RelishMIX

09/08/2026

RelishMix DOTS Plat (ONE NIGHT ONLY): The sell with Anyone But You was crazy fun as two opposites went at it in paradise, versus One Night Only which is selling the quiet sexiness of an intimate date. Anyone But You also opened before a huge moviegoing wave, and One Night Only is heading into a time that’s not only owned by two films, but will soon see a drop off as the under 25 set head back to college and high school. Despite having a bigger social media universe in its opening weekend at 355M across TikTok, X, YouTube, Facebook and Instagram than It Ends With Us (337M) and Anyone But You (99M), RelishMix says the buzz has been “mixed-negative leaning chatter, dominated by frustration over the marketing rather than the movie itself. Viewers question the dystopian dating premise, compare it to The Purge, Before Sunrise, Anyone But You, and Nick and Nora’s Infinite Playlist, and argue the concept strains credibility more than romance should. Critical reactions include, ‘Is Maya Hawke in the room with us?’ alongside ‘The premise is so dystopic as to make this unwatchable.'” Star Monica Barbaro has 1M social media followers, but Dua Lip’s b.f. Callum Turner, who also stars here, is off the grid, in addition to Hawke.

'Spider-Man: Brand New Day' eyes massive $143M second weekend. 'One Night Only' begins with $1.35M previews at U.S. box office.

31/07/2026

https://cosmicbook.news/spider-man-brand-new-day-bigger-than-endgame

Spider-Man: Brand New Day now has the biggest social media reach ever recorded, topping Avengers: Endgame, as brands bet a record $309 million on the movie.

30/07/2026

RelishMix DOTS (SPIDER-MAN: BRAND NEW DAY): For those partners involved, it’s not just about spiking sales, rather being involved with a cultural moment such as Spider-Man: Brand New Day, which will deliver viral moments. Social media analytics firm RelishMix reports that Spider-Man: Brand New Day already has a social media universe reach across TikTok, YouTube, Facebook, X and Instagram of 2.86 billion. That’s an all-time record figure recorded by the firm, ahead of Avengers: Endgame (2.4 billion) and Avengers: Infinity War (2 billion) and 3.2x above 26 different superhero genre norms across all social media platforms combined. The social media power of the cast here is akin to the batting power of the 1931 New York Yankees, with Zendaya at 216M fans, Tom Holland at 70M followers and Jon Bernthal at 5.3M fans, they’re marketing steam rolling from The Odyssey to Brand New Day.

Spider-Man: Brand New Day sets all-time promotion record with $309M in media value with partners BMW, Liquid I.V., Littles Caesars, McDonalds and Samsung.

22/07/2026

https://deadline.com/2026/07/cinerama-dome-reopening-date-sony-1237000247/?bt_ee=CU71iPZbKBq6MlFb9lQjaICNkn3TvcxNmf3vshkiOXBqEY0G4dW6uPVW6l%2FKndOc&bt_ts=1784736500828 =e22a0b9aa50e609316de2daf0e0e6728e77c46635b540c5f13f94649cf24e2d7&recipient_salt=be3db4991535453d9ae621de6793122280f9f4c30c6e24f9958ffc8b904b8ff3&utm_medium=email&utm_source=exacttarget&utm_campaign=Deadline_BoxOffice&utm_content=Sony%20To%20Reopen%20Cinerama%20Dome%20In%202028;%20Former%20Hollywood%20Arclight%20To%20Become%20Alamo%20Drafthouse,%202026-07-22%2009:00:45_07-22-2026&utm_term=3ac9fea3-ecb9-4bd3-9213-edba112e6f4d

Sony and Alamo Drafthouse entered an agreement to reopen and restore Cinerama Dome in 2028. The Hollywood Arclight to Operate as Alamo Drafthouse.

19/07/2026

RelishMix DOTS Plat (THE ODYSSEY): Note, while there was some anti-woke sentiment seen in the social media per RelishMix, the success of The Odyssey this weekend isn’t purely built on a digitally crazed audience. Rather a Nolan movie brings out the non-frequent moviegoer, read 43% of the audience only head to the movies every few months or so, or even a few times a year according to PostTrak exits. Not to mention, it’s clear that anti-woke noise didn’t slow ticket sales one iota.

Christopher Nolan's 'The Odyssey' is off to excellent start with $124M+ 3-day opening, breaking all sorts of records.

12/07/2026

RelishMix DOTS (Moana): RelishMix reported prior to Moana‘s release, “There’s mixed-negative leaning chatter for Moana. The dominant conversation revolves around the perceived lack of necessity, heavy CGI, muted color grading, questionable wig design for Maui, and a feeling that the film sits awkwardly between animation and live-action. Smart critiques repeatedly note that the visuals often resemble AI-generated content, while others question why a movie this recent needed reimagining at all. Comparisons to live-action adaptations such as The Lion King, How to Train Your Dragon, and even parody sketches are frequent, with many arguing the original remains visually superior. Viewers also target the flat lighting, overuse of digital environments, and the sense that the production lacks the vibrancy associated with the South Pacific setting. Supporting reactions include: ‘It looks… more…

After opening to $95M at the global box office, 'Moana' stands to lose $100M-$125M.

08/07/2026

https://deadline.com/lists/emmy-nominations-full-list-nominees-scorecard/ =2b1930bd258d0778b8ed7cd5c08f347700c49bbaa740666cd55cc5e589cc2107&recipient_salt=05a78d9e8b7f00e0e1642fcfb571e78889927bcb55e2b8e0cd9d221937eb4498&utm_medium=email&utm_source=exacttarget&utm_campaign=Deadline_BreakingNews&utm_content=689112_07-08-2026&utm_term=183634?utm_medium=email&utm_source=exacttarget&utm_campaign=1783524461-Breaking+News+Alert&utm_content=689112_7-8-2026&utm_id=689112

See the complete list of 2026 Emmy nominations, with every nominee across drama, comedy, limited series, acting and more.

03/07/2026

RelishMix DOTS Plat (MINONS & MONSTERS): Social media reach according to RelishMix for Minions & Monsters before opening was 793M across TikTok, YouTube, X, Facebook and Instagram, which is 31% ahead of family animated pic comps. That’s higher than 2022’s Minions: Rise of Gru social media universe which clocked 668.4M and higher than Toy Story 5‘s 711.8M. Those voiceover cast members active on social include Zoey Deutch at 3M fans, Jeff Bridges at 2.4M and Bobby Moynihan at 248K.

'Minions & Monsters' after two days in the U.S. and its launch abroad stands at $53M worldwide.

02/07/2026

01/07/2026

RelishMix DOTS Plat (SUPERGIRL): Social media movie analytics firm RelishMix reported before the pic’s opening, “Mixed-negative leaning chatter for Supergirl centers on recurring criticism aimed at the humor, characterization, and perceived Guardians-style DNA. Skeptics argue Kara comes across less like Supergirl and more like a cosmic antihero, while others question the trailer’s tone, vocal performance, and reliance on familiar visual beats. Comparisons to Captain Marvel, Guardians of the Galaxy, the 1984 Supergirl, and even recent Superman adaptations are used as measuring sticks rather than compliments. The sharpest critiques suggest audience fatigue with concern that the character has drifted from her traditional identity. Remarks include ‘This looks like Guardians of the Galaxy as a one woman show’ and ‘More campy, comedic fake-looking CGI.’ Additional examples include, ‘This movie has failure written all over it’ and ‘Looks worse than the one from the 80s.'”

Overalll social media reach on TikTok, YouTube, Facebook, X and Instagram for Supergirl was small at 639M, compared to the 953.8M racked up by Superman, Thor: Love & Thunder‘s 963.2M and Ant-Man and the Wasp: Quantumania‘s 732M.

Coming away from testing, DC knew there were hurdles ahead. The response to Supergirl was 'good, not great,' and that's not super.