Swell Media Solutions

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Swell Media Solutions

Specializing in mass media marketing, targeted digital marketing, brand development, copywriting & ad placement.

Expand your brand’s awareness, elevate your image with Swell Media Solutions.

04/07/2025

Huge HAPPY BIRTHDAY shoutout to our Social Media Marketing Director, Emm! Wishing you an amazing year ahead filled with belly laughs, stellar outdoor adventures, phenomenal reads, precious moments with Ollie, and endless curiosity.
Cheers to YOU! 🩵

03/07/2025

Confused by all the different aspect ratios/image dimension possibilities on Instagram? You’re not alone.

We all started with 1080x1080. Then came 1080x1350. Now? Instagram’s supporting even taller formats—like 1080x1440.

Here’s a quick cheat sheet of the most common aspect ratios and where they show up:

🟦 1:1 (1080x1080)
The OG square. What we’re all used to, but it does give less vertical real estate. (Anyone else’s grids still showing up this way? Because some members of our team are still stuck here!)

🟩 4:5 (1080x1350)
The go-to for vertical feed posts and the “new normal” for your Instagram grid. More space = more scroll-stopping power.

⬛ 3:4 (1080x1440)
Newer support in the feed. This is the default image/video size when filming on most smartphones—now it fits without being cropped.

🎥 9:16 (1080x1920)
Stories, Reels, and vertical video—this full-screen format is key for immersive mobile content.
When you're planning content, format matters just as much as message. Use the real estate you're given.

02/07/2025

Marketing burnout is real, especially when you’re already wearing a lot of hats. 🎩👒🧢

If you're running a business and trying to keep up with content, messaging, design, community care, and everything in between… we see you. It’s a lot.

Here are a few ways to lighten the load without losing momentum:
✔️ Stick to what’s working – Check your insights and double down on content that actually drives results.
✔️ Batch where you can – Set aside an hour to schedule a few weeks of posts. Future you will be grateful.
✔️ Repurpose smart – One video can become a post, a story, a newsletter clip, or a blog. Get more from what you’re already doing.
✔️ Give yourself grace – Show up with intention, not perfection.

You don’t need a massive team to market effectively, but you do need a strategy that works for you.

And if you’re ready for some backup, we’re an in-house marketing team without the overhead.

26/06/2025

Just a few simple adjustments can make all the difference!

From lighting to sound, and even the way you frame your shot, each detail plays a role in creating videos that capture attention and engage your audience.

Watch through for actionable tips that’ll help you film better content today! Which tip are you going to try first? Let us know below! ⬇️

23/06/2025

Every day—but especially today—we celebrate the businesses that aren’t just in the community; they’re part of it. The ones who’ve grown through grit, service, and showing up year after year for their customers, their teams, and their communities.

From helping power local landscapes to managing essential resources, we’re proud to know and work with family-owned companies like:

🔧 Carl’s Mower & Saw – Serving generations of PNW homeowners and pros with trusted tools and expert service
♻️ Lenz Enterprises – A sustainable resources company providing soil, compost, mulch, aggregate, and local recycling solutions across Northwest Washington.

These aren’t just businesses. They’re anchors in their communities.

Here’s to the families behind them, and the legacy they continue to build.

20/06/2025

Creative energy needs a power source—and this time of year, consider our team solar-powered. 😉☀️

The work doesn’t slow down, but when we step away from the screens, you’ll find us outside making the most of the daylight. Paddle boarding, playing a round of disc golf, getting to the water—that’s where we recharge.

Anyone else running on solar power this summer?

📍 Salt River, Arizona

19/06/2025

On June 19, 1865, more than two years after the Emancipation Proclamation, enslaved African Americans in Galveston, Texas, were finally informed of their freedom.

Juneteenth is a powerful reminder that progress takes time, and that recognition, justice, and equity don’t happen overnight.

It’s also a moment to reflect on the resilience, strength, and contributions of Black Americans throughout history—to listen, learn, and honor the story and voices that continue to shape our country.

17/06/2025

Meet Sierra, our Social Media & Digital Marketing Specialist!

With 10 years of experience in graphic design, marketing, video editing, and social media strategy, she’s a go-to creative for all things digital. She's passionate about helping businesses connect with their audience, spark community engagement, and bring their brands to life with fresh, on-trend visuals. Whether she's crafting scroll-stopping content or keeping up with the latest digital trends, she makes sure brands stay current and compelling.

When she’s not behind a screen, you’ll likely find her sipping on an iced coffee or out for a run—probably brainstorming her next big idea along the way.

We’re so glad to have you on the team, Sierra!

16/06/2025

A gift that will keep on giving all year long. 💡

From those who taught us how to face the world to the ones who always knew how to lighten the moment (pun intended😉), we’re grateful for you. To the dads, stepdads, grandpas, uncles, mentors, and all who carry the role in their own way: Happy Father's Day!

And to those we carry in our hearts—your love lives on in all the best parts of us. 💙

13/06/2025

Don’t confuse presence with strategy.

Just because you’re posting doesn’t mean it’s working.

We get it; you’re showing up, hitting publish, maybe even staying on schedule. But if there’s no clear goal behind it, you’re just filling space.

Strategic content does more than exist. It:
✔️ Reinforces your brand
✔️ Fosters real connection with your audience
✔️ Guides people toward something meaningful
✔️ Supports your bigger business goals

Make it count. Make it intentional.

If you’re ready to build a content plan that leads to real growth, let’s talk!

09/06/2025

Introducing our Graphic Design & Multimedia Specialist, Margaret!

A Cal State LA graduate, Margaret is a graphic designer with over six years of professional experience creating visuals across all media, from print to digital to web. At Swell, she focuses on social media creatives and video ads, bringing her efficient workflow and attention to detail to each project. Margaret's priority is delivering high-quality designs that meet the client's exact specifications, on time and without fuss.

When she's not at work, you can find her gaming, cooking, baking, or spending time with her chihuahua, Crunchy.

Welcome to the team, Margaret!

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Every business has a story. Are you sharing the story that’s true to your brand?

Our goal is to get to know you and your business so we can communicate your story in a way that best represents your brand. We’re blessed with amazing clients who have given our new business an opportunity to help them shine.

Swell Media Solutions specializes in mass media marketing, content development, audio/visual communications and social media marketing. If you’re looking for a personal approach to marketing and communications, DM us!