WPP

17/09/2025

🐾 Dog wardrobes. Cat-filled photo frames. Entire kitchens turned into rat runs.

We really will do anything for our pets – and that’s exactly what T&P's campaign for Pets at Home is all about.

👉 We’re All For Pets: https://ow.ly/MV9J50WXYTI

11/09/2025

Michael Frohlich takes on expanded role at WPP

As Chief Marketing & Corporate Affairs Officer, Michael will lead our integrated marketing, communications and corporate affairs teams – ensuring seamless storytelling across all touchpoints.

Full story via Campaign:

WPP director of communications and corporate affairs gets additional remit.

10/09/2025

Cartier’s iconic panther is on the prowl 🐾

In partnership with WPP Media, Cartier’s global campaign brought together striking OOH, a New York Times cover, immersive digital journeys and a historic first – the Financial Times cover takeover – reaching audiences across six cities, from Paris to Seoul.

09/09/2025

For Naji El-Arif, Director of Marcomms at VML, WPP Open has transformed the way he works. As someone with dyslexia, writing blog posts and articles used to be a real hurdle. Now, AI helps him get closer to a final draft with ease, giving him confidence and speed in his daily work.

🎥 Hear his story ⬇️ wpp.com/open

09/09/2025

"I took this job because I believe the best of WPP is yet to come and I want to work together to write the next chapter in WPP’s history, a new WPP!"

Our new CEO, Cindy Rose OBE, hosted her first global townhall – live from our 3WTC Campus in New York and streamed to colleagues around the world.

08/09/2025

WPP announces a series of strategic global leadership appointments, underscoring its commitment to delivering enhanced client solutions and driving intelligent growth across its network.

Devika Bulchandani will become Chief Operating Officer of WPP and Laurent Ezekiel has been appointed Global CEO of Ogilvy Group and Executive Sponsor for WPP Open X.

Additionally, Floriane Tripolino has been named CEO of WPP Open X, WPP’s bespoke agency team dedicated to The Coca-Cola Company.

Read more 👇

WPP uses the power of creativity to build better futures for our people, planet, clients and communities. Explore our work, insights and global network.

03/09/2025

Iconic from the first step. Timeless ever since.

From its Venice Beach beginnings to the world’s runways, AKQA’s latest campaign celebrates UGG as more than a shoe: a legacy of style, comfort and cultural relevance.

29/08/2025

With “Fractional Window Shopping,” TD and Ogilvy bring investing to the streets.

The OOH campaign highlights TD Direct Investing’s partial shares feature – proving that owning a piece of leading stocks is now within everyone’s reach.

27/08/2025

More time. More energy. Better results.

Hear from MJM’s Betsy McPherson on how WPP Open helps her speed through urgent admin tasks, freeing her up to focus on building trusted relationships and driving sales success.

🎥 Learn how ⬇️

wpp.com/open

26/08/2025

WPP is proud to be a launch partner for Google Cloud's latest innovation, Gemini 2.5 Flash Image 🎉

“Gemini 2.5 Flash Image is an incredible addition to Google’s gen media suite of models. We see powerful use cases across multiple sectors, particularly retail, with its ability to combine multiple products into single frames, and CPG, where it maintains a high level of object consistency across frames." – Daniel Barak, WPP’s Global Creative and Innovation Lead

Discover how we're leveraging Gemini Flash 2.5 Image in WPP Open to unlock new creative opportunities for our clients 👇
https://ow.ly/4iNm50WM5JH

19/08/2025

We’re proud to announce that Mastercard has chosen WPP as its global media partner 🎉

Our teams will lead media strategy, planning, buying and social engagement in over 70 markets, harnessing the power of AI, data and our connected approach to deliver greater impact across Mastercard’s entire marketing ecosystem.

WPP Media Ogilvy

👉 https://adage.com/agencies/accounts-in-review/aa-mastercard-hires-wpp-media-ogilvy/

14/08/2025

AI is transforming how we create.

🎥 See how we're using WPP Open to revolutionise the production process – delivering faster workflows, smarter processes and breakthrough ideas.

Find out more 👉 wpp.com/ai
Learn more about WPP Open 👉 www.wpp.com/open