18/11/2025
I first met David Jacobson a few years ago when he commissioned me to create a promotional video for Smalls, the bar he co-founded. While discussing the concept, he showed me portraits he had taken there, capturing patrons, DJs, and bartenders lost in conversation or glowing after a few drinks. Those images revealed something about him, but they did not prepare me for how trained his eye truly was. I knew he had decades of experience in the bar industry, but when I visited his home a few weeks ago, I discovered much more.
David Jacobson grew up in New York, raised by liberal parents involved in civil rights and who encouraged both art and music in his formative years. Those early experiences shaped his values and his taste for avant-garde music. After studying political science in California, he became disillusioned with the political climate and turned to film at USC. A censored student film and a back injury later pushed him towards photography.
He began as an assistant to major photographers, including Helmut Newton, Herb Ritts and Greg Gorman in Los Angeles. His portfolio soon included portraits of David Bowie, Dustin Hoffman, and Muhammad Ali. Eventually, the ego-driven culture drained him, and when his entire archive was stolen from a storage unit and burned, he stepped away from photography altogether.
During a documentary trip to Vietnam in 1990, David realised the potential of the city and launched the legendary Q Bar in Ho Chi Minh City, named one of the “world’s best bars” by Time magazine. After relocating with his wife, Phuong, in 1998, he opened Q Bar Bangkok in 1999. In 2014, he co-founded Smalls with Bruno Tanquerel, one of Bangkok’s most beloved bars, where art, jazz, and people effortlessly converged.
This is where we met again last week to finish our shoot. David retired last year but remains a regular there. Last month, I visited him for portraits at his home; we talked for so long that the light vanished before I could take a single photo, and I had to return the following week. His house, hidden in the heart of the city and overflowing with art and photographs, has a modern Jim Thompson-like spirit; in many ways, so does his life.