08/02/2024
If you want to boost your business' sales through social media marketing, read these step-by-step instructions on how to make a strategy thats guaranteed to lead you to success.
LIST OUT
❔Questions or concerns your ideal customer probably has
⭐️ What makes you stand out from your competitors
📝 What free value/education you can provide that your customer would want to know
TAKE ACTION
📲 Make content based on the previous info
💎 Keep it simple but provide as much free value as you can. Don’t overthink it.
✅ Include a MEANINGFUL call to action at the end of your caption
🧾 Utilize "Stories" - Provide value in your posts, but sell in your stories. Strategically use features that drive engagement (such as using the poll sticker while asking a qualifying question)
ENGAGE
💬 When potential clients or new customers ask you questions in the comments or DMs, respond ASAP to ALL of them
📩 When they answer your IG story poll/question, send them a DM to start nurturing the lead
ENJOY THE RESULTS
💸 📈 Treat yourself to something nice after you see all that new revenue coming in, all because you strategically prioritized your businesses’ social media marketing.
It is so vital that either you or your social media manager takes the time to understand your audience's desires, turn that research into content that attracts your ideal customer without scaring them away or annoying them, then going above and beyond by engaging in authentic community building and nurturing leads.
Where are you falling behind in these steps?