15/11/2025
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Bottles and glass mason jars line the shelves on one wall of Mindful Mercantile — but customers are encouraged to skip those, and bring their own containers from home. At this new Berea refillery, buyers can top up on basic home and bath goods in containers they already have.
Rachel Kovach runs the small business, located inside the Berea Business Incubator building at 398 W. Bagley Road. The shop, in a back corner unit, is set to host its grand opening today from 10 a.m. to 6 p.m.
🧴 Large drums of laundry detergent, hand soap, cleaning solution and more await their future homes in customers’ bottles and jars. The cozy shop hosts a range of other eco-friendly options: reusable cotton rounds, wool dryer balls, recycled dish cloths and a range of locally and ethically made soaps, deodorants, face oils and accessories.
For Kovach, who worked in corporate project management for 19 years before being laid off, the business stems from her own approach to shopping for her family.
“Everybody has at least 700 bottles in their home right now that you can easily use, and I bet they're a lot cuter than some of the other stuff that we get at the store,” Kovach says. “I hope there's a shift.”
🔗 Read more: https://clevelandmagazine.com/articles/berea-s-new-refill-shop-mindful-mercantile-is-now-open/
