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Stellar Digital Keeping the human in social

Have you felt like you've been in the trenches or in the weeds in this new COVID world? It can be especially hard for So...
26/05/2020

Have you felt like you've been in the trenches or in the weeds in this new COVID world? It can be especially hard for Social Media Managers. Here's a great resource from Later that lists some awesome mental health tips and apps.

We have found the meditation app Headspace a particularly useful app. What have you been doing lately to emanate positive vibes?

Discover the best free resources and mental health tips for social media managers, so you can protect your mental health and take care of your wellbeing.

Managing social media can be emotionally draining. Here's a glimpse into what our veteran Community Manager (and guarant...
21/01/2020

Managing social media can be emotionally draining. Here's a glimpse into what our veteran Community Manager (and guarantee your brand's Community Manager) sees *nearly* every day and her strategy for beating burnout.

PRO TIP: Don’t skip reading the images. You’ll miss the point. I am grateful. I am grateful that I have the opportunity to be the gatekeeper for several brands that I have developed a d…

Your brand is what your customers say it is, so manage your reputation, and learn from the free operational insights!
26/06/2019

Your brand is what your customers say it is, so manage your reputation, and learn from the free operational insights!

When done properly, reputation management has many internal and external benefits for your business.

When done properly, reputation management has many internal and external benefits for your business.
26/06/2019

When done properly, reputation management has many internal and external benefits for your business.

"Many voice searchers are on the go and are looking for business information in their immediate area. A local SEO and co...
09/04/2019

"Many voice searchers are on the go and are looking for business information in their immediate area. A local SEO and content strategy is needed to capture those queries from users in the local area."

Voice search is expected to account for half of all searches online by 2020 – so it’s vital to evolve with this shift so that your business can benefit.

Guest Feedback Identifies What Separates the Best from the Rest
05/03/2019

Guest Feedback Identifies What Separates the Best from the Rest

Jill McFarland of Stellar Digital Marketing discusses how top brands are winning the market share by using unsolicited guest feedback.

We love what Goodcents Deli Fresh Subs and The Kansas City Chiefs Quarterback, Patrick Mahomes have done to bring passio...
24/01/2019

We love what Goodcents Deli Fresh Subs and The Kansas City Chiefs Quarterback, Patrick Mahomes have done to bring passion to the marketplace.

Celebrities and athletes can pick and choose endorsement deals. When they choose to partner with a local business it's believable and impactful.

We at Stellar Digital are strong believers in the power of local marketing and community engagement. Last week, the week before the AFC Championship matchup of the Kansas City Chiefs and the New En…

A bark bigger than the government's bite! 🐾 In a time of need, where gov. employees are not only worried about themselve...
16/01/2019

A bark bigger than the government's bite! 🐾

In a time of need, where gov. employees are not only worried about themselves, but their families & furbabies, Bark! pounced to take some stress off their shoulders & will feed pets affected by the shutdown.

In the wake of the government shutdown, Bark! launched a program to help support their local communities by hooking furloughed government employees up with a free bag of pet food. Bark! is a pet su…

"Consumers are your most powerful marketing team. They deserve more than automated, ingenuine responses."
08/01/2019

"Consumers are your most powerful marketing team. They deserve more than automated, ingenuine responses."

  Facebook recently released a tool that makes it easier for brands to manage their online reputation…or did they? Facebook allows brands to turn on Automated Responses when a customer r…

“These wait times can impact voice search,” McFarland said. “If you ask Siri or Alexa they rely on the local listings."
09/11/2017

“These wait times can impact voice search,” McFarland said. “If you ask Siri or Alexa they rely on the local listings."

But locations will need to monitor crowd-sourced results for accuracy, marketing expert says

06/10/2017

Team Stellar Digital had a great experience at MomentFeed Engage Summit. We got to ask reps from Facebook, Google, Yelp and Snapchat some tough questions, spend time with clients, and ride a ferris wheel. We're looking forward to Engage 2018!

Study Shows Material Impact of Reviews on CTRs and Purchase Intent
30/05/2017

Study Shows Material Impact of Reviews on CTRs and Purchase Intent

With Google using ratings and reviews in the mix of local ranking signals, they're more important and impactful than ever. This is generally understood. However, local SEO firm BrightLocal sought to more precisely document that impact with two related studies, on the impact of reviews on con

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