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The Magnates Publication The Official Student Publication of the College of Business and Management.

24/09/2026

CBMians, nakapag-submit na ba kayo ng application? Well, you probably feel so Lyca right neow! 🌈🫵🏻

Only a few hours left before the deadline of application for CSS Phase I. If you’ve been waiting for the right time to apply, take that chance and send your application before the time runs out. Let your voice be heard and be a campus journalist!

Hurry up, CBMians! The clock is ticking!

Click here for more information: https://www.facebook.com/share/p/1DfRev1PDs/?mibextid=wwXIfr

Video | Therese Carpio
Layout | Melrose Filasol

Hey, are you still there? We’re waiting for you!Good news, CBMians! You’ve got more time to take your shot with The Magn...
21/09/2026

Hey, are you still there? We’re waiting for you!

Good news, CBMians! You’ve got more time to take your shot with The Magnates Publication, as the application for Competitive Staff Selection has been EXTENDED until September 24! ✨

This is your sign. Take a chance with m— with Magnates! 👀🫵🏻

Click this link for more information: https://www.facebook.com/share/p/1Hufz6P5he/?mibextid=wwXIfr

Layout | Thristan Keith Cezar

CBM, ano na? Back to reality na! Are we still feeling the magic in the air? Or mas ramdam mo na ang hagupit ng mga pendi...
20/09/2026

CBM, ano na? Back to reality na!

Are we still feeling the magic in the air? Or mas ramdam mo na ang hagupit ng mga pending activities? From Fairy na swish and flick to crammer na malapit nang tumagos sa pader.

CBM Week Celebration done, upcoming quiz, reports, and assignments, ayaw? Maliiiii!

Words | Maria Janice Sandaya
Art | Ledie Ibisate
Layout | Hazel Joy Frondoza

IN PHOTOS | Clad in their fairytale-inspired outfits, CBMians brought enchantment and vibrancy to the final day of CBM W...
19/09/2026

IN PHOTOS | Clad in their fairytale-inspired outfits, CBMians brought enchantment and vibrancy to the final day of CBM Week celebration as they gathered for their acquaintance party at the ASU Amphitheater on Friday, September 18.

As the celebration unfolded, CBM Got Talent and Runway took the center stage, featuring student performances and whimsical
attires, followed by an after-party.

via Marnie Penalba
Photos | Jane Nuñez, Andrea Dalayday, Jigger Mabalon, & Lianne Denise Autencio

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IN PHOTOS | Clad in their fairytale-inspired outfits, CBMians brought enchantment and vibrancy to the final day of CBM W...
19/09/2026

IN PHOTOS | Clad in their fairytale-inspired outfits, CBMians brought enchantment and vibrancy to the final day of CBM Week celebration as they gathered for their acquaintance party at the ASU Amphitheater on Friday, September 18.

As the celebration unfolded, CBM Got Talent and Runway took the center stage, featuring student performances and whimsical attires, followed by an after-party.

via Marnie Penalba
Photos | Jane Nuñez, Andrea Dalayday, Jigger Mabalon, & Lianne Denise Autencio

1/2


FEATURE | Smiles Splashed through Drenched PathsThere are many ways to welcome someone—a handshake, a simple “Welcome to...
18/09/2026

FEATURE | Smiles Splashed through Drenched Paths

There are many ways to welcome someone—a handshake, a simple “Welcome to CBM!” or a quick introduction.

For the freshmen of the College of Business and Management, however, their welcome came in a way they probably did not expect: with blindfolds, rain, colored water, and a whole lot of laughter.

At 3:30 in the afternoon, the first-year students lined up inside the amphitheater according to their respective programs. With their eyes covered and their sense of sight taken away, they had little choice but to hold on to one another and trust the people around them.

Then, the rain came.

The sudden downpour did little to stop the initiation rites. Guided by their seniors and CBMSC officers, the freshmen made their way through the activity, already thoroughly soaked by the rain. Unsettled and confused, they had no idea what was waiting for them or when the real fun would begin. Still, they followed every instruction and signal, albeit hesitantly.

And then came the water.

Thin plastic bags filled with brightly colored water were dropped and popped above the freshmen's heads, sending splashes cascading down on them one after another. Soon, the circular lawn became a scene of laughter, screams, and excitement.

But the seniors and CBMSC officers were not getting away that easily.

The third-year students had something waiting for them, too—a fine white powder.

Before long, those who had been guiding and soaking the freshmen were covered in flour themselves. What began as an initiation had turned into a chaotic and messy exchange of laughter, with almost everyone becoming part of the fun.

“I was so happy and had so much fun,” said Jamela C. Rebutar, a first-year Office Administration student.

For the freshmen, the experience was about more than getting soaked or having flour cling to their hair and skin. It was an opportunity to laugh with their classmates, meet people who could become part of their college journey, and create a memory they could carry throughout their years in the department.

Starting college can already feel unfamiliar. There are new classmates, new faces, new places, and new experiences waiting around every corner. Sometimes, all you can do is trust the people around you and take the next step—even when you have no idea what is waiting ahead.

These freshmen did exactly that.

And somewhere between the rain, the colored water, the flour, and the laughter, they found a welcome worth remembering.

If this is how their first day starts, imagine what comes next.

Article | Reda Raquin
Photo | Lianne Denise Autencio
Layout | Piel Jasmin Andrade


IN PHOTOS | Continuing CBM Week, the Young Entrepreneurs Society-ASU (YESA), held its 7th Entreptalk, featuring the skil...
18/09/2026

IN PHOTOS | Continuing CBM Week, the Young Entrepreneurs Society-ASU (YESA), held its 7th Entreptalk, featuring the skills, creativity, and innovativeness of student-entrepreneurs at the ASU Review Center on September 17.

The program’s highlight was the search for Mr. and Ms. YESA 2026, where candidates showcased their wit and talent.

via Saishane Riesh Lauz
Photos | Andrea Meianna Dalayday & Precious Phenche Pastrana

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IN PHOTOS | Continuing CBM Week, the Young Entrepreneurs Society-ASU (YESA), held its 7th Entreptalk, featuring the skil...
18/09/2026

IN PHOTOS | Continuing CBM Week, the Young Entrepreneurs Society-ASU (YESA), held its 7th Entreptalk, featuring the skills, creativity, and innovativeness of student-entrepreneurs at the ASU Review Center on September 17.

The program’s highlight was the search for Mr. and Ms. YESA 2026, where candidates showcased their wit and talent.

via Saishane Riesh Lauz
Photos | Andrea Meianna Dalayday & Precious Phenche Pastrana

1/2


IN PHOTOS | Four team colors collided as Junior Executive Society (JExS) students competed for a podium finish during th...
18/09/2026

IN PHOTOS | Four team colors collided as Junior Executive Society (JExS) students competed for a podium finish during the Jexslympics 3.0: Clash of Colors, held at the ASU Covered Court, September 17.

The event aimed to foster camaraderie and sportsmanship among BSBA students through sports and team-building activities.

via Crystal Mae Gregorio
Photos | Lianne Denise Autencio, Qrysxa Junio, & Jane Nuñez

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