper than that!

I know this for myself.

Yes we need it to buy things and live a certain way but what is it that you really desire what will the money do for you and the people you love, you have to go deeper.

Is it to create an income that will allow you to do the following and I know this because these are the conversations I am having in my dm’s with women right now literally 6-10 times a day.

More time Freedom
Be present with your family
Build something of your own
Live a life on your terms
Financial Independence
Location Freedom
Travel and work at the same time
Find your true purpose
Connect to a global community
Learn digital marketing skills
Passive Income
Monetize your personal brand
An additional income stream

And the list will keep going!

I can’t say yes for you but I can guide you with our high ticker offer + online strategy solution we have here if you are open to it. I know the right woman reading this will move into action.

Comment 'online' and let’s get the conversation started in my DMs and I can send you a free masterclass to watch where you can decide if it’s a full body yes or not!

🫶🏼

08/08/2024

An important conversation I bring awareness to every week is female empowerment, finding your voice, and knowing who you are.⁠
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My 40s have changed my life in unimaginable ways and allowed me to grow.⁠
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When building your personal brand, I believe it's crucial to highlight something that has changed your life. For me, this decade has been transformative, and I am proud.⁠
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This decade has pushed me to become the woman I am today. A significant factor in this evolution has been stepping into the unknown, following my heart, intuition, and gut, and refusing to settle for an ordinary life.⁠
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We have one life, and if we let it pass us by, we will regret it later. When I look back on the last decade and the incredible experiences I've had, the things I've created, and the people I've met, I realize it all began after my dad passed away. His death allowed me to rebirth and find the woman within me.⁠
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Before this, I was a woman who wasn't sharing her gifts or voice, still playing small and hiding behind my kids' photos. I still have much to learn and grow, but I know I have slowly arrived.⁠
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My voice is getting louder, my gifts stronger, and I am finally connecting the dots. I want every woman to know there is so much more for them when they start listening to who they really are. Even in your 40s and beyond, it's never too late!⁠
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Ladies, it's time to remove the noise, stand in your truth, and know your values. For a long time, I forgot about my values and priorities. I lost myself a bit during my 30s when my kids were little because I didn't have enough time to connect with myself. Now, filling my cup every morning is non-negotiable.⁠
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It's time to raise awareness about this because it's close to my heart. This is my journey and personal experience, and I want more women to find their voice and truth too.⁠
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My advice is to surround yourself with women who see you and encourage you to become the highest version of yourself.⁠
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🫶🏼

06/08/2024

Female Entrepreneurship…

I can’t live without
Has it’s ebs and flows
Lights your fire
Creates resilience and patience
A journey of personal growth
Expands your thoughts
Pushes the boundaries of creativity
Allows you to be every hat in your business
Allows you to outsource and be savvy
Forces you to level up with your skillset
It’s your lover and best friend
Builds a rock solid mindset
Grows along side of you
Builds heart led connections

Which one do you feel the most when it comes to female entrepreneurship ladies?

🫶🏼

30/07/2024

Do I need to show my face if I start an online business?

Just a question I am constantly being asked when women enquire about my online business.

Well you don’t have to do anything you are not comfortable with firstly and secondly there are many successful businesses that don’t have a face of the brand and that’s just not calling it a personal brand.

Now if you are desiring to build a personal brand and you are faceless well that’s an entire new topic all together.

Building a personal brand is a natural thing to do. It’s you, it’s nobody else. No one can have your photos, your words, your branding and your thoughts on the world. It’s the best way to build a brand in 2024 because you are literally in no competition with anyone else!

Your face builds trust with everyone.

Your face is important btw!

Your face is unique and is what magnetises your people.

Everyone wants to see how you sound, speak and feel. Humans are obsessed with humans. And if you haven’t noticed already when you take a picture of yourself everyone loves it.

When you post a graphic with just words it doesn’t have the same feeling and energy behind it but we still need this type of content.

That’s the same when you post a stock image library too that’s not yours it just feels different and disconnected.

Humans just love on humans photographs and selfies.��And I get it! Posting a photo of yourself is not about the photo it’s about who you become along this journey.

Showing up online is all about mindset work, self love and stepping into your personal power, having a voice online and knowing who you really are and your WHY!

This was a stretch last year when I did my first brand shoot in August. And I am about to prepare for another one ladies! Yes it was luxurious and maybe this new brand shoot in 2024 will be a little different too.

Excited to just keep evolving in my 40’s and stepping into my own personal power!

Who’s joining me along the journey! Because life is too short to not level up and step into our courage codes!

🫶🏼

14/07/2024

Let’s just say it’s been a week full of learning, expansion and social gatherings and working my body more with two pilate sessions and walking.

Your body is your temple and it’s so important to nourish it and keep her strong ladies.

Life is pretty good and I remind myself that every little step, little conversation, little result is bringing me closer to my bigger vision!

This weekend has just been a reminder to just go with the flow and bring more joy and laughter to life and dance to whitney when ever you get a chance! Sometimes we can get a little too serious with life. It’s meant to be spontaneous and joyful.

Having my online business run in the background this weekend while I was still present with my family and friends reminded me why I decided to learn these digital marketing skills to create an automated online business.

Having women in my DMs while I am living life feels so good! Because this is pure automation especially when you start using a paid strategy.

Sat night we celebrated my gorgeous friend Josie’s 50th with an intimate group of close friends and we had so many belly laughs and let’s just say I came to the rescue with some bandaids. We have been close friends for over two decades, so many milestone memories with our kids.�

Now you know I never keep the best places to eat a secret from you all and love sharing from my experience when I have so much beauty around me. It was a last minute late lunch today and it’s always the last minute events are the ones that catch you by surprise.

This place was divine from the lighting, luxe green marble to the delicious food. We had a late lunch at 3pm. From the bespoke service to the delicious food it did not disappoint. We also had dessert in their bar area next door which that had a beautiful fireplace. I didn’t want to leave. If you haven’t been here yet it’s a place to ad to your list of beautiful restaurants in Sydney.

This week a little reminder to see if you are on track with your July goals, as we are half way through the month. If not this is the week to see what needs adjusting to keep on track.

Have a magical week ahead ladies!!!

🫶🏼

12/07/2024

Yesterday, I had a transformative human design reading with . Hillary was incredible during our 1.5-hour session. She’s intuitive and an expert in Human Design, and if you know me, you know how passionate I am about this!

One powerful insight from the session was this:

'My personal brand healed me, and I found my voice!'

It may sound a little crazy, but it's deeply true. As I reflected on it throughout the day, it resonated more and more.

I feel a strong calling to discuss building a personal brand this week. If you’ve known me for a while, you know that when a message speaks to me, I have to share it. It's just how my brain works.

Thinking back on my journey, it really took off in my mid-40s when I finally felt seen and heard. Before that, I was hiding, not embracing my personal power.

As a mother of three with young children in my 30s, building a traditional business, I was so consumed with motherhood, family and business that I forgot my vision and purpose beyond them.

Could I have started earlier? Maybe.

Has it been uncomfortable? Yes. Has it been a wild ride of putting myself out there and failing forward? Absolutely.

It's been scary when no one understands your vision or words. But building my personal brand and not hiding behind someone else’s [as i have always done in the past with my traditional business] has been the most rewarding journey.

It feels amazing to show all of me now and be seen. And create an impact with the world.

Self-love found me again as a woman.

I'm sharing this because if you’ve just seen my last six posts, you’re seeing a different version of me compared to the beginning.

Everything in life is a journey.

Every woman has a voice and a story to share. It’s never too late to start or find a deeper calling for yourself beyond your kids and career or business.

To all the incredible women out there: embrace your journey, find your voice, and let your personal brand heal and empower you if you haven't started yet.

You have so much more to give, and it's never too late to start.

🫶🏼

Slavica Calandra

20/11/2024

05/09/2024

23/08/2024

20/08/2024

18/08/2024

13/08/2024

13/08/2024

08/08/2024

06/08/2024

30/07/2024

14/07/2024

12/07/2024

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