
21/09/2025
What if your prospects already trusted you, before the first DM?
That’s exactly what happens when you combine valuable LinkedIn content with smart Sales Navigator targeting.
Great content builds trust. But Sales Navigator tells you who is engaging with it. Use that insight to build “Content Engaged” lists of warm prospects. These are the people who already see your value, because they’re interacting with you.
When you message someone and reference their comment or like, it feels timely, personal, and human. And adding visuals like videos or infographics can multiply engagement up to 5x.
This strategy turns posts into pipeline.
Check the full guide, link in the comments.
What’s your go-to content format for building trust before outreach?