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Stellar Communications Houston

Stellar Communications Houston is a certified nonfiction book publishing and marketing strategy team Every author and book is a privilege and joy!

Welcome to Stellar Communications Houston, a certified nonfiction book publishing and marketing strategy team. We help self-published authors, business leaders, global corporations, families, and nonprofits who value hands-on guidance and personal attention. We've helped clients publish:

● Memoir
● Corporate history
● Bible study
● Essay collection
● Newspaper column collection
● Training program

● Self-help
● Research report and study
● Poetry collection

Here's a look at our 6-step process:

● Materials development
● Digital and print graphic design
● On-demand/offset printing
● Global distribution
● Digital and print marketing consultations
● Lifetime account support

Visit the website at www.stellarwriter.com to schedule consultations, book speaking engagements, or subscribe to nonfiction book marketing and publishing tips. If you're a nonfiction writer, editor, or graphic designer, contact me to find out how we can collaborate. My team has been called "one of the best if not THE best in Houston" and "tremendous, earning the utmost trust and respect." Happy publishing!

13/08/2025

“What’s one mistake you made in the publishing or marketing of your book?”

Here's what Gary Metivier said:

(He's the host of the 𝘏𝘦𝘢𝘳𝘵 𝘰𝘧 𝘵𝘩𝘦 𝘚𝘵𝘰𝘳𝘺 podcast and YouTube series and the author of 𝘔𝘺 𝘔𝘢𝘴𝘬, 𝘔𝘺 𝘞𝘢𝘳 by Legacy Books Press LLC, 2023.)

"I built the manuscript around material I couldn’t use.

I spent years compiling interviews, newspaper articles, and archival photos for a woman's WWII memoir. I even hired a European archivist to dig up rich historical context.

My goal was to pair my subject’s personal recollections with a parallel narrative that explained the larger wartime events around her.

I thought publishers would love it. They didn’t.

The cost and legal complexity of securing photo rights made it unfeasible.

I had to scrap years of work and reframe the book as a more traditional memoir. It was based on additional interviews with my subject, by then in her 90s and nearly blind.

The lesson?

Deep research is valuable, but don’t let it bury the heart of the story.

The silver lining?

I’m now repurposing the unused materials for social media, school visits, podcasts, and Substack. They're a treasure trove of 'beyond the book' assets."

Stay tuned to hear from five more authors!

07/08/2025

“What’s one mistake you made in the publishing or marketing of your book?”

Here's what Amanda C. Bauch said:

(She's a writer, editor, and teacher. She's also the author of 𝘖𝘯𝘦 𝘕𝘢𝘵𝘪𝘰𝘯 𝘜𝘯𝘥𝘦𝘳 𝘎𝘰𝘥: 40 𝘋𝘦𝘷𝘰𝘵𝘪𝘰𝘯𝘴 𝘧𝘰𝘳 𝘗𝘢𝘵𝘳𝘪𝘰𝘵𝘪𝘤 𝘞𝘰𝘮𝘦𝘯 by Post Hill Press, 2025.)

"I waited to write my book.

I came up with the idea a few years ago, but I kept putting it off.

One day, I told myself, 'No more excuses!'

I started writing during the two hours a week my kids are in karate. It didn’t seem like much. But it felt incredible to finally work on my own project.

Before I knew it, I had a publishing deal.

I kicked myself for not having written more, because a tight deadline meant I had to rush to complete the manuscript.

So, if you have a book idea on your heart, start writing! Even if it’s just an hour or two a week.

You’ll start to build momentum and pour yourself into something that means a lot to you and adds value to your life."

Stay tuned to hear from six more authors!

30/07/2025

What are the common mistakes that nonfiction authors make?

Here are three:

1. Not taking feedback on your manuscript.

A manuscript can take months or years to finish. It's no wonder authors are tired and tempted to rush toward the finish line.

But it's important to slow down and get input from a developmental editor and beta readers, who can improve your book’s readability, marketability, and overall appeal.

2. Choosing the wrong publisher.

Some authors have found themselves stuck with the wrong kind of publisher, making for a very unhappy journey.

Whether you opt for a traditional publisher, hybrid publisher, or publishing services team, take precautions to make sure you and your book are in good hands.

3. Expecting your book to sell itself.

Many authors are surprised by how hard it is to sell books. The market is saturated, and you’ve got to persuade people that your book is worth their limited reading time.

Begin by defining the outcomes that will satisfy you – and how you’ll measure them.

Then, budget your time and money wisely to achieve results, either through consultations or a marketing team, understanding that it’s a lifelong endeavor.

Stay tuned to hear from 7 authors who share their mistakes and lessons learned!

25/07/2025

When you find out the fabulous woman next to you on the Napa Valley Wine Train is a senior Forbes contributor writing about the 6-hour Legacy Tour.

Fantastic article by Lela London. She seemed to enjoy it as much as my husband and I did! 🥂

https://www.forbes.com/sites/lelalondon/2025/07/22/napa-is-the-best-wine-country-trip-you-can-take-without-a-car/nd

23/07/2025

It’s good to learn from your mistakes.

Want to know what’s better?

Learning from other people’s mistakes.

(A little wisdom from Warren Buffett.)

That’s why I smiled when Judd Labarthe asked me about other people’s mistakes.

Judd is a globally experienced marketing consultant and the founder of Planner At Large. He has helped guide brands like Volkswagen, Mastercard, and Nestlé, taught strategy and marketing in Europe and Asia, and contributed to acclaimed industry publications.

And he just released his debut book, 𝘚𝘸𝘪𝘮𝘮𝘪𝘯𝘨 𝘋𝘰𝘸𝘯𝘴𝘵𝘳𝘦𝘢𝘮 (Marshall Cavendish Business, 2025).

Judd is a master at asking the right questions.

During the publishing process, he asked:

“What are the mistakes that people in my position tend to make?"

What a relief it is to educate authors on the potholes in book publishing and marketing. I could’ve said many things.

Stay tuned for my top three things – plus seven authors who share their lessons learned.

Thanks to the following authors from the Nonfiction Authors Association who contributed to this series:

Julia Torres Barden, Gary Metivier, Eric Butow, Joy Resor, Natasha Williams, Bob Rich, and Amanda C. Bauch.

10/07/2025

Want to boost your book publishing, marketing, and PR with monthly tips?

I love subscriber feedback! ❤️

Subscribe to the blog link in the About section.

02/07/2025

A recent book project revealed a takeaway that's relevant for any nonfiction book author:

Hold your vision loosely.

Here’s what I mean. . .

Dr Alanna Bree and McGovern Medical School student Alisha Kashyap approached me with a manuscript and a specific vision.

They wanted a book for children and teens affected by skin diseases and birthmarks. It would be a souvenir for those attending their annual one-day Camp Dermadillo at Camp For All.

But as we discussed their goals for their readers, the vision began to shift.

The final product was even more effective than the original plan. What a twist!

Remember Alisha and Dr. Bree’s shift when you’re planning your book. . .

It’s good to have a vision, but hold your vision loosely.

Let in new ideas.

Allow room for inspiration and collaboration.

Most importantly, prioritize your readers’ needs.

You may be surprised to discover an even greater vision than you imagined.

Want to know more about the behind-the-scenes conversation? Stay tuned!

*Pictured are Dr. Bree (sitting) and Alisha (to her right), celebrating with campers and volunteers through the nonprofit Made A Masterpiece.

25/06/2025

Introducing our first children’s book!

It’s a keepsake coloring book and journal for kids living with skin conditions, co-authored by McGovern Medical School student Alisha Kashyap and Dr Alanna Bree.

Through the nonprofit Made A Masterpiece, Alisha and Dr. Bree are positively impacting children and teens worldwide who are affected by skin diseases and birthmarks.

You may not have a children’s book in mind, but I observed something special during this project that’s a relevant takeaway for any nonfiction author.

Stay tuned!

👏 Congratulations, Alisha and Dr. Bree!

18/06/2025

I love my fellow book industry pros! ❤️

11/06/2025

Welcome to the party! (Cue “Celebration” by Kool and the Gang.)

I'm celebrating my new grandbaby, Hazel Marie! She arrived last week, right on time, pink and perfect.

I wouldn’t have guessed I’d have four grandbabies by my 50th birthday, but here I am. And let me tell you, it’s *way* more fun than I could’ve imagined!

Maybe it was the nine-month countdown and all that talk of children, but I'm also excited to debut another arrival…

Our first children's book for a special client! Stay tuned for the unveiling.

What are you celebrating this week? 🤩

(Pictured are Hazel Marie and me, her Lala.)

04/06/2025

Turn your existing content into a book. . .

Roger Igo, CEO of event venue The Bell Tower on 34th, just did this with his longtime editor Flori Meeks Hatchett of Copybrighters.

His blog posts were turned into an epic new release for event planners, from amateurs to pros.

Tip 2:

Freshen your content.

Edit your work line by line to turn your pieces into a cohesive reading experience.

Update old data.

Expand points with new insights.

Add transitions.

Fill in the gaps where your content is thin or missing.

You may want to adapt your tone to a more polished style, especially if you’re working with social media content.

Then design a beautiful cover and interior to pull it all together.

Flori said: “I edited each of Roger’s blogs, not only to ease the emphasis on weddings, but also to remove dated information and to create a consistent approach to organizing the information. We also selected photos and created a glossary and index.”

Congrats, Roger and Flori!

👋 Hi, I’m Ella, your missing piece in premium end-to-end nonfiction self-publishing, marketing, and PR.

28/05/2025

How do you turn your existing content into a book?

That's what Roger Igo, CEO of event venue The Bell Tower on 34th, just did with his longtime editor Flori Meeks Hatchett of Copybrighters.

🥂They compiled Roger's blog posts into an epic new release, 𝘛𝘩𝘦 𝘖𝘧𝘧𝘪𝘤𝘪𝘢𝘭 𝘏𝘢𝘯𝘥𝘣𝘰𝘰𝘬 𝘧𝘰𝘳 𝘗𝘳𝘰𝘥𝘶𝘤𝘪𝘯𝘨 𝘚𝘰𝘤𝘪𝘢𝘭 𝘌𝘷𝘦𝘯𝘵𝘴, 𝘞𝘦𝘥𝘥𝘪𝘯𝘨𝘴, 𝘢𝘯𝘥 𝘊𝘰𝘳𝘱𝘰𝘳𝘢𝘵𝘦 𝘗𝘢𝘳𝘵𝘪𝘦𝘴.

How can you do the same? One tip:

Assess your existing content.

Review your blogs, newsletters, social media posts, videos, podcasts, webinars, or course materials.

Identify recurring themes, popular topics, and content that align with the purpose of your book.

Flori said, “I read Roger’s company’s blog posts and recommended a list of possibilities to include, along with an approach for organizing them. Not all of his blog posts were good fits for the book. Some were written specifically for Houston-area audiences, or they were about time-sensitive topics like planning events during the COVID-19 pandemic.”

Stay tuned for more tips!

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