Karla Pámanes - Brand Design

  • Home
  • Karla Pámanes - Brand Design

Karla Pámanes - Brand Design Let’s make people fall in love with your business through strategic brand & web design.

The best part of running a remote business?You can work from literally anywhere, even the hair salon! 💻💇🏻‍♀️The worst pa...
10/07/2025

The best part of running a remote business?
You can work from literally anywhere, even the hair salon! 💻💇🏻‍♀️

The worst part?
You can work from literally anywhere… even the hair salon! 😅

It’s a blessing and a trap.

Freedom comes with responsibility, but I wouldn’t trade it for anything.

Also… am I the only one who doesn’t love fresh haircut day? 👀

It always feels a little too styled, too perfect, too… not me. Give it 3 days and we’re back to the sweet spot. 😆

In 2025, a strategic brand identity and website design aren’t just “nice to have,” they’re essential. With more creators...
09/07/2025

In 2025, a strategic brand identity and website design aren’t just “nice to have,” they’re essential.

With more creators entering the market and AI-generated content 🤖 everywhere, standing out with a clear, intentional, and human-centered brand is what builds trust and drives premium results. ✨

is the powerhouse behind the Elevate Mastermind (which I have the privilege to be part of) and the host of the Big Deal Energy Podcast. She’s a sales and marketing advisor who helps solo service providers land consistent $20k+ months without the hustle or grind.

For Laura’s brand, I wanted to create something bold to reflect her dynamic and approachable personality.

Her personal brand identity is a true reflection of her expertise, energy, and unwavering commitment to helping solopreneurs thrive! 💫

🙌🏼 Ready to elevate your own brand and attract premium clients with ease? Let’s create a bold identity and website that helps you stand out in a saturated creator economy, DM me or head to the link in bio to get started.

Grab your sunscreen, it’s all about Hot Brand Summer this year! ☀️
09/07/2025

Grab your sunscreen, it’s all about Hot Brand Summer this year! ☀️

Previously posted on karlapamanes.com/blog Grab your sunscreen, it’s all about Hot Brand Summer this year! ☀️ Along the same lines as “Hot Girl Summer” this is really just an attitude of confidence around how your brand looks and feels.

Mi papá siempre me decía que no nací en carro, cuando me daba flojera caminar unas cuadras para hacer un mandado. Hoy ya...
08/07/2025

Mi papá siempre me decía que no nací en carro, cuando me daba flojera caminar unas cuadras para hacer un mandado.

Hoy ya había guardado el carro y tenía que ir a la farmacia… así que mejor me fui caminando.

Y son esos momentos así, tan cotidianos, cuando me llega el vacío y lo extraño muchísimo. 😌

El no poder decirle en persona, “Pa, sí tenías razón”… pero se lo dije al cielo desde mi corazón.

Y lo bonito es poder sentir que no iba caminando sola. 😇

Siempre agradecida de poder tener esta flexibilidad de poder estar cada verano aquí para acompañar a mi mamá. 💗



My dad used to always tell me that I wasn’t born in a car, whenever I complained about walking a few blocks to run an errand.

Today I had already parked the car for the day and needed to go to the pharmacy… so I decided to walk instead.

And it’s in those everyday little moments when the emptiness hits me and I miss him so much. 😌

Not being able to tell him in person, “Dad, you were right”… but I said it to heaven, straight from my heart.

And the beautiful part is feeling like I wasn’t walking alone. 😇

Forever grateful to have the flexibility to be here every summer and spend time with my mom. 💗

Hugging my favorite coworker 🙃, because let’s be real, I couldn’t do what I do without my tech besties.Here’s my brand d...
07/07/2025

Hugging my favorite coworker 🙃, because let’s be real, I couldn’t do what I do without my tech besties.

Here’s my brand designer tech stack I swear by:

MacBook – My ride-or-die. Everything starts here! 💻

iPhone Pro Max – My second screen, content camera, and on-the-go creative tool (this photo? Taken with it ✨)... but also my biggest distractor!! 🐿️

Affinity Designer – My go-to for brand identity design. Clean, powerful, and no subscriptions. 🙌🏼 Did you catch that? No. Subscriptions. 🎉

Google Workspace – Because nothing says “I’m serious about my business” like a custom email domain, and my Google Calendar keeps me (mostly) organized. 😅

Calendly – Scheduling made easy. No more “What time zone are you in?” 🧮

Designing brands takes creativity, but it also takes the right tools. 🛠️

Curious about the full tech stack I use to run my design business, plus the best tools for every stage, from starting out to scaling up?

I put together a free guide with all my favorite tools for brand designers who want to work smarter, not harder. 🙌🏼✨

Originally created for students inside my Brand Design Academy, this guide is packed with the exact tools I use daily as a full-time brand designer.

Grab it in the link in my profile or at karlapamanes.com/tools

Yesterday, Lennon was scrolling through my Instagram and read that I’d been laid off twice.
He looked at me and asked, “...
04/07/2025

Yesterday, Lennon was scrolling through my Instagram and read that I’d been laid off twice.
He looked at me and asked, “What’s a layoff?”

I told him, “It means I lost my job.”

He paused, then said: “Mom, I’m so proud of you.” 💛

The truth is… I loved that job! It was the best job I could ever had. But even then, I struggled to imagine climbing the ladder 🪜 because deep down, my heart was quietly dreaming of building something of my own.

Looking back, I realize:
It wasn’t a lack of ambition.
It was clarity.
And I knew what mattered most at that time.
I chose to put my son first 💙 and quietly tucked my spark away for later.

And when I couldn’t yet bring myself to walk away from what I thought were “stable” jobs,
the universe stepped in. 💫

One layoff after a merger. Another after a pandemic. Both heartbreaking. But both a redirection.

I believe those moments weren’t the end of anything, they were the beginning of everything. 💗

Now, I’m doing the work I once only dreamed about, on my own terms, with my son in the front row, watching every step. 👦🏻

And that spark I once put on hold? It’s burning brighter than ever. ✨

What a week. Working on my business, trying to make ends meet, promoting my work while the world feels like it’s falling...
04/07/2025

What a week. Working on my business, trying to make ends meet, promoting my work while the world feels like it’s falling apart. 😔

So many people are being stripped of healthcare, food, and basic rights, and it’s heartbreaking. 💔

Not gonna lie, it’s hard to keep showing up when so many people are hurting and will be because of this nonsense.

But we made it to Friday, somehow. 🫠

You know that feeling when your offer is so good, but people still aren’t converting? 🥺It might not be your offer… it mi...
03/07/2025

You know that feeling when your offer is so good, but people still aren’t converting? 🥺
It might not be your offer… it might be your brand identity!
If your visuals aren’t matching the value you bring, you’re unintentionally downplaying your brilliance.
Your dream clients are watching. Let’s make sure your brand is telling the right story. 🙌🏼
My Brand Identity Design package includes everything you need to go from: “I hope this looks okay” 👉🏼 “I know this lands.”

Let’s build a brand that’s not just scroll-stopping, but soul aligned!
✨ Ready to look like the expert you are? Let’s chat! 💬

What kind of Vitamin C do you need this Tuesday evening? 💊✨💵 Cash🐱 Cats🍪 Cookies🥐 Carbs💝 Care🍸 CocktailsTake what you ne...
02/07/2025

What kind of Vitamin C do you need this Tuesday evening? 💊✨

💵 Cash
🐱 Cats
🍪 Cookies
🥐 Carbs
💝 Care
🍸 Cocktails

Take what you need — no judgment. 😌
(TBH, I might need a little of everything tonight.)

Here’s the final brand identity for Mayflour 🧁✨ Sophisticated. Minimal. Bold with a touch of retro.Missed the behind-the...
27/06/2025

Here’s the final brand identity for Mayflour 🧁✨ Sophisticated. Minimal. Bold with a touch of retro.

Missed the behind-the-scenes? Scroll back to the last post to see how this concept came to life. 👈🏼

Creating passion projects like this helped me refine my style, build confidence, and start attracting the clients I truly wanted to work with.

You don’t need to wait for “real” clients to start building a body of work that gets noticed.

The moment you start showing up like you’re fully booked, that’s when the magic happens.
Inside The Brand Design Academy, I give you 20 creative prompts (like this one!) to help you sharpen your skills, build a portfolio, and launch a brand design business, even with zero experience.

👩🏻‍💻 Want to learn brand design and start your own creative career? Let’s talk!

Post 2/2

Lately, I’ve been playing Grow a Garden with Lennon on , and every time I open the game… my designer heart aches just a ...
26/06/2025

Lately, I’ve been playing Grow a Garden with Lennon on , and every time I open the game… my designer heart aches just a little when I see their logo. 😅

So naturally, I had to create a new one, because Comic Sans just isn’t it. 🙈

I wanted to keep it playful, but without the tired “hand-drawn” look that’s everywhere. So I swapped the font for Gill Sans Bold, which still feels fun and kid-friendly but much more polished.

Then, I played with the letter positioning to suggest movement and growth, pulled colors from the game’s fruits and flowers, and added little leafy touches, since most of the plants and fruits in the game have them anyway! 🍃

✨ So what do you think? Do you like it, or do you love it? 💗

Now if you’ll excuse me, I have a Celestial Disco-Shocked Frozen Rainbow Ember Lily to harvest before someone else steals it from my garden! 🌈🧊🪩🪻🌱

Address


Alerts

Be the first to know and let us send you an email when Karla Pámanes - Brand Design posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

  • Address
  • Alerts
  • Contact The Business
  • Claim ownership or report listing
  • Want your business to be the top-listed Media Company?

Share