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The Psych Agency

Social Media Marketing for Psychologists, Therapists, Mental Health Professionals & Rehabs

29/08/2025

The truth most content coaches won’t tell you 👇

Posting value isn’t what drives sales.

Not because your content isn’t good... It’s that it’s not engineered to sell.

After working with 100s of service providers, I’ve seen this same pattern play out again and again... Showing up. Educating. Giving so much away.

But still hearing crickets when it comes to actual enquiries.

That’s because sales don’t happen from value alone. They happen when you activate the emotional brain.

When you shift belief, create desire, and spark identity-level resonance.

This is what I teach inside The Smart Creator Lab.

Not just what to post - But why it works ❤️‍🔥

→ Based on buyer psychology.
→ Rooted in emotional strategy.
→ Designed to move people from passive reader to empowered buyer.

DM SMART if you’re ready to learn how to sell smarter.

22/08/2025

You don’t need another Canva template!!!

You need to understand what’s happening in your audience’s mind when they decide to buy.

Content that looks good but doesn’t convert is a symptom of this.

Because it means you’re creating from structure, not psychology.

Inside The Smart Creator Lab, we fix that.. by teaching you how to create content that taps into the emotional drivers of your dream client.

It’s not about more content. It’s about smarter content.

DM me the word PODCAST and I’ll send you a link to my 4 part podcast where I break down exactly how I do this.

20/08/2025

Febreze nearly went bust.

Then it became a million-dollar product and not by changing the product…

But by changing the positioning.

They stopped selling a solution.

And started selling a feeling.

Inside The Smart Creator Lab, I help you reposition your content using psychology... so it sells before the sales call even happens.

It’s not just about what you do. It’s how you make them feel.

DM me SMART and I’ll show you how we make that shift.

15/08/2025

Create content that sells to the subconscious ↓

Psychology-led content taps into the emotional brain - the part that buys based on belief, not bullet points.

So if you want to start selling without the ick, stop relying on logic and start crafting messages that shift how people feel.

That’s the power of subconscious selling... and it’s how the smartest creators build demand before they launch.

13/08/2025

Want to be the go-to name in your space... 👇

But worried about sounding like a broken record?

Let me be blunt... The biggest reason people don’t buy from you is because they don’t remember you.

Repetition isn’t lazy. It’s leadership.

If your audience still isn’t clear on what you do or why it matters…

It’s probably not a strategy issue. It’s a memory issue.

You’re sharing new content weekly...

But are you repeating the right messages in a way the brain actually remembers?

Because authority doesn’t come from saying something once.

It comes from saying something often (and saying it in a way that emotionally lands)

This is the power of psychology-led messaging: It helps you shape beliefs, embed ideas, and build authority through intentional repetition.

If you want your dream clients to remember what you do (and see it as the only solution)...

❤️‍🔥 Start creating content that’s designed for the emotional brain, not just the feed.

11/08/2025

Is psychology manipulative?

No.

What’s actually manipulative is guessing what your audience wants.

Making emotional claims you can’t back up.

Or following trends without understanding why they work.

That’s not smart marketing. That’s noise dressed as strategy.

What psychology really does is help you cut through that noise...
→ It anchors your content in truth.
→ It connects with how real people make decisions.
→ And it helps you build a brand that people trust and remember.

This is the core of everything I teach.

But more importantly... it’s what turns good content into content that moves people.

06/08/2025

If you’re attracting clients who don’t value your time, work, or energy…

Your content might just be the reason why... and your ticket out if it.

DM me SMART if you’re ready to build a brand that magnetises the right people and repels the wrong ones.

04/08/2025

If your audience isn’t remembering what you do, it’s not because your content isn’t good.

It’s because they didn’t hear it enough for it to land.

So you need to make sure you are building a content system that turns what you do into something your audience can’t forget (using psychology, not pressure).

If you’re ready to be remembered, not just seen, I have something for you.
DM me SMART and I’ll send you the details.

30/07/2025

You don’t build consistent income from your launch weeks.

You build it in the in-between (when it looks like you’re not selling at all).

But here’s what most creators miss: Sales don’t just come from strategy. They come from psychology.

& that’s why inside The Smart Creator Lab, I teach you how to sell before you ever launch - by creating subconscious demand through belief-shifting, psychology-led content that warms your audience and builds desire on autopilot.

Because the goal? To create a business where dream clients say: "I don’t even know what it is… but I know I want in."

Ready to stop hustling to be seen and start selling smarter? DM me SMART and I’ll tell you how we do it.

25/07/2025

You have a visibility window...

If you're only selling during a launch, you're missing out on a juicy 90% of your buyer’s decision-making process.

Because here’s the truth (from someone who teaches sales psychology for a living) 🧠 People don’t just buy when you post a CTA.

They buy when they feel ready.

And readiness is built through consistent belief-building content that subconsciously sells - not random bursts of sales slides once a quarter.

And that’s exactly what I teach inside The Smart Creator Lab - A psychology-led system for showing up, building demand, and converting clients consistently… (even when you’re not launching).

23/07/2025

WeWork didn’t “fail” because people didn’t want what they were selling.

They failed because eventually the story collapsed.

But for a while? That story turned desk rentals... into a million-dollar brand.

That’s the power of psychology.

Not hype. Not fluff.

But positioning — rooted in identity, emotion, and belief.

Because people don’t just buy what you do. They buy what it means.

This is why...
☕ A coffee becomes self-care.
💻 A template becomes a business tool.
📈 A service becomes a shortcut to their dream life.

And if your content isn’t selling? It’s usually not because the offer is wrong.

It’s because the messaging isn’t speaking to the emotional brain (ya know? that part which is responsible for 95% of buying decisions)

& This is what I teach inside The Smart Creator Lab: Psychology-backed messaging and content that doesn’t just sound nice... it sells.

Because if you want to be paid like a premium brand… You need to think like one 🧠

DM me the word SMART to learn more.

21/07/2025

I don't teach you how to show up online...

I teach you how to sell without sounding like you are.

Because it’s not just about content calendars and Canva.

It’s about understanding how people think.
What makes them trust.
What makes them buy.

The Smart Creator Lab isn’t another content course.

It’s a psychology-led sales system that turns quiet creators into magnetic thought leaders - without needing a big audience, fancy funnel, or fake energy.

This isn’t about being everywhere.

It’s about saying the one thing your dream client can’t scroll past.

We do things differently here.

And that’s why it works.

Ready to build a brand people feel... and buy from? DM me SMART to find out how.

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