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Motor Age Magazine Motor Age is the nation's oldest automotive trade publication, devoted to providing the resources shop owners and techs need to succeed. We're glad you're here.

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Happy Holidays from all of us at Motor Age!As we wrap up another great year, we want to thank our readers, contributors,...
24/12/2025

Happy Holidays from all of us at Motor Age!
As we wrap up another great year, we want to thank our readers, contributors, and industry partners for being part of the Motor Age community.

Please note: our offices will be closed Christmas Eve, Christmas Day, New Year’s Eve, and New Year’s Day so our team can spend time with family and recharge for the year ahead.

Wishing you a safe, happy, and prosperous holiday season—and we’ll see you in the new year!

Stay top-of-mind with customers by mastering the multi-channel strategies that boost engagement, retention, and revenue....
23/12/2025

Stay top-of-mind with customers by mastering the multi-channel strategies that boost engagement, retention, and revenue. This webinar from Epicor Software teaches how to time your messages, automate your outreach, and leverage text, email, and direct mail to build stronger customer relationships with measurable ROI.

Stay top-of-mind with customers by mastering the multi-channel strategies that boost engagement, retention, and revenue. In this webinar, you’ll learn how to time your messages...

A look back at the top 10 diagnostic tools of Q4 2025. Which one is on your Christmas list?
23/12/2025

A look back at the top 10 diagnostic tools of Q4 2025. Which one is on your Christmas list?

The most-viewed diagnostic products in quarter 4.

Ever dreamt of opening your own shop? This calculator gives you insight into what it would take to make your dream a rea...
22/12/2025

Ever dreamt of opening your own shop? This calculator gives you insight into what it would take to make your dream a reality!

ASE Certifications

How much does it cost to create your perfect shop? Try our calculator!

22/12/2025

Do you really know the difference between a battery’s state of charge and its state of health? In this Motor Age Tech Tip Short, Erik Screeden clears up the confusion for technicians in this tech tip short by explaining what battery testing actually measures. He shows how tests reveal not just how full a battery is, but how well it can hold and deliver power compared to when it was new. The breakdown also explains how sulfation, heat, vibration and age slowly reduce performance and contribute to starting and charging system issues. Understanding battery health is essential to diagnosing problems right the first time.

AutoZone

Stops the confusion. Explains the tools. Shows the real-world fix. There’s a reason this is our  #1 video of the year. T...
20/12/2025

Stops the confusion. Explains the tools. Shows the real-world fix.

There’s a reason this is our #1 video of the year. The definitive guide on Automotive Programming vs. Coding with Autel - North America. You don't want to miss these tips!

Watch the full Tech Tip:

In this Motor Age Tech Tips video, training specialist and consultant Andy Tirado explores the key differences between automotive programming and coding, two...

Stay ahead of problems, check out this weeks recalls!
19/12/2025

Stay ahead of problems, check out this weeks recalls!

In 2025, several major automakers including Dodge, Alfa Romeo, Honda, and Jeep issued recalls affecting over 600,000 vehicles due to critical safety issues such as faulty brake...

Many Start-Stop "failures" aren't actually mechanical—they are logic-based inhibits. This deep dive covers everything fr...
18/12/2025

Many Start-Stop "failures" aren't actually mechanical—they are logic-based inhibits. This deep dive covers everything from why battery registration is non-negotiable to identifying common triggers like hood latch switches that don't set a DTC.

Learn how Start-Stop systems function across various OEMs, the importance of proper battery selection, and how to interpret system logic and inhibit conditions for accurate diagnostics...

Whether it's silicone contamination from the wrong sealant or thermal damage from a rich fuel mixture, diagnosing the ro...
18/12/2025

Whether it's silicone contamination from the wrong sealant or thermal damage from a rich fuel mixture, diagnosing the root cause is essential for a lasting repair. This article covers the essential vacuum, backpressure, and temperature tests every tech should know.

When a catalytic converter 'fails,' many are quick to blame the issue on the converter. But the root cause might involve upstream components.

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