The Other Circle

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The Other Circle

The Other Circle: Crafting strategic narratives since 2013. Led by Aakanksha and Anuraag Gupta, we transform brands creatively. The Other Circle is an idea.

Our experts deliver PR, media, crisis management, and digital solutions. Your trusted partner in modern communication. At first blush, it is an agency that handles marketing, public relations and content marketing needs for a varied clientele base. Fundamentally, it is a congregation of quirky, innovative and creative efforts to build the right perception, communicate the correct ideology and conn

ect with the fitting target audience and opinion leaders for your brand. Headquartered at Bandra, the boutique agency specializes in the hospitality industry and currently handles over 8 restaurants in Mumbai and consults many others.

25/08/2025

Some moments are too good to rush 👀 July was packed with wins worth remembering — so yes, we’re still posting them (and proud of it).

Part Two is live, and it’s just as good. Swipe 👉

Follow us to discover how the right coverage builds powerful brands 📣

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16/08/2025

From client calls ☎️ to creative chaos 🎨— here’s what a picture-perfect day at TOC really looks like.

👉 Swipe to live a day in our shoes.
💡 Follow us for more stories, strategies & snapshots from the PR world!

13/08/2025

Swipe through to see Part One of our July coverage highlights! 📰👉

From key stories we reported to standout features, this first roundup covers some of the biggest moments from the month.

Stay tuned — Part Two is coming soon!

23/07/2025

At The Other Circle, there is an endless pursuit to make the ecosystem narrative-driven, making sure every story is not only amplified but also pierces through the noise of just a conventional campaign. As we celebrated World PR Day, the captain of our ship, Aakanksha Gupta aka , reflected on weathering these testing waters through her philosophy of being a ‘Trust Architect’ over traditional PR.

As featured in | Article by

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16/07/2025

Swipe through to check out Part 2 of our June coverage highlights! ⏩ From standout moments to major features, it’s all here.

Catch up and let us know what stood out to you! 👇

Follow us for more-

10/07/2025

Your faves made headlines. We made it happen. ▶️
June was packed with wins, placements, and press we’re proud of.

Wanna be in the next one? DM us.

📩

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14/06/2025

Turns out two posts weren’t enough 🗞️ ➡️ Here’s Part 3 of our May highlights — more features, more mentions, and more stories that made their mark.

📲 Swipe through and stay tuned — the spotlight’s still going strong

🔔 Follow for more

13/06/2025

Here’s another round of features from May that made it to the right places. ➡️

📲 Stay tuned — there’s more coming
🔔 Follow us to keep up with every update

11/06/2025

May was a big month for us. Swipe to see our media highlights from May.
 Follow to stay updated with our latest wins.

29/05/2025

400+ media placements. 1.2 crore+ reach. 👉 Swipe through to see how we amplified the echo, elevated brand partners, and turned sustainability into a headline-worthy celebration.

From comeback strategy to conscious storytelling, we helped Asia’s greenest music festival return—bigger, bolder, and buzzier. 🌿🎶

Follow us for more behind-the-scenes moments that make a difference.

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24/05/2025

Here are some more highlights from April 2025! Swipe ⏩ through to see how stories take shape — and make impact. ✅

Check out more on

15/05/2025

Press play on our April wins. ▶️ Swipe to explore some of our top media moments from the month that was.

Follow us for more stories that make headlines.

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