Manufacturing Culture Podcast

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Manufacturing Culture Podcast 🎙️ | Host: Jim Mayer 🛠️
Exploring the pulse of modern manufacturing. 💡 Unscripted chats. Real stories.

Industry insights. 🌟 Dive into the culture that drives success!
👉 Tune in & transform your workspace!

17/09/2025

Not everyone has a single “aha” moment when they realize what they’re meant to do. For Amy Julian, the path was built on curiosity and saying yes to challenges.

On The Manufacturing Culture Podcast, Amy explains why she’s always leaned into roles where the playbook wasn’t clear. That willingness to figure things out became a theme across 20 years of her career. From technology to the physical side of manufacturing, Amy shares why the best opportunities often come when you’re willing to take on the unknown and trust yourself to learn along the way.

Hear her full story on The Manufacturing Culture Podcast, part of The Manufacturing Connector Podcast Network. Available now at https://zurl.co/jV40R.

17/09/2025

On this episode of The Manufacturing Culture Podcast, I sat down with Amy Julian, Partner at Armina Strategy and Transformation. Amy grew up in a small town in Wisconsin, where Midwest work ethic and “Midwest nice” shaped how she approaches work and communication.

She shares how that small-town upbringing gave her a strong sense of community and accountability, but also how she had to unlearn some of the passive-aggressive tendencies that don’t translate well in global organizations. It’s a reminder that culture isn’t just in the boardroom.. it starts in our hometowns and follows us into every workplace.
Listen to the full conversation with Amy Julian on The Manufacturing Culture Podcast, part of The Manufacturing Connector Podcast Network.

Available wherever you get your podcasts or at https://zurl.co/2rU3V.

From Procurement to Transformation Partner: Amy Julian on Culture That ShipsAmy Julian joins Jim to talk culture as live...
17/09/2025

From Procurement to Transformation Partner: Amy Julian on Culture That Ships

Amy Julian joins Jim to talk culture as lived behavior, not wallpaper. From AB InBev’s purchasing team to leading change programs, she shares why command-and-control stalls digital projects, how AI is already reshaping procurement, and why values only matter when they show up on the shop floor.

Listen here:
https://zurl.co/3xljT
https://zurl.co/wyNlq

16/09/2025

“Once you’re in the door, the next time is easier.” Adam Honig explains how entrepreneurship compounds. The first company may feel impossible, but once you’ve built something from nothing, the leap to do it again feels less intimidating. Each experience — win or loss — becomes fuel for the next.
This is a reminder that momentum is everything in business. At The Manufacturing Connector, we capture and share these founder journeys through trade show coverage and podcast interviews so others can see what the path really looks like. It’s messy, unpredictable, but once you’ve started, the next step feels natural.

16/09/2025

Adam Honig’s first company soared to $30M in revenue during the dot-com boom, only to crash hard when a Nasdaq deal turned sour. As he puts it, it was “an advertisement on how to turn $2 million into a buck fifty-seven.” The lessons? Success doesn’t protect you from failure, and bad deals can erase years of work overnight.
These are the kinds of unvarnished stories we spotlight on the Manufacturing Culture Podcast. They’re not just war stories — they’re reminders of the resilience it takes to lead through chaos. At The Manufacturing Connector, we bring these candid insights from the stage and the trade show floor straight to the people who need to hear them.

15/09/2025

What if CRM worked without anyone having to update it? That’s the idea behind Adam Honig’s third company, Spiro — the “anti-CRM” that gathers insights automatically and acts like Scarlett Johansson on a sales ride-along, reminding reps when to follow up and surfacing the right data at the right time.
For manufacturing sales teams who hate logging into clunky systems, this flips the model: instead of people serving the software, the software serves the people. On the Manufacturing Culture Podcast, we highlight these kinds of innovations that can actually change how work gets done. And at The Manufacturing Connector, we bring those stories to life at trade shows and in interviews so the whole industry can see what’s possible.

15/09/2025

Sometimes caring about people means walking away. Jim shares how difficult it is to see frontline workers’ hopes raised, only for leadership to ignore recommendations. That’s why he shifted from in-shop consulting to building content — because content can reach broader audiences without giving false hope inside individual factories.
At The Manufacturing Connector, this philosophy drives our work. We use podcasts, trade show interviews, and event storytelling to spotlight cultural change in manufacturing — because while consulting reaches one company, content can spark conversation across the entire industry.

15/09/2025

A culture that feels healthy to you might feel toxic to someone else. Adam Honig points out that culture is individualistic — it’s about how well organizational values align with personal ones. The real test? Seeing if people live those values when the boss isn’t in the room.
This is why documenting and sharing stories of culture is so powerful. At The Manufacturing Connector, we help leaders bring those lived experiences to light, whether through trade show interviews, video storytelling, or long-form podcast conversations. Because culture isn’t universal — it’s contextual. And when you can see it in action, you can decide if it’s a fit or a warning sign.

15/09/2025

“Culture is what happens when you’re not in the room.” Adam Honig, a three-time founder who’s built and sold multiple businesses, explains that culture isn’t a slide deck or a value statement — it’s the behavior that carries on when leadership steps away. That definition hits differently for CEOs who want their companies to run with integrity and purpose, not just lip service.
At The Manufacturing Connector, we capture these deeper conversations on the shop floor, at trade shows, and in interviews with leaders who are shaping culture in real time. This is what the Manufacturing Culture Podcast is all about: pulling back the curtain on how values actually show up when nobody’s watching.

From Philosophy Major to Serial Founder: Adam Honig on Culture and ChangeJim sits down with serial founder and anti CRM ...
10/09/2025

From Philosophy Major to Serial Founder: Adam Honig on Culture and Change

Jim sits down with serial founder and anti CRM evangelist Adam Honig. They dig into what culture really is, why most digital transformation falls flat, and how AI can strip out the crap work without gutting good jobs. Adam walks through building and selling three companies, including the painful first exit that taught him more than any win. Expect honesty, laughs, and sharp takes on manufacturing sales, change management, and shiny tool syndrome.
What you’ll hear

Adam’s path from philosophy major to three-time founder, culture as what happens when you’re not in the room, value alignment versus values on a wall, why traditional CRMs fail frontline teams, the Her movie spark that led to Spiro, why manufacturing became the focus and how ERP context changes sales calls, how to make digital transformation stick by letting people author the change, AI’s near term impact on white collar work and the boomer knowledge gap, keeping retirees on retainer to transfer territory knowledge, and building products people adopt instantly.

Topics covered
Company culture and behavior, change management in factories and field sales, CRM fatigue and alternatives, AI copilots for meetings and follow ups, workforce demographics and succession, product adoption and simplicity, founder resilience and rough exits.

Listen on Youtube or The Mfg Connector

https://zurl.co/CkLIK

https://zurl.co/wyNlq

Connect with us
Subscribe to Manufacturing Culture for more conversations at the intersection of people, process, and progress. Say hello, pitch a guest, or share your story about culture that actually changed something.

06/09/2025

Ever wondered how to stay calm around wild animals? 🐻

Growing up in nature, Joni learned a thing or two! It's all about respect and knowing the right moves. 🐾 Avoid running and touching baby animals—trust her!

What’s your wild animal encounter story? Drop it in the comments! 👇

05/09/2025

Ever felt like you're not good enough, even when you pour your heart into what you love? 🤔

In this video, we dive deep into the pressure we feel from others and how it can make us question our worth. Trust me, you're not alone in this struggle! It’s time to embrace our passions unapologetically and shake off the negativity. 💪

If this resonates with you, drop a comment below sharing your experience or tag a friend who needs to hear this!

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