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Centerpoint1st

For the past 12 years, we have helped businesses create their brand presence and achieve their goals

08/10/2025

“Most companies waste enormous amounts of money on marketing…
When we see the reports, we wonder what went wrong, or even start to doubt whether our product or service is as good as we believed. But what if the real issue isn’t the product at all? What if it’s how we’re talking about it?”

This idea from Donald Miller’s Building a Story Brand completely shifted how I look at communication. So often, businesses try to explain everything at once, hoping something connects. But when the message isn’t clear, people tune out.

I’ve noticed that the strongest brands aren’t necessarily the biggest or flashiest - they’re the ones that make people instantly understand 𝘸𝘩𝘢𝘵 𝘵𝘩𝘦𝘺 𝘥𝘰 𝘢𝘯𝘥 𝘸𝘩𝘺 𝘪𝘵 𝘮𝘢𝘵𝘵𝘦𝘳𝘴.

It’s fascinating how a simple shift in language can completely change how people respond to what we offer.

23/06/2025

🚨 When you start a business and decide to “wing it” yourself… this is what it looks like.

(Yes, that’s Phoebe from Friends in full panic mode 😅)

You’ve got:
• Social media content to plan
• Reels to create
• Email lists to grow
• Funnels to build
• Instagram, TikTok, Pinterest, Facebook to manage
• Algorithms to chase
• And somehow… you’re also supposed to run your actual business?

Let’s be honest: DIY-ing your marketing can quickly become a full-time job (one you didn’t sign up for).
That’s where I come in.

👋 I’m Erynn! Founder of Centerpoint Social Media - and I help business owners stop winging it and start growing with strategy.

💻 Done-for-you content creation
📊 Monthly planning & reporting
📱 Daily engagement & growth
📦 Launch support & systems

Let’s get you back to doing what you do best - and leave the content chaos to me.

✨ Ready to delegate your social media? DM me!

11/06/2025

You’ve probably been told marketing is all about posting flashy graphics, pumping out emails, or chasing the latest trend. But if that’s all it took, you wouldn’t feel so stuck, right?

This iceberg hits hard because it’s the truth no one talks about: most of what makes marketing actually work is invisible. It’s behind-the-scenes strategy, relationship-building, trust, testing, and real understanding of what your people need.

If you’ve been spinning your wheels, wondering why your “content” isn’t converting or why your audience feels disconnected, it’s not you - it’s the approach.

You don’t need more noise. You need a plan that’s aligned with your values, your energy, and your audience.

That’s exactly what I help people build.

If you’re ready to stop guessing and start growing (without burning out), I’m here for it. Let’s get under the surface and make your message mean something. 🙋🏻‍♀️⚠️

Image Cred: Tom Pestridge

20/05/2025

In business - and especially in social media - we often think the answer is to push more, post more, hustle harder.

But what if your real breakthrough comes when you lean into ease, clarity, and intention?

Here are 3 ways I’ve learned to try softer in my business (and why it actually works better):

1. Let your presence do the heavy lifting. A thoughtful, well-designed post beats 10 rushed ones.

✨Your energy speaks before your caption ever does.

2. Build with rhythm, not pressure.
I batch content when I’m in flow, not when I’m burned out.

✨That’s when the magic - and the engagement happens.

3. Connection over perfection.
People remember how you made them feel, not how flawless your grid looked.

✨Show up human. It’s your best strategy.

Trying softer doesn’t mean doing less - it means doing it your way. With intention.

Let’s build you a presence that feels like home to your audience. 🏡

DM me if you’re ready ⚡️⚡️

07/04/2025

DO YOU PROVIDE UNBELIEVABLE VALUE? Do this and the cheque will write itself. 💯✔️

My monthly retainer fee works on a sliding scale so that I’m able to provide my clients with tailored packages to help them grow their social media reach and client base, AND provide unbelievably top tier service and quality of work that fits within their budget.

And while some DEFINITELY have unrealistic expectations (like wanting to bring in thousands or millions in lead gen but don’t wanna spend more than pennies 😂), there often is a middle ground that can be worked out.

If you’re curious to know more about what I can do for you or what it’s like to work with me, let’s set up a time to talk. DM or text me - info in bio. 💫

12/03/2025

How People Think SEO Works 😀

Add keywords everywhere
Build random backlinks
Add meta description
Exact match titles
Stuff alt tags

How SEO actually works 😮‍💨

Understanding what people are searching for and why
Creating content that genuinely answers questions
Optimizing websites for better mobile experience
Building relationships with industry authorities
Making technical improvements continuously
Analyzing competitors’ strategies deeply
Refreshing outdated content regularly
Earning links by adding real value
Improving User Experiences
Clustering related topics
Monitoring analytics
Testing everything
Fixing problems
Building trust
And helping.and much more

SEO isn’t that simple in 2025.
Refine your strategies.

- - - - - - - - - - - - - -

SEO in 2025 is far from simple. It’s a dynamic, multifaceted discipline that requires constant refinement and adaptation. Stay ahead by evolving your strategies and focusing on what truly matters: adding value to your audience.

10/03/2025

We live in the scroll economy.

If you don’t hook someone immediately, you’re just background noise.

Here’s how to grab attention FAST:

✅ Start with a banger. A stat, a bold claim, a question that makes people curious.

✅ Ditch the fluff. Your intro isn’t a warm-up. It’s the main event.

✅ Use visuals that pop. If it looks boring, it is boring.

✅ Talk like a human. No one wants to hear another “innovative solution.”

If your content doesn’t make people stop in 3 seconds… you’re losing them forever. 💯✔️

06/03/2025

Just go for it. 💯✔️

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