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MoAfrica PR is an online fashion, beauty and lifestyle magazine and also a young PR boutique that specializes in fashion PR, beauty PR and lifestyle PR

No matter the fashion business size or campaign, MoafricaPR provides all the intelligence you need to make informed decisions, deliver results and gain a competitive edge. Turn to our passionate team of insiders to plan, connect and engage in a competitive, evolving market. E-mail: [email protected]
Call: 08074345828

04/03/2025

Imaatu’s Season of Love: A Campaign and Collection Inspired by Confidence and Elegance

This season of love, Nigerian-Austrian designer Imaatu presents a campaign and collection that makes a bold statement for women who embrace confidence and elegance. The campaign tells a story of modern women owning their power and beauty, bringing the collection to life in a way that feels effortless, real and captivating.

The collection itself features stunning silhouettes, rich textures, and bold colors like deep metallic pink and fiery orange. From graceful draping to figure-hugging designs, each outfit is crafted to make you feel powerful, beautiful, and unapologetically yourself. It is not just about fashion, it is about wearing something that elevates your confidence and embodies your essence.

Whether you are dressing up for a romantic evening, celebrating friendships, indulging in self-love, or simply dressing up just because you can, these pieces are designed to turn heads effortlessly.

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15/01/2025

2025 The Year of Great Boldness - A Celebration of Style and Identity with Imaatu
In a world where fashion serves as a reflection of individuality and boldness, Imaatu welcomes 2025 with a collection that speaks to the power of identity and expression. This latest release captures the essence of fearless elegance and artistic innovation, presenting designs that celebrate the human form and its unending versatility. The photos, featuring vibrant silhouettes and captivating poses, showcases the dynamic interplay between movement and fashion. From flowing fabrics that exude grace to bold cuts that redefine classic styles, Imaatu’s collection invites everyone to embrace their unique story. Each piece is more than just an article of clothing, it’s a statement.
Each piece from the collection in this celebration of style and identity is more than just an article of clothing, it is a fashion statement, it’s a call to action for everyone to embrace their inner boldness. The gold accents, dramatic layering, and sleek textures are symbols of resilience, creativity, and the freedom to stand out. With every detail meticulously crafted, the collection speaks to a universal message: Fashion is a language, and in 2025, Imaatu is rewriting the dialogue with boldness and individuality. Each piece is a reminder that the future of fashion lies in authenticity, self-expression, and the courage to redefine norms. The designs honor movement and elegance while paying subtle nods to cultural influences that blend modern trends with rich traditions. Gold accents, draping, and bold cuts redefine sophistication with a contemporary twist, ensuring that this collection resonates with anyone looking to stand out. As Imaatu continues to challenge and inspire, 2025 marks a pivotal year for bold fashion statements. Whether stepping into the spotlight or finding empowerment in everyday style, this collection has something transformative for everyone.
Stay tuned as Imaatu leads the charge in making 2025 the year of great boldness.

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#2025

21/11/2024

The Cosmo Man Collection by Alasho: A Fusion of Style, Tradition, and Modernity
Introducing The Cosmo Man collection by Alasho, where contemporary fashion meets cultural heritage. As we transition from the Murphy Edward Inspired brand to our reimagined identity, Alasho brings a fresh, modern perspective to men’s fashion, offering a distinctive blend of casual wear, sharp suits, and traditional-inspired kaftans.

Designed for comfort and style, our casual collection features laid-back pieces with subtle African-inspired details. These garments are perfect for the modern man who values both ease and individuality in his everyday wardrobe.

Our suits are all about sharp tailoring and bold statements. With well-fitted silhouettes and vibrant colors, each suit is enhanced with unique patterned linings, adding an extra layer of personality and flair.

The Alasho kaftans offer a modern twist on a classic silhouette. Elegant yet simple, our kaftans blend traditional elements with a contemporary edge, making them perfect for both relaxed and formal occasions. At Alasho, we believe in celebrating both heritage and the modern man’s desire for stylish versatility. Join us as we embark on this exciting rebranding journey, offering fashion that empowers and inspires.

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23/09/2024

Stevante Clothier Unveils Debut Collection “Lumière,” Featuring Nigerian Actor Okusaga Adeoluwa
Stevante Clothier has officially launched its highly anticipated first collection, titled Lumière. The collection showcases a series of meticulously crafted suits, and notably features Nigerian actor, Okusaga Adeoluwa.

Lumière which translates to “light” in French – embodies the transformative qualities of light: it brings clarity, generates excitement, and commands attention. Just as light can’t be hidden, the suits in this collection ensure you stand out in any setting, radiating confidence and charisma.

According to the creative director, Dr. Biliaminu Oreoluwa, each piece in the Lumière collection is designed to capture the essence and characteristics of light, allowing wearers to naturally exude its captivating effects. The collection aims to make you the focal point, enabling you to move with precision and confidence while elevating the energy around you.

Ideal for nuptial events, show hosts, red carpet appearances, and for any gentleman looking to make a bold statement, the Lumière collection ensures you’ll shine brightly. So, gentlemen, let your light shine.

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17/06/2024

Xa! International in conjunction with Idozi Collective is set to organise the Eko Fashion Connect under the title “In Conversation With” Ovo Ogufere & Blessing Achu on Saturday the 29th of June at Idozi Collective Studio which is situated at Block 114A, Plot, 4 Akiogun Road, Victoria Island.

The event which kicks off by 12noon and ends by 4pm is a fun and educative event which is beautifully curated for fashion creatives This event which is open to all fashion creatives such as designers, models, scouts, show producers, press, talent managers, fashion illustrators, makeup artists, hair stylists, photographers, stylists and even enthusiasts is free to attend but registration is required

The event consists of an interactive conversation with industry leaders, Q & A sessions, group discussions, networking sessions, fun photo sessions, surprises and so much more!

This event was born out of a desire to give back to the society with particular focus on the fashion industry, discover and nurture new talents and serve as an opportunity for rising stars to connect with key industry players.

Ovo Ogufere the CEO of Xa! International is a fashion consultant, show producer, talent manager and entertainment lawyer with over 2 decades of experience in the fashion industry and Blessing Achu is the Founder and CEO of 360 Creative Hub. She has over 10 years experience in entrepreneurship and Business Development in Nigeria’s Telecommunications Sector. Her love for fashion and her understanding of the needs of the fashion industry in Nigeria led to the creation of 360 Creative Hub, which aims to fuel fashion advancement through technology. She is a Goodwill Ambassador for the Nigerian Student Fashion Design Week, mentor to aspiring entrepreneurs, and promoter of leadership in young women.

04/05/2024

Are you ready to immerse yourself in a vibrant celebration like no other? Calling all
Cultural Enthusiasts, Fashion Industry Professionals (Designers, Stylists, Students, etc.), Art and Music Lovers, Sustainability Advocates, Culinary Enthusiasts
Students and Educators (African Studies, Cultural Studies, etc.), Business and Industry Leaders to come join us in Stockholm, Sweden, on June 14th - 15th, 2024, for Afrikan Fusion Fest 2024! Showcasing the best of African fashion and sustainability, this event is not to be missed. Experience the fusion of culture and creativity while promoting environmental awareness and unity.
For more information, please contact [email protected]. Secure your spot now!

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