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DealerRefresh DealerRefresh is for the dealership and Internet sales professional thriving for more information whi

From Internet marketing to online reputation management and social media - DealerRefresh is a community of dealerships discussing best practices and case studies.

01/10/2025

AI email summaries could be a turning point, making it easier to scan messages. But there's an early warning sign: it puts emphasis on how texts/emails are constructed, as phones summarize based on AI rules. Pay attention to this. Have you noticed this?

Easy question of the day. 👔First vehicle you ever sold. GO! 👇
30/09/2025

Easy question of the day. 👔

First vehicle you ever sold. GO! 👇

25/09/2025

Is this a trend we need to be keeping an eye on? 👀

There for a while, everyone thought was down for the count, but then again, everyone is saying that about Stellantis also. What are your thoughts? Let us know below! 👇 💭

24/09/2025

Is SEO the only way to build a website? One website creator focused on the experience and saw a drop in visitors, but gained more loyal customers. Is it worth the trade? Have you felt this?

"Yeah, but that TruCoat" 💰Other than GAP, what add-on do you absolutely insist customers purchase with their new vehicle...
23/09/2025

"Yeah, but that TruCoat" 💰

Other than GAP, what add-on do you absolutely insist customers purchase with their new vehicle? There are a ton of TikTok gurus these days warning customers to not buy any add-ons, but there are definitely some that add genuine value. What do you suggest?

19/09/2025

DealerRefresh hasn’t done a show since late May. We are going to talk about why, and dive into some personal details from Alex Snyder.

It was just before we were going live with another guest that Alex’s wife got suddenly ill. It took 4 months to get a diagnosis of CNS Lymphoma (brain cancer). Recently, his wife turned a corner from surviving to heading into recovery. It is time to talk about it and it is time for DealerRefresh to get back to live shows!

17/09/2025

We sat down with Digital Dealer to learn more about the coming conference changes. Good stuff!!! 👍

17/09/2025

The term 'ensh*ttification' describes how online platforms degrade over time. Initially, they offer high-quality services to attract users, but eventually, quality declines to maximize profits. It's a pattern seen across corporate America, impacting user experience and business relationships. Have you noticed this trend? experience

Who's getting the new iPhone? 📱Car dealerships & salespeople need to be aware of the new call screening and hold assist ...
15/09/2025

Who's getting the new iPhone? 📱

Car dealerships & salespeople need to be aware of the new call screening and hold assist features that are rolling out today with iOS26! Our friends at Dealer Authority have a great post in the forum about it! ✍️

Read more: https://bit.ly/46gRiVb

11/09/2025

Protecting personal data is key to preventing fraud. When customers maintain control of their PII, trust increases. Verifying customer legitimacy upfront saves time and prevents downstream fraud, improving efficiency and customer experience. Have you considered the benefits of customer data ownership?

Today we remember the lives lost on September 11, 2001. We honor the courage of first responders, the strength of surviv...
11/09/2025

Today we remember the lives lost on September 11, 2001. We honor the courage of first responders, the strength of survivors, and the resilience of our nation. 🇺🇸

Every dealership has one. What was the worst trade-in you've ever seen? Share your story below! 👇 🚘
09/09/2025

Every dealership has one. What was the worst trade-in you've ever seen? Share your story below! 👇 🚘

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