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The Anecdotist For the past 3 years, we've run social media for fashion, accessories, food, and public welfare brands and now expanded into the public.

If you want social-first thinking at the heart of your brand, then we're the agency for you.

Here are the main differences between a Personal vs. Professional account on IG ✨Switching your small business or compan...
24/11/2022

Here are the main differences between a Personal vs. Professional account on IG ✨

Switching your small business or company to a Professional account can make all the difference when it comes to marketing.

My Professional account people- what’s your favourite feature?

It’s important to simplify your ad account to ensure the success of your paid campaign, especially when working with a s...
01/09/2022

It’s important to simplify your ad account to ensure the success of your paid campaign, especially when working with a smaller budget.
A simplified account structure can be achieved by combining multiple ad sets into one in order to target broader audience pools. This allows Meta’s algorithm to find the right users without being limited to predetermined users.

📈 Consolidating your audience targeting allows you to add more budget across fewer ad sets to hit those conversion events faster and exit the learning phase within 7 days.
📈 We recommend creating a separate budget and paid campaign for creative testing to avoid resetting your evergreen campaigns back into learning until you test into a creative concept that has proven results.
📈 Help the system achieve the 50 optimized conversion events needed to exit the learning phase would result in less cost per result.
📈 By adjusting our ad structure and bid strategy to align with the recommendations of account simplification, we were able to reduce delivery costs, drive more efficient site traffic and convert users at a higher rate.


For more insights on account simplification, and to run ads for your brand, you can reach out to us.

We had so much fun with this one! 🌻Check out our fictional visual identity for one of India’s oldest safety matchbox br...
23/07/2022

We had so much fun with this one! 🌻

Check out our fictional visual identity for one of India’s oldest safety matchbox brands- Robin matches.

Swipe through to see the mock-ups.

We Create Brands. Websites. Content.We’re a full-service agency specialising in everything from Brand Identity & Lead Ge...
22/07/2022

We Create Brands. Websites. Content.

We’re a full-service agency specialising in everything from Brand Identity & Lead Generation to Social Media & SEO.

Check out our link in the bio for more information on how we can help your brand come to life and grow.

We had so much fun with this one! 🌻Check out our visual identity for one of India’s oldest safety matchbox brands- Robin...
21/07/2022

We had so much fun with this one! 🌻

Check out our visual identity for one of India’s oldest safety matchbox brands- Robin matches.

Swipe through to see the process

| Zaaviya X Anecdotist |To create the Pitch Deck, before we start with prototype, design, engineer, craft, build, test &...
14/07/2022

| Zaaviya X Anecdotist |

To create the Pitch Deck, before we start with prototype, design, engineer, craft, build, test & ship. We poke, nudge, interrogate, scrutinize, rummage and delve.

🌻 HomeValue approached .digital with the task of launching their unique feature of instant property valuation that is free, accurate and independent set to the Gulf region.

🌻 We were given an idea that required market research, branding, target groups portfolios and buyer personas.

🌻 We have thoroughly enjoyed working with HomeValue to deliver them a clean, on-brand and impactful deck.

.digital is our sister counterpart agency in Dubai, solving all the B2B/Tech-based business needs. Reach out to us with ...
12/07/2022

.digital is our sister counterpart agency in Dubai, solving all the B2B/Tech-based business needs.

Reach out to us with your project query and we’ll sure make it work.
DM/Call us

| Zaaviya X Anecdotist |To create the business deck, the client brief that .digital got was, create an impactful vision ...
07/07/2022

| Zaaviya X Anecdotist |

To create the business deck, the client brief that .digital got was, create an impactful vision with minimum words. And here are!

Our client is one of the Region’s Largest Demand-side Platforms for developing and advertising on smartphones and tablets in apps, games and mobile web worldwide.
They required a powerful pitch deck that would propagate their business and be a means of persuasive storytelling converting leads as customers.

Just share what you have in mind, and we help you get there 💡🧡

Coming very soon a shiny new app and a website for Muslim matchmaking - a halal first matrimonial site.Keep an eye out 👀...
01/07/2022

Coming very soon a shiny new app and a website for Muslim matchmaking - a halal first matrimonial site.

Keep an eye out 👀

We have an exciting new project coming up soon with

Custom made on Nodejs. react and Next Js, new branding and a much-needed platform for the Indian Muslim community - we can't wait to share the result of our partnership!

One of the most common questions we get from the potential clients is – how long will my project take? What they usually...
01/07/2022

One of the most common questions we get from the potential clients is – how long will my project take? What they usually hear from us is – well, it depends.

Most of the time we’ll require more details about the project or a specific brief in order to estimate the time required.

These points have an impact on the length of the project:

📉 Site map/number of pages
📉 The complexity of features and integrations
📉 Design requirements
📉Content

The process at

Week 1: Kick-off & Discovery
Week 2: UX Design
Week 3: UI Design
Week: 4-8: Web Development
Week 9: QA & Testing
Week 10: Go live

With a handful of websites in our portfolio, we have found that 9-10 weeks is usually the minimum time you need to prepare for the new launch and just the amount of time we need to get you the website of your dreams.

In a rush? Don’t worry, there are ways we can tackle that too.
Ain’t no mountain high enough 💛

A Vancouver based healthy meals brand, Fit Munkys offers tailor made meals according to your body requirements. They hav...
01/07/2022

A Vancouver based healthy meals brand, Fit Munkys offers tailor made meals according to your body requirements. They have an extensive menu compromising of different meal plans.

At The Anecdotist, we did extensive research on ideal website design as per client’s expectations and worked on a comprehensive strategy to build a new website from scratch.

🌻 The structure of website is contemporary with stunning visuals and features to enhance user experience. The home page welcomes users with a captivating carousal highlighting the kind of fitness meals, which are available, and their uniqueness.
🌻 To upgrade the user experience, all the meals are directly accessible from home page.
🌻 Each category page renders a refreshing visualization along with captivating captions. The ‘goal based plan’ design also offers ease of navigation within page with distinctive tabs.
🌻 All the menu details have been meticulously listed along with alluring graphics promoting healthy and eco-friendly lifestyle, the fundamentals of the brand’s values.

The modern look and feel of website perfectly complements the avant-garde concept of Fit Munkys.

Aaron Leather Goods is a New York-based leather accessory brand with bespoke luxury leather goods. They approached us to...
29/06/2022

Aaron Leather Goods is a New York-based leather accessory brand with bespoke luxury leather goods.

They approached us to transform their existing website into one that truly reflected their premium quality leather products and also position them well in the fashion space.

📈First, we worked on their brand foundations and then moved on to create tailor-made e-commerce that helped to increase online turnover by 30% year on year.

📈 We delivered an industry-leading website built on a bespoke platform.

📈 Our SEO campaign successfully overcame a number of challenges, placing Aaron Leather Goods on the first page of results for a number of high volumes, key search terms – including leather duffle bag and leather toiletry bag.

📈 Additionally, we delivered a significant improvement to the client’s return on investment with PPC, and collectively these factors have contributed to a staggering uplift in sales for the site.

📈 Sage and warehouse integration were also delivered and improved for maximum efficiency.

Transparency is a wonderful trust- and authority-building factor. And the universe rewards you when you build it into y...
29/06/2022


Transparency is a wonderful trust- and authority-building factor. And the universe rewards you when you build it into your brand.

Wondering how you can incorporate transparency on your website?
Check out the Aaron Leather Goods project page.

💭 When we worked on their website refresh, we made sure to pay extra attention to all the roadblocks pointed out by the client
💭 We made sure all the products, its category and blog is listed in a clear hierarchy, which is expressed through dedicated sections, tabbed pages, and the right balance of white space.

Wondering how to structure your website in a clear, coherent way? Let’s talk!

After building a couple of bespoke web development projects, at Anecdotist, we’ve got the experience and the knowledge t...
28/06/2022

After building a couple of bespoke web development projects, at Anecdotist, we’ve got the experience and the knowledge to deliver the best quality site that is simple to populate and manage, alongside offering the training needed to use it to its full potential.

As a tech-based company, we want to ensure quality at lower software costs and minimal licensing issues and to offer any project the flexibility and agility to overcome the regimented problems of closed source software.

A lesson in street-style via for a luxury bag brand.
02/06/2022

A lesson in street-style via for a luxury bag brand.

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