Nate Jones

Nate Jones 📈 Entrepreneur sharing tips about life and starting a business. Entrepreneur sharing tips for those who want to start and scale their business.

14/08/2026

You call our office, you press zero, and a human being picks up.

Press one and you get one of our salespeople. Every client already has their cell number.

The big agencies are running the other way — AI intake, bots, phone trees. And the savings are real. If you’re big enough, that’s a couple hundred grand a year.

But has anyone in history hung up with a bot and then told a friend about that company? Referrals are the single biggest thing a small business has, and automating the front door is how you quietly turn them off.

We can do the human thing at scale and stay profitable. Our competitors have decided they can’t. That gap is the entire opportunity.

When you’re small it’s a superpower. Use your superpower.

05/08/2026

The question my wife and I asked before we hired anybody: if we were going to go work somewhere else, how would we want to be paid?

Not as the owners. As the salesperson. As the account manager. As the admin. Would we actually want to work at our own company?

I left corporate America because of the environments I was in. So why would I carry that with me into the thing I built?

Most people copy the big company they came from. You worked at a big plumbing shop, so you run yours the same way. But being different is the entire competitive advantage of being small.

Our industry pays salespeople less on renewals than on new business. We pay the same. That’s how you get entrepreneur-minded people to walk through the door — they can see the upside, and if they move the needle they actually get it.

03/08/2026

There are two levels of marketing and almost everyone stops at the first one.

Level one is a sign in the yard. Here’s my name, here’s what I sell, hope you needed it. It announces, and then it waits for someone who was already looking.

Level two starts with the pain point. What is my buyer actually up at night about? Teach them something real about that problem, and mention the solution at the end — that’s the order that works.

One of my videos has 80,000 views and pays me around $200 a year. As a revenue line it’s a joke. As a front door it’s the best thing I’ve built. Dump truck companies watch it, learn something, and find the link at the bottom.

Lead with the problem. The solution gets to come second.

03/08/2026

The calendar question I ask myself every Sunday night: why did I say yes to all of this?

If you’re like me, you say yes in the moment and never ask how necessary the meeting actually is. So Sunday night I go through and decline — can we push this out two or three weeks? It stinks for the person on the other end. It’s also the only reason the week has room in it.

Then the inbox gets cut down to two or three things I need to work on in the morning.

I have a sales meeting with my team Monday morning. People can feel it when I’m stressed. I can feel it. So Sunday night is preparation, not recovery.

02/08/2026

Fired over a fist fight → $20M a year 🤯

I used to think entrepreneurs at that level were geniuses. Then I actually worked around them.

The guy in this story didn’t start a business because he had a brilliant plan. He started because he got fired and had no other option. Built it into $20M/year.

The difference between them and you isn’t intelligence.

They started. That’s it.

Full keynote on my YouTube 🎥

successstory

Had a fun morning speaking to a room full of entrepreneurs at Launch Fishers. Love being able to share my experience wit...
31/07/2026

Had a fun morning speaking to a room full of entrepreneurs at Launch Fishers. Love being able to share my experience with how we are growing Wexford Insurance vastly different than our competition.

26/06/2026

Thinking about starting a tow truck business? Learn how to scale with just one truck to earn $282,000 annually. We'll cover the essential steps, common pitfalls, expected costs, and profit margins.

26/06/2026

Curious how to launch a dump truck business and hit $294k in revenue with one truck? We've analyzed over 100 companies nationwide to reveal the secrets to success, scaling, and avoiding costly pitfalls like downtime and insurance hikes.

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