J Walsh Social Co

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J Walsh Social Co

Helping local businesses become hometown social media sensations! Serving Simcoe County and beyond.

From strategic planning to authentic storytelling, we turn your local charm into engaging content that builds real community connections.

18/07/2025

I’ll be honest: I unsubscribed from over a dozen email newsletters last year because they just… added to the noise. They weren’t serving me.

That’s why when I created my own weekly email, I promised myself it would be something I’d actually want to open.

Enter: Your Weekly Social Bite 🫦
It’s not another long-winded newsletter full of jargon and fluff. It’s just genuinely actionable, bite-sized tips you can read while you’re waiting for your coffee to brew, or scrolling before bed.

I KNOW you don’t need one more thing on your to do list. You just need clear steps to show up online in a way that feels authentic. These little weekly nudges are meant to show up for you, giving you info that helps social media make more sense, which can convert to YOU showing up online!

If you want to feel a little more confident and a little less overwhelmed about social media, DM me for the link or head to my bio. You can unsubscribe anytime. But many subscribers tell me it’s one of the emails they actually look forward to. (Legit the best feedback ever!)

07/07/2025

My nerd heart is all aflutter just because it's time for my first official book review!

A Curious Kind of Magic by Mara Rutherford is cozy, magical, and quietly powerful. It's the kind of story that wraps around you and you devour. Not your typical over-the-top fantasy, this one skips the 500 pages of heavy worldbuilding and dives straight into a beautifully written tale about magic, friendship, and love.

It’s the kind of book that feels effortless to read, but still lingers in your mind long after the final page. I was not ready to say goodbye to these characters.

Perfect if you’re in the mood for:
💫 A touch of magic without the intensity
💫 A heartfelt, character-driven story
💫 Found family, soft spells, and subtle whimsy

04/07/2025

This summer, I’m choosing slower.
 More presence. Less pressure. Because I refuse to hit September already burnt out like in previous years.

If you’re feeling the same, consider this a reminder: you’re allowed to rest before you crash.

27/06/2025

I'm about to leave for a 5 day camping adventure, I’m reminded of just how busy June has been. Between client projects, end of school kid activities, and keeping everything running smoothly, it’s been a whirlwind month.

I’m about to do something I haven’t done in way too long: leave my laptop behind.

I’ll admit, I’ve often struggled with stepping away from work. There's this little voice that says, "What if everything falls apart while I’m gone?" But you know what? I’m incredibly grateful for the amazing team that supports me. I trust them, and I trust that taking a break is not only important for my well-being, but for my business too.

So, to all the entrepreneurs out there (my fellow workaholics!): You’re allowed to take time off. You don’t have to be "on" 24/7. The world (and your business) won’t fall apart. In fact, a well-deserved break might just be the recharge your batteries need to come back even stronger.
See you on the other side (aka next week!)

29/05/2025

A social media strategist for your business, right in your pocket!

This is exactly what Monthly Strategy Support feels like - having an expert on your team without the full management investment.

For $250/month, you get:
📞 60-minute monthly strategy calls
🎯 Performance reviews and optimization tips
💡 Fresh content ideas tailored to your business
📋 Light accountability to keep you on track
📅 Quarterly content calendar refreshes

Perfect for business owners who want to handle their own posting but need strategic direction, fresh ideas, and someone to bounce concepts off.

It's like having a social media manager's brain power available whenever you need it, without handing over the keys to your accounts.

Ready to stop feeling stuck and start feeling supported? Let's chat!

27/05/2025

I am taking some inspiration from and starting a new Instagram series...

Welcome to PITCH MY FRIENDS: Dr. Ashley Barker

Meet my friend, chiropractor, trainer, and honestly? The person who's been kicking my butt (literally) for the past few months!

Ashley is a chiropractor specializing in women's health and co-owner of PUSH Women’s Health + Performance She's the rare combo of brilliant healthcare provider AND motivational coach who somehow makes you excited about getting stronger.

Here's what I love about Ashley:
✨ She approaches women's health holistically (not just "take this pill and go away")
✨ Her training sessions are challenging but never intimidating
✨ She genuinely cares about helping women feel strong in their bodies
✨ She's been game-changing for my overall wellness journey

If you're looking for a chiropractor who truly gets women's health or need someone to help you feel confident and strong in your body, Ashley is your person.

23/05/2025

It's been a long short week with so much going on, and even in the chaos I have a lot to be thankful for:

✨ Having my in laws dog for the week for snorts and snuggles
✨ Getting to watch my daughter's first baseball game
✨ Book Club! One of my fave nights out
✨ A long weekend camping with some of my favourite people
✨ Getting my wardrobe refreshed and purged with Jo MacIntosh

What are you thankful for this week?

20/05/2025

Your Instagram profile is often someone's first impression of your business—but are you making it count?
I've noticed so many business owners pour hours into creating content while neglecting the foundation: their profile itself!
That's why I created the 10-Minute Instagram Audit - a FREE guide to help you transform your profile from 'meh' to magnetic ✨

In just 10 minutes, you'll learn:

✨ Bio formulas that convert
✨ Strategic highlight categories to showcase your expertise
✨ Link optimization to drive real results
✨ Quick-win profile enhancements anyone can implement

The best part? You can implement these changes TODAY and start seeing better results immediately!

Grab your free guide here: https://jwalshsocial.myflodesk.com/10mininstagramaudit
It might be the most valuable 10 minutes you spend on your business this week.

16/05/2025

Instagram seems to be rolling out a game-changing feature that content creators have been BEGGING for: the ability to send Reels previews to friends/colleagues for feedback before posting!

While I don't have access to this feature on my account yet, I've spotted it in some client accounts I manage. This is huge for anyone who:

✨ Creates client content and needs approval
✨ Collaborates with a team on social strategy
✨ Just wants a second opinion before hitting 'share'
✨ Suffers from posting anxiety (we've all been there!)

No more downloading drafts, sending them externally, and hoping for feedback. Now you can send previews directly within the app!

Have you seen this feature pop up in your account yet? If you have it, what do you think?

06/05/2025

Let me tell you about Britt from Merit Media Inc. - the woman who showed up to a conference/networking event... handing out stickers.

Not business cards.
Not QR codes.
STICKERS.

She was walking around laughing about her massive sticker collection and how she thought it would be a good ice breaker - "like when we were kids."

Here's the thing: I ALSO have a ridiculous sticker collection that I rarely mention in professional settings. So of course, we instantly connected over this shared quirk.

In a room full of women, I might never have had a meaningful conversation with Britt if she hadn't been brave enough to show up as her authentic self - slightly quirky sticker enthusiasm and all.

Since that event, we've developed a genuine friendship that goes beyond business.

The lesson here? When you show up authentically, you connect with YOUR people. The ones who get you. The ones who'll become loyal clients, meaningful collaborators, or in this case, IRL friends.

Sure, you might not resonate with everyone. But would you rather connect deeply with a few or superficially with many?

So what's YOUR equivalent of handing out stickers? What authentic bit of yourself are you holding back that might be the very thing that helps your right people find you?

01/05/2025

Who else's house is feeling a bit like a chaotic backdrop to your business life? 🙋‍♀️

Our family just started the '10 a Day May' challenge - each day we commit to finding 10 items to donate, sell, or toss. That's 310 (per person) worth of fewer things cluttering our space by month's end!

As a business owner who works from home (and often creates content here!), I'm finding that clearing physical clutter is connected to mental clarity for my work. Less stuff = more brain space!

Want to join this unofficial side quest with us? I'll be sharing some of our progress in stories, and I'd love to see yours too! Let me know if you decide to jump in.

Sometimes the most productive business move is actually tidying up your physical space first! Who knew?

29/04/2025

Two brand-new ways to get social media strategy support are officially LIVE — because your business socials deserve more than guesswork.

💬 1:1 Strategy Session: One jam-packed hour where we deep dive into your platforms, map your next moves, and tackle your biggest questions head-on.

📅 Monthly Strategy Support: Monthly check-ins, fresh content ideas, feedback, accountability nudges, and a quarterly refresh to keep you growing.
This is perfect if:
✔️ You want to do your own socials but smarter, not harder
✔️ You’re ready for consistency, clarity, and a sprinkle of fun ✨
✔️ You secretly wish you had a social media bestie (spoiler: you do now)

Want the details?
➡️ Comment “STRATEGY” below
➡️ Or slide into my DMs — I’ll send you everything you need!
Spots are limited because I like to keep things high-touch and personal 🤍
Let's build your strategy, your way!

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http://www.jwalshsocial.co/

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When Friends Mean Business

Decades of friendship and years of expertise collided one Thursday morning when Melissa and Julia discovered just how well their two passions blended together. Melissa’s innate ability to help people uncover what it is that makes them so awesome and craft the right way to say it combined with Julia’s background in design and social media management made for the perfect mix: brand and social strategy for women in business.

We work with our clients to help them confidently communicate who they are in business. Whether it’s one-on-one work or through our quarterly membership program, we’re helping women step into who they want to be in business and tell the world what they are doing.

We love what we are doing and wouldn’t trade it in for anything we’ve ever done before! Because when you’ve found your biz bestie, you’ve pretty much found all you need to keep you motivated to keep going!