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VCLA Media

VCLA Media is a digital marketing and creative agency. We advertise global brands and partner with ambitious businesses looking to increase their market share.

01/12/2025

🦌Dash & Grab has returned and now it's showtime! We had our biggest response yet with thousands upon thousands of entries for our client's Christmas giveaway... entering all for the chance to dash through the store in 60 seconds and grab whatever they can🎁

Here's a recap on the rules and how the challenge works🎥

Keep watching as we continue to post the contestants' dashes... and as you catch a glimpse of the decked out halls of the Roni's Home Depot Christmas stores, well we made you look didn't we, because in the end, that's what it's all about. Awareness, Engagement and Positive Connection to brand.

18/11/2025

We could not be more excited to share the comeback of our giveaway campaign DASH & GRAB by Roni's Home Depot🎄⭐️

It's all about the thrill of shopping for Christmas where winners get to dash through the store and whatever they grab in 60 seconds - they keep! We launched this back in 2022 and each year thousands more participate for their chance to become the next 'dashers'.

We look forward to taking you through the journey of this fun and ultimately generous retail campaign that not only promotes our client's Christmas stores but gives back in the season of giving 🎁

10/11/2025

Behind every big launch is a bigger story..

Take a look behind the scenes as we launched Little Amigos Kids Cafe's 4th location at Westfield Southland

Everyone saw the large crowds, but what they didn’t see was all the planning, filming, and strategy that made it happen. To top it off, the response from the community and parents on the day was incredibly rewarding. Hearing people say they saw our ads, the videos, the website, or that it was shared in their group chats is exactly what we aim for in every campaign ✅

That’s the power of storytelling done right. When content doesn’t just reach people, it connects with them. This is what we love most about what we do 💯

07/11/2025

Three years ago, we created the Little Amigos Kids Cafe brand.
From developing the character IP and brand voice to building the strategy, driving the content, and launching their very first location..

Fast forward to today, and we’ve helped shape something that’s grown far beyond a kid's café. Little Amigos is a brand that has built a community, with rising consistent revenue, and recently celebrating another milestone: their 4th location and first interstate store at Westfield Southland in Melbourne.

The response to this launch was next level and the energy on opening weekend said it all.
Watch how it all came to life 💥🎈

08/10/2025

When our client briefed us to campaign North Rocks Shopping Centre's 50th Birthday, we had a clear concept and the result was as groovy as our proposal🕺

The directive was to make it a birthday party that's fun, entertaining for both kids & adults, connect with community and include a call to spend. We chose to take a time warp to the 1970s, from our custom graphics carried through EVERYTHING from social media posts, landing page, giveaway forms through to costumes, designed props and styled zones adaptable for the main event and school holiday activities.

With the scene set, we developed a jam-packed 2-week schedule complete with Plinko game to reward customers for shopping, live dj to bring the buzz, Birthday Cake cutting ceremony, then Kids donut workshops, slime workshops, disco games, face painting and did we mention the Go-Go dancers on rollerskates because why not!

The team worked meticulously to take this campaign from screen to reality, and we look forward to sharing a little more of the story with you...

08/09/2025

See our Client's latest brand video Crossroads Homemaker Centre

With over 30 leading retail brands and 50,000m² of retail space in Sydney’s fast-growing South-West, we crafted a narrative that highlights the centre experience in a way that resonates with customers, retailers, and stakeholders alike. 🎥💡

30/07/2025

This year's Roni's Home Depot Book Week campaign wasn’t just about great content — it was about strategy.

We kicked off with a public casting call, inviting local families to take part in the 2025 campaign.

Why? Because getting the community involved from the start builds early sales hype! It encourages organic sharing, and forms a deeper connection with our customer, making it more than just selling merchandise.

From concept to delivery, we managed the entire production; casting, directing, props, lighting, filming, editing, and the best part... We utilise the assets through paid media and organic channels to deliver profitable outcomes.

A big thank you to our little Book Week Kid superstars - Brianna, Kaine, Lucas & Moya-Jean 👏

26/06/2025

🎥 BTS of our latest shoot with Little Amigos Kids Cafe , directing their newest menu items across their 4x locations 📸

For us, it’s not just about creating content that looks good. It’s about building assets that are strategically designed to perform...Content that grabs attention, sparks appetite, and ultimately drives sales📈

From plating direction, developing briefs and coordinating the crew to crafting a visual identity that’s consistent at each location, every detail is considered. These assets are essential to communicate our client's brand message across all channels; social media, digital screens, menus, online campaigns and beyond🤩

25/06/2025

We recently had the pleasure of capturing an inspiring story from Rotary South Pacific featuring Kathy and Peter...."It began with a conversation… and became a movement of compassion" 💛🚐

When Kathy and Peter from Kenthurst Rotary recognised the growing need for food support in their community, they knew they had to act — and so, Serving Hope on Wheels was born.

With the support of Bendigo Bank and The Salvation Army, this food van now delivers warm meals and genuine connection every Tuesday and Thursday.

It’s open to everyone — whether you’re doing it tough or simply need a helping hand. Inside the church, guests will find free clothing, essential supplies, and a welcoming space to enjoy a hot meal and a friendly chat. 🍲🧥💬

Volunteers like Sam — a local vet and Rotary member — even stop by to offer free pet check-ups.

When good people come together, great things happen. 💛

15/05/2025

We had a fantastic time partnering with Australian Retailers Association (ARA) for our second consecutive year for their 2025 ARA Leaders Forum.

This year’s event brought together over 60 of Australia’s top retail executives and more than 400 industry professionals for two days of powerful insight, thought leadership, and future-focused discussions.

The forum offered an incredible opportunity to connect, network, and explore the key challenges facing the retail industry today—from navigating economic pressures to innovating through AI and data. We were inspired by the open conversations, bold ideas, and actionable strategies shared throughout the sessions.

We’re proud to support Australian retail—a vital pillar of our national economy. Our media team was on the ground capturing the energy of the event, and our post-production crew was busy preparing a variety of content formats to promote the 2026 Leaders Forum.

Congratulations to everyone involved! We’re already looking forward to next year!

14/05/2025

We’re excited to welcome Rotary South Pacific as our latest client win!

Our work with Rotary will focus on increasing brand awareness and recognition across the South Pacific region — amplifying the incredible work they do and inspiring a new generation of members to join the movement.

Rotary is a globally respected organisation, making a difference across seven key areas — from clean water and education to health and peace-building. Their impact in local communities is powerful, far-reaching, and truly inspiring.

We’re thrilled to be collaborating with such a purpose-driven organisation, and we can’t wait to help share their story with more people across the region and beyond.

Let’s get to work!

25/02/2025

We've partnered again with the Australian Retailers Association - ARA as the official event media partner for this year's Leaders Forum kicking off bright and early tomorrow at the International Convention Centre Sydney - ICC Sydney

The 2-day conference will include exclusive conversations from top retail CEOs with insights into the future of retail. Our production team will be up front and centre, capturing all of the action and our marketing team joining 400+ industry peers, immersed in the latest trends and innovations.

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