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🍽️🔥 Disney Advertising and  took audiences into the kitchen and dished up the secret recipe behind our incredible partne...
22/10/2025

🍽️🔥 Disney Advertising and took audiences into the kitchen and dished up the secret recipe behind our incredible partnership with The Bear at the ANA Masters of Marketing Conference in Orlando. 

John Campbell (SVP, Entertainment & Streaming Solutions), Jill Hamilton (VP, Global Media, American Express), and Courtney Storer (Culinary Producer, FX’s The Bear) shared how this partnership has successfully tapped into the cultural phenomenon that one of television’s most talked about series has created to elevate brand perception and drive engagement and results. They also discussed the importance of taking opportunities and investing early in content to build long-standing relationships and affinities that benefit both brands and fans. 

A big thank you to AMEX, Coco and all our partners for bringing collaborations like this to life and proving that when brands enhance the narrative, everyone wins.

Disney’s own Jeremiah J. Tachna, VP of Sales for our Local business, has been named to the prestigious   list by , an an...
17/10/2025

Disney’s own Jeremiah J. Tachna, VP of Sales for our Local business, has been named to the prestigious   list by , an annual list of the year’s most impactful LGBTQ+ people.

This year’s Out100 theme is “Bolder, Brighter!” and spotlights the most influential and pioneering LGBTQ+ individuals across entertainment, politics, activism, sports, and more.
 
Jeremiah was honored among the Out100 “Innovators,” honorees who are leading the charge, blazing new paths forward in their industries, and for their teams and clients, while setting a precedent for future generations of leaders. Congratulations to JT and all of the other honorees this year, and huge thanks to Out Magazine and .
 
See the full Out100 list here:
www.out.com/out100

Catch Disney at the ANA Masters of Marketing Conference for a peek into the kitchen as we share our recipe for a success...
16/10/2025

Catch Disney at the ANA Masters of Marketing Conference for a peek into the kitchen as we share our recipe for a successful partnership with AMEX and FX’s The Bear.

We’re excited to have Jill Hamilton, VP of Global Media at AMEX, and Courtney “Coco” Storer, Culinary Producer of FX’s The Bear, sit down with John Campbell, SVP of Entertainment & Streaming Solutions at Disney Advertising, for a behind the scenes look at how authentic partnerships can move beyond the :30 spot, enhance the viewer experience, and tap into cultural passion that delivers measurable results for brands.
 
Please join our session next week in Gatlin A4. See you there!

That’s a wrap on  ! We’re still energized from an inspiring week in San Diego, CA, where Disney took center stage showca...
09/10/2025

That’s a wrap on ! We’re still energized from an inspiring week in San Diego, CA, where Disney took center stage showcasing fresh thinking, deep insights, and meaningful collaboration. 

We’re proud to have had amazing representation from Theresa Boras and Marty Dehler who joined “The Brands Eye the Future of CTV” panel and the “Media Outlet Roundtable” respectively to share insights on the evolving media landscape, how advertisers can unlock the full potential of the Disney portfolio, and what’s on the horizon for connected TV. 

A huge thank you to our incredible Clients & Partners who spent time with us, shared their perspectives, and helped shape such a dynamic and forward-looking week.

Congratulations to our very own Jacqueline Dobies on being recognized as one of  Top Women in Media!  Jacqueline is the ...
09/10/2025

Congratulations to our very own Jacqueline Dobies on being recognized as one of Top Women in Media! 
 
Jacqueline is the kind of leader who makes an impact everywhere she goes – driving smart strategy, empowering teams, and helping shape the future of our business. We couldn’t be prouder to see her celebrated alongside such an incredible group of women making waves across the industry. 
 
Congrats, Jacqueline!

The future of sports isn’t just about who’s playing – it’s about who’s watching and how we’re showing up for every fan. ...
09/10/2025

The future of sports isn’t just about who’s playing – it’s about who’s watching and how we’re showing up for every fan. 

Disney’s mainstage moment at ANA Multicultural & Inclusive Marketing Conference brought together Mike Denby (SVP, Sales, Disney Advertising), Stephen Paez (EVP, Multicultural Investment & Innovation, Publicis Media), Megan Amic (Head of Media, Honda & Acura), and Bernardo Osuna (Commentator & Reporter, ESPN & ESPN Deportes and boxing hall of famer) for a powerful conversation about how sports offers brands ways to authentically connect with audiences through live, unmissable moments, personal stories and emotional journeys that resonate so deeply with fans. We thank our partners for sharing insights from their playbooks.
 
ESPN is proud to show up for every fan, no matter what their sports passion is or how they want to watch, through our deep bench of rights, reach and access. And with the launch of ESPN, the app, there’s more opportunities than ever for fans and brands to get in on the action.  🏈🏀🏒

📊 Can everything that matters to marketers, in fact, be measured? Disney Advertising brought together industry leaders t...
08/10/2025

📊 Can everything that matters to marketers, in fact, be measured? Disney Advertising brought together industry leaders to debate this important topic.

On Day 3 of , Disney’s Dana McGraw sat down with the NFL’s Paul Ballew, Keurig Dr Pepper’s Drew Panayiotou, and EDO’s Kevin Krim for a lively discussion about measurement in terms of what’s fiction and what kinds of conversations we should actually be having.
 
From streaming exposures and offline conversions to attribution across walled gardens, the panel unpacked how brand building and performance go hand in hand and how cross-screen measurement and real time attention like live sports are changing how success is defined.
 
We thank our partners for joining us today and look forward to continued exploration and progress, together, as we redefine and shape the power of measurement to drive better outcomes and growth.

As the presenting sponsor of The Great Minds Stage at  , Disney Advertising kicked the week off with big ideas, inspirin...
06/10/2025

As the presenting sponsor of The Great Minds Stage at , Disney Advertising kicked the week off with big ideas, inspiring voices, and a whole lot of magic. 🪄
 
🎬 Purpose Meets Impact
In collaboration with the American Advertising Federation, ABC News’ Juju Chang led a powerful conversation with Disney’s Rita Ferro, Known’s Ross Martin, and the legendary Marlo Thomas on how purpose-driven storytelling can spark connection and lasting brand impact. Plus, announced on stage - Marlo will receive the President’s Award at the 75th Advertising Hall of Fame this April!
 
🏈 Streaming Meets Sports
Disney’s Adam Monaco joined Amazon’s Danielle Carney, Warner Bros. Discovery’s Ed Romaine, and Advertising Week’s Ruth Mortimer to unpack how streaming, rights and personalization is transforming the sports landscape at global scale. 

And to make the week even more memorable, ESPN’s newest mascot, App-E, made a special appearance welcoming attendees, taking photos, and sharing in the excitement of the event.

Catch Disney at the ANA Multicultural & Inclusive Marketing Conference next week and join us for our panel discussion ti...
06/10/2025

Catch Disney at the ANA Multicultural & Inclusive Marketing Conference next week and join us for our panel discussion titled: Game On: ESPN’s Personalization Playbook for Every Fan.

We are proud to have Megan Amic, Head of Media, Honda and Acura, Stephen Paez, EVP, Multicultural Investment and Innovation, Publicis Media and Bernardo Osuna, Commentator and Reporter, ESPN and ESPN Deportes sit down with Disney Advertising’s Mike Denby to discuss how understanding and connecting with diverse audiences authentically is key to driving growth.

Disney Advertising is gearing up for big discussions at this year’s Advertising Week New York! 🎉 🎙️ As the Great Minds S...
06/10/2025

Disney Advertising is gearing up for big discussions at this year’s Advertising Week New York! 🎉 🎙️

As the Great Minds Stage sponsor, we’ve cultivated bold conversations with Disney leaders, partners, and industry experts on how we’re shaping the next chapter of advertising through technology-driven solutions and creative insights.

Here’s where you can find us at 👉

Who’s ready for   in San Diego, CA?! ☀️ 🌊  We are excited to connect with clients, partners, and industry leaders, and t...
02/10/2025

Who’s ready for  in San Diego, CA?! ☀️ 🌊 

We are excited to connect with clients, partners, and industry leaders, and to showcase how brands can leverage the Disney portfolio through cutting-edge technology and innovation.

Disney’s 2026 moments are where technology, sports & entertainment collide. Unforgettable storytelling awaits. 🌟 Save th...
30/09/2025

Disney’s 2026 moments are where technology, sports & entertainment collide. Unforgettable storytelling awaits. 🌟

Save the dates and get ready for what’s next!

https://www.disneyadvertising.com

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