WPP

WPP WPP is the creative transformation company. We use the power of creativity to build better futures f

17/07/2025

AI is radically transforming how we create – and how we sell.

From personalised shopping experiences to smarter commerce strategies, AI is helping us deliver seamless, data-driven solutions that drive results. At WPP, we’re not just embracing AI – we’re using it to redefine the future of commerce.

🎥 See how we’re leveraging WPP Open to revolutionise the way brands connect with consumers.

Find out more 👉 wpp.com/ai
Learn more about WPP Open 👉 www.wpp.com/open

16/07/2025

AI is radically transforming how we create.

It’s how we get to better insights, strategies, media plans, PR stories, dynamic content and breakthrough creative concepts. At WPP, we’re not just embracing AI – we’re using it to push the boundaries of what’s possible.

🎥 See it in action👇 showcasing how we’re leveraging WPP Open to deliver smarter, faster and more impactful results.
Find out more: wpp.com/open

Rob Reilly, WPP's Global CCO, shares his vision for the future of advertising, discussing why the industry needs better ...
01/07/2025

Rob Reilly, WPP's Global CCO, shares his vision for the future of advertising, discussing why the industry needs better PR, AI acceleration and creative reinvention.

Read the full interview 👇

WPP’s Global CCO on zero mentality, AI acceleration, creative reinvention and why the ad industry should finally start marketing itself

Following WPP's recognition as the Most Creative Company at Cannes Lions International Festival of Creativity, CCO Rob R...
30/06/2025

Following WPP's recognition as the Most Creative Company at Cannes Lions International Festival of Creativity, CCO Rob Reilly discusses his favourite work from this year's festival, Mark Read's creative legacy and AI's evolving role in the creative process with Stephen Lepitak of Creative Salon Worldwide.

Read the full interview 👇

Fresh from another Creative Company of the Year win at Cannes Lions, WPP’s global CCO reflects on the value of awards, the legacy of CEO Mark Read, and why AI is his favourite creative partner

25/06/2025

Game-changing ideas. Global impact.

We’re honoured to have been named Creative Company of the Year 2025 at Cannes Lions International Festival of Creativity 🏆

From culturally resonant storytelling to breakthroughs in AI and responsible tech, take a look at the work behind the win: wpp.com/work

20/06/2025

📣 WPP wins most creative company at Cannes Lions 🏆 https://bit.ly/3I4XO92

Thank you to our people, clients and partners for your extraordinary creativity ✨

168 Lions in total: 1 Titanium
10 Grand Prix
23 Gold
53 Silver
81 Bronze

📣 WPP and TikTok team up to unleash creative power with Symphony AI integration into WPP Open.Read more about the collab...
16/06/2025

📣 WPP and TikTok team up to unleash creative power with Symphony AI integration into WPP Open.

Read more about the collaboration, first announced at the Cannes Lions International Festival of Creativity 👉 https://ow.ly/laNx50W9Sb2

And we're off. The WPP Beach and Rooftop are open.Today we welcome AKQA, Angel Soft, Burson Global, , Grey Global Group,...
16/06/2025

And we're off. The WPP Beach and Rooftop are open.

Today we welcome AKQA, Angel Soft, Burson Global, , Grey Global Group, Gymnasium, Gymshark, United Talent Agency and a host of the globe's brightest talent ✨

See the full WPP Beach programme: wpp.com/cannes

28/05/2025

AI has disrupted our business forever. And that’s really good news for yours.

Our people, through WPP Open, are using AI to redefine what's possible in marketing. It's turbocharging content production, delivering deeper customer insights, optimising media strategies and accelerating creative workflows.

Discover how we’re opening up a world of new opportunities for the world’s biggest brands: wpp.com/ai

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