The Dingley Press

12/07/2025

📣📣Attention!! The 2025 Moxie Festival would NOT be here without the generous support of our sponsors! Sponsorship is financial, it is volunteerism, it is advertising, it is bouncing ideas back and forth, it is sharing time and resources with the community, it IS Community. Please remember the sponsors who gave to bring all of these events free of charge to our residents, and show up behind the scenes working long hours to keep it going. Your 2025 Moxie Festival Brought to you by!
Lisbon Community FCU
Androscoggin Bank
Five County Credit Union
Hearth & Key Realty
Crafts Cars
Central Maine Medical Center - CMMC
General Dynamics Bath Iron Works
Champoux Insurance
The Dingley Press
Elmet Technologies
American Legion Post 158, Lisbon, ME
cPort Credit Union
Shaw's Supermarket
Aubuchon Hardware
Coca-Cola Beverages Northeast
Haggerty Realty
Frank's Restaurant & Pub
David Tremblay - State Farm Insurance Agent
East Coast Printers
Maine Credit Union League
Smiley's Ice Cream Shoppe
C.N. Brown/Big Apple Stores Lisbon
EXPERT VOLVO LISBON FALLS MAINE

Standing Ovation for these small businesses and community organizations that show up and put out for our community!!!!!

12/07/2025

Recent news has everyone feeling uncertain. Don’t let that get your business down.

Learn these 5 steps to grow your business in the midst of uncertainty. https://dingley.com/turning-the-page-on-pessimism-how-catalogers-can-inspire-in-uncertain-times/

05/05/2025

Catalogs remain a powerful tool for driving customers to brick-and-mortar stores. 🛍

Read why: https://dingley.com/using-a-catalog-to-drive-foot-traffic-to-your-brick-and-mortar-store/

Catalogs remain a powerful tool for driving customers to brick-and-mortar stores. And according to Retail Dive, Gen Z is just one generation that still prefers in-person shopping over online purchasing. This generation prioritizes buying beauty and luxury goods in person, placing a premium on the ph...

02/05/2025

How does a brand ensure its core values translate into every interaction with its customers?

This article explores the key steps to aligning your customer experience with your brand’s core values.

A brand’s core values are more than just words on a mission statement; they are the essence of what the brand stands for. When these values are seamlessly woven into the customer experience, they create meaningful connections, build trust, and foster loyalty. But how does a brand ensure its core.....

31/03/2025

Are you using AI in your catalog design? It might help you in ways you don't expect.

Graphic designers know the importance of crafting visually stunning and impactful designs. Print catalogs continue to play a vital role in engaging customers and driving sales, but the design process can often be time-intensive. Enter artificial intelligence (AI)—your new creative ally. From enhan...

01/03/2025

📖✨ In today’s digital overload, how do print catalogs still manage to grab attention? Discover the secret to standing out amidst the clutter and why catalogs remain a powerhouse in modern marketing.

Check out our latest blog post to learn more: https://dingley.com/winning-the-battle-for-attention-how-catalogs-stand-out-amidst-the-clutter/

In the current era of rapid technological advancements and constant connectivity, capturing people's attention has become a monumental challenge for marketers. With a constant stream of emails, social media updates, and online ads vying for consumers' attention, it’s easy for messages to get lost ...

04/02/2025

In the ever-evolving world of design, one concept remains timeless and universally effective: white space.

Read more on the blog! https://dingley.com/the-value-of-white-space-in-design/

In the ever-evolving world of design, one concept remains timeless and universally effective: white space. Often misunderstood or overlooked, white space, also known as negative space, is the empty space around and between elements in a design. And despite its name, white space doesn’t have to be ...

30/01/2025

The USPS is expected to again increase the “Marketing Mail” category, which affects the postage rates for catalogs and other marketing materials. However, there is a price incentive of $0.001 per mailpiece for mailers who meet the new catalog requirements as well as a continuation of the USPS postal promotions.

Dingley will continue to keep you updated on how to qualify for the postal savings promotions.

After five consecutive semiannual price hikes, the U.S. Postal Service (USPS) is taking a break and holding stamp prices steady this January, bringing some much-needed relief to direct mail catalogers. For more than 15 years, the USPS has faced financial struggles, despite its mandate to sustain its...

30/12/2024

While inflation put pressure on consumers, they found creative ways to make the most of their holiday budgets.

Inflation is having a significant impact on holiday sales in 2024, creating a ripple effect throughout the retail industry. As prices for everyday necessities like food, gas, and housing continue to rise, consumers are feeling the pinch in their wallets. This economic pressure is causing many to app...

29/11/2024

How are you shopping this year? According to a recent survey, a significant shift toward online shopping is expected this year. Here’s what retailers need to know to stay ahead of the curve.

As the holiday season approaches, shopping habits are once again evolving, driven by consumer preferences, financial considerations, and technological advancements. According to a recent Bain & Company survey, a significant shift towards online shopping is expected this year. Here’s what retailers...

29/10/2024

The holiday season is fast approaching, and understanding the generational nuances in gifting can significantly impact your marketing strategy.

Read More: https://dingley.com/understanding-generational-differences-in-holiday-gifting/

27/09/2024

It's always a good idea to address negative reviews, but what about positive reviews?

New on the blog: https://dingley.com/should-you-respond-to-positive-reviews-and-how/

Customer reviews are a cornerstone of business reputation. They provide valuable feedback, influence potential customers, and can significantly impact your brand’s image. While much attention is given to handling negative reviews, responding to positive reviews is equally important. Here’s why y...