16/01/2025
❣️NEW BOOK ALERT❗️.publishing have just released their new Business Management IA book, written by Dr Sophie Muscatelli ( )
This is an all-new, fully updated 2nd edition of the definitive BM IA guide, written to satisfy the new marking criteria.
'Struggling with your IB Business Management Internal Assessment (IA)? This comprehensive guidebook is your go-to resource for mastering the IA process. Packed with step-by-step instructions, practical tips, and detailed examples, this guide walks you through how to effectively choose your business research question, conduct thorough primary and secondary research, collect supporting documents and analyse and evaluate your data.
Learn how to structure your IA, meet the IB's assessment criteria, and craft a well-organised, high-scoring IA. Whether you're just starting or refining your final draft, this guide will equip you with the tools to excel and achieve your best possible result!
Sections include:
- Introduction: everything you need to know
- Structure: planning your IA in the ideal way
- Assessment: maximizing your marks with one eye on the grading criterion
The remaining half of the book is packed with 7 examples of outstanding Business Management IA - all of which have scored at least 20 after being assessed and moderated. Students will be able to see what an excellent IA looks like and how you can achieve the same results.
About the Author
DR. SOPHIE MUSCATELLI holds three degrees in Business Management, including a Master's degree in International Business Management from Newcastle Business School, UK, and a Master's in Research Methods for Business Management and a Ph.D. in Business Management from the University of Bradford, UK. Along with a Postgraduate Certificate in Education from the University of Cumbria. She began teaching IBDP Business Management in 2019 in schools in Athens, Greece and offers online tutoring.'