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D'Amico Social Media

Social Media Management and Consulting services for your small business!
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27/10/2025

Repeat after me: You do NOT need a fancy paid scheduler to show up online.
If you're not using the extra features—why pay for them?

Meta Business Suite lets you schedule posts, Reels, and Stories for both Facebook and Instagram—without spending a dime.
And yes, as a social media manager, yes I use paid platforms because I need their added tools, analytics, etc… but I still use Business Suite all the time!

If you’re a small business owner wearing all the hats—save that budget.
Meta’s got your back.

So no excuses!
Plan. Post. Stay consistent.

23/10/2025

Excited to support this young man and SickKids again this winter! Count down to the Coco's Cocoa for Kids coco bar is on!!!!

21/10/2025

Social is the new search bar. I always say people use social the same way they use Google — to look up businesses, check reviews, get recommendations, and find what to do.
And now… there are some stats to prove it.

-41% of Gen Z are searching social first
-37% of users go to social first for product reviews
-35% turn to it to find local spots and things to do

Your content can be what they find.
Keep showing up, because 76% of people said something they saw on social influenced a purchase.
[Source: sproutsocial.com]

09/10/2025

Did you know...Instagram turned 15 this week!
Instagram was released on the App store on October 6th 2010 (feel old yet?) as photo-sharing platform. It reached 25,000 users on its first day and one million users within two months. It was launched exclusively for Apple's iOS until it was was acquired by Facebook in 2012 and became available for Android in April of 2012.

My first post EVER on Instagram was in September of 2012! I didn't have an iPhone in 2010, so there was no Instagram for me.

Have you had Instagram since day one? Do your remember the release?
Share in the comments! 👇🏻

17/09/2025

Wondering what kind of content to post…

Instagram just put out a helpful guide on how each format fits into your content strategy:
✔️ Reels = reach + brand awareness (and half of IG’s time is spent watching them!)
✔️ Carousels = trust + value
✔️ Feed posts = general reach
✔️ Stories = stay top of mind

So if you’re wondering what to post… think about what you want the post to do. Simple as that.

26/08/2025

Instagram just rolled out another update to your Reels insights!

You’ll now see Retention in your metrics—this shows you exactly where people kept watching… and where they dropped off.

Yes, the line always trends down (totally normal). BUT the flatter the slope, the more people stuck around—which means you’re doing something right.

Instagram explains it like this:

“With Retention, you’ll always see a downward slope, but the flatter the line, the more engaged your audience is. Retention shows you the moments in your Reel that keep or lose your viewers’ interest.”

Instagram is also replacing view rate with a new metric: skip rate.
Skip rate shows how many people bailed in the first 3 seconds of your Reel.
So if your skip rate is high? Your hook might need a little work.

Bottom line: You’ll now have even more insight into what’s grabbing attention—and what’s not—so you can create content that keeps your audience watching.

05/08/2025

🚨 𝙉𝙀𝙒 𝙄𝙉𝙎𝙄𝙂𝙃𝙏𝙎 𝙊𝙉 𝙔𝙊𝙐𝙍 𝙄𝙉𝙎𝙏𝘼𝙂𝙍𝘼𝙈 🚨
Instagram just announced more changes — and this time, it’s all about your metrics! You’re now getting more detailed info on your posts and Reels so you can better understand your audience and your content.

Here’s what’s new:

-See exactly which part of your Reel made people hit “like”

-Same for carousels — find out which specific image got the most love

-See where your interactions are coming from — followers or non-followers

-View your top traffic sources (Reels tab, Feed, Explore page, etc.)

-Get more audience details like age, gender, and country

-New follower metrics — see which post brought you the most new followers

Bottom line: This is another tool to help you figure out what’s working and what’s not. More info = smarter posting!

31/07/2025

Still designing in square? Time to size up.
Use Canva? They make it super easy to resize your graphics for Instagram to 4:5—or even the new 3:4 format.

No need to start from scratch—just open your design, hit that resize button, and you’re good to go! You might need to tweak it a bit, but it’s way better than starting over.

Hope this helps—happy posting!

10/05/2024

𝐌𝐄𝐓𝐀 𝐕𝐄𝐑𝐈𝐅𝐈𝐄𝐃 𝐓𝐄𝐈𝐑𝐒

Ok, so there has been a lot of talk this week with Meta releasing new tiers to their Meta Verified.

Swipe to see the different tiers and a bit of a breakdown of the 'new' additions.

Keep in mind, this is new and currently rolling out in some countries. We only have the information that Meta has provided so far. We are going from 1 verified tier to 4. The highest one being Business Max that features.. the verified badge, impersonation protection, Meta verified support, enhanced profile, search optimization, featured account, links in reels, employee impersonation protection, customized messaging chats and account review..for a total of $349.99 USD (about $480 CND) for the first year on new subscriptions.

Now, Meta does go into some detail on these features, but….are they the most detailed…no. There are still a lot of unanswered questions.

We need answers to our questions, we need to understand how it works, and we need to determine if there are any benefits. Is it worth it? I'm definitely interested to see how it all unfolds.

Like and share with a friend or fellow business!
SOURCE: www.facebook.com/business/tools/meta-verified-for-business

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