Shay Rowbottom

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Shay Rowbottom Personal Brand Builder.

Turning professionals into bloggers who attract revenue & opportunities for their business through creative content marketing. 𝘚𝘱𝘦𝘢𝘬 𝘺𝘰𝘶𝘳 𝘵𝘳𝘶𝘵𝘩 𝘢𝘯𝘥 𝘸𝘢𝘵𝘤𝘩 𝘪𝘵 𝙢𝙖𝙠𝙚 𝙢𝙤𝙧𝙚 𝙢𝙤𝙣𝙚𝙮!

NYE 2026 furry fit! 🐶Somehow head banging my way into the new year always feels better…
05/01/2026

NYE 2026 furry fit! 🐶

Somehow head banging my way into the new year always feels better…

2026… ✨we made it. 😊💫 #2026
01/01/2026

2026… ✨

we made it. 😊💫

#2026

New car, new house. Holiday flowers.It’s not just the amazing villa on an island in paradise. It’s not even the M50... (...
26/12/2025

New car, new house. Holiday flowers.

It’s not just the amazing villa on an island in paradise. It’s not even the M50... (I know right!)

It’s my psychological transformation the past 3 years.

I have lived with such extreme anxiety I just always thought it was normal. I have planned, prepped, anticipated for the worst every step of my journey. And many times,

I got that.

It’s not that every single person that crossed my path was a downright predator, though there was some of that. It’s that I hadn’t processed my own sh*t, so in many cases I was bringing forward a victimy woman anticipating abuse.

That expression of me brought out the predatory expression in others. They simply responded to my weakness. That is,

until I figured it out.

It takes a lot of self-accountability to realize I have always been in control of how others treat me. If I stand firm in my boundaries, actually say what I feel & need...

well, the chips may fall where they may.

Very scary for those programmed to live in fear.

There’s no greater tragedy than capitalizing on your own children’s need for survival, and actually getting off to their fear of you.

Gross.

I’ve spent many holidays alone. Pretending I don’t care but deep down blocking the sadness and gloom all around me when stores close, streets are bare & empty, yet the houses I walk past are filled with music, cheer, and family.

That’s the club we all deserve to be in on Christmas.

But my stints of isolation were not in vain. I recovered much of my true self previously lost to the filtration system that was formed at such a young age.

I check in regularly now,
“𝘪𝘴 𝘵𝘩𝘪𝘴 𝘳𝘦𝘢𝘭𝘭𝘺 𝘮𝘦? 𝘖𝘳 𝘢𝘮 𝘐 𝘢𝘤𝘵𝘪𝘯𝘨?”

My authentic soul can’t take it anymore.

Time alone taught me I can BE alone. I learned how to best treat myself. Anyone who steps into my world now, I too hold accountable.

& what do you know?

Beautiful relationships forming all around me. A sense of peace, a promising future, a beautiful home... and most importantly,

a sense of family & a feeling I can be my true self on this island.

Merry Christmas everyone.
May you be courageous enough to live… fully expressed! 🌹

it’s worth it.

Some of my best looks this week… which is your favorite? 😉1 - Birthday Girl2 - Feather Queen3 - Raver Barbie4 - Sexy Bel...
25/10/2025

Some of my best looks this week… which is your favorite? 😉

1 - Birthday Girl
2 - Feather Queen
3 - Raver Barbie
4 - Sexy Belle
5 - Body Paint

Drop vote in the comments! ⤵️

10/10/2025

I'll never look at you the same again.

To all my real independent ladies out there who lean a little too much on their tech... I know you feel this.

Last summer I got denied buying a 2nd home and ended up in the keys.It was one of the most challenging times of my life....
08/09/2025

Last summer I got denied buying a 2nd home and ended up in the keys.

It was one of the most challenging times of my life.

Suddenly alone on an island, with no idea why God led me down here.

To think that same villa I rented last year which I couldn't wait to get out of, a villa in which I had the worst insomnia of my life, detoxed kratom, blew through 3 journals and processed so much while feeling lost and alone...

I'd end up willingly booking again, and coming back to this summer.

Whole different energy.

This island saves me. I think when I'm down here, "why don't I just stay?"

I grew up in extremely psychotic circumstances so that my body never knew what safety felt like. I have always lived my life on high alert. My drug of choice, aside from actual mind-altering substances... has actually always been to CONTROL.

I think things through 500 times.

I consider the feelings, thoughts, and energy of everyone around me.

I learned to take it all on as my responsibility.
I was forced to metabolize everyone else's pain,

but nobody ever held mine.

This island holds it.

The level of safety and peace I feel down here is like ecstasy. Not constantly thinking about the next game plan, the next move for self preservation, self protection.

Just BEing.

There's no rush here.
There's no competition.

You can be the sexiest bikini model alive or a scruffy dude w/ a beer belly, either way it doesn't matter. Everyone is treated the same and it's all love.

I always say, if you have issues with anxiety or need a major nervous system reset...

move to the Keys.

At least for a time - it doesn't have to be forever.

But this place will guide you back to parts of yourself you never even knew were safe to exist.

Who knows what the future holds. I suppose it's on me to ground in this nervous system safety, no matter where I physically am in the world. Whether it's the chaos of a big city, or the tranquility of island life...

I do pray I always come back 𝗵𝗲𝗿𝗲 - to this feeling.

& I pray that I carry it with me.

1 through 10, which photo is best? 😏 help me out and comment your favs below👇🏻
04/09/2025

1 through 10, which photo is best? 😏 help me out and comment your favs below👇🏻

11/07/2025

When I set out to do this I was like many new creators.

Wide-eyed for the new platform, for self-expression. Overjoyed with the financial stream it created. Eager to be on every stage, every podcast.

LOUD! 🔥🔥🔥

Eventually you learn that all the social media followers and money you can find still won't substitute for the internal work you never did on your self-esteem.

Sure, being extrinsically motivated is great. It worked for me, and many of my clients.

But slow and steady does it.

This isn't about chasing trends, validation, or needing to collaborate with every single popular creator on LinkedIn.

We're in it for the long-haul.

The biggest advice I can give to anyone who's starting out is this:

this journey is not just about growing your business, or personal brand.

It's a deep spiritual journey that will take you on many twists and turns you could never have imagined. You will be exposed, not just to others, but to yourself.

Much love to the girl in the wig for being what I needed at the time.

I learned a lot.

& it was fun.

I took 3 years off from shooting skits. The very style that blew me up on LinkedIn, starting in 2019.

It sucked to stop - but I needed it.

I did not have the capacity to hold what I was building. The girl in the black... much more equipped.

It's good to be back. ✌🏻

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