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VCLA Media

VCLA Media is a digital marketing and creative agency. We advertise global brands and partner with ambitious businesses looking to increase their market share.

30/07/2025

This year's Roni's Home Depot Book Week campaign wasn’t just about great content — it was about strategy.

We kicked off with a public casting call, inviting local families to take part in the 2025 campaign.

Why? Because getting the community involved from the start builds early sales hype! It encourages organic sharing, and forms a deeper connection with our customer, making it more than just selling merchandise.

From concept to delivery, we managed the entire production; casting, directing, props, lighting, filming, editing, and the best part... We utilise the assets through paid media and organic channels to deliver profitable outcomes.

A big thank you to our little Book Week Kid superstars - Brianna, Kaine, Lucas & Moya-Jean 👏

26/06/2025

🎥 BTS of our latest shoot with Little Amigos Kids Cafe , directing their newest menu items across their 4x locations 📸

For us, it’s not just about creating content that looks good. It’s about building assets that are strategically designed to perform...Content that grabs attention, sparks appetite, and ultimately drives sales📈

From plating direction, developing briefs and coordinating the crew to crafting a visual identity that’s consistent at each location, every detail is considered. These assets are essential to communicate our client's brand message across all channels; social media, digital screens, menus, online campaigns and beyond🤩

25/06/2025

We recently had the pleasure of capturing an inspiring story from Rotary South Pacific featuring Kathy and Peter...."It began with a conversation… and became a movement of compassion" 💛🚐

When Kathy and Peter from Kenthurst Rotary recognised the growing need for food support in their community, they knew they had to act — and so, Serving Hope on Wheels was born.

With the support of Bendigo Bank and The Salvation Army, this food van now delivers warm meals and genuine connection every Tuesday and Thursday.

It’s open to everyone — whether you’re doing it tough or simply need a helping hand. Inside the church, guests will find free clothing, essential supplies, and a welcoming space to enjoy a hot meal and a friendly chat. 🍲🧥💬

Volunteers like Sam — a local vet and Rotary member — even stop by to offer free pet check-ups.

When good people come together, great things happen. 💛

15/05/2025

We had a fantastic time partnering with Australian Retailers Association (ARA) for our second consecutive year for their 2025 ARA Leaders Forum.

This year’s event brought together over 60 of Australia’s top retail executives and more than 400 industry professionals for two days of powerful insight, thought leadership, and future-focused discussions.

The forum offered an incredible opportunity to connect, network, and explore the key challenges facing the retail industry today—from navigating economic pressures to innovating through AI and data. We were inspired by the open conversations, bold ideas, and actionable strategies shared throughout the sessions.

We’re proud to support Australian retail—a vital pillar of our national economy. Our media team was on the ground capturing the energy of the event, and our post-production crew was busy preparing a variety of content formats to promote the 2026 Leaders Forum.

Congratulations to everyone involved! We’re already looking forward to next year!

14/05/2025

We’re excited to welcome Rotary South Pacific as our latest client win!

Our work with Rotary will focus on increasing brand awareness and recognition across the South Pacific region — amplifying the incredible work they do and inspiring a new generation of members to join the movement.

Rotary is a globally respected organisation, making a difference across seven key areas — from clean water and education to health and peace-building. Their impact in local communities is powerful, far-reaching, and truly inspiring.

We’re thrilled to be collaborating with such a purpose-driven organisation, and we can’t wait to help share their story with more people across the region and beyond.

Let’s get to work!

25/02/2025

We've partnered again with the Australian Retailers Association - ARA as the official event media partner for this year's Leaders Forum kicking off bright and early tomorrow at the International Convention Centre Sydney - ICC Sydney

The 2-day conference will include exclusive conversations from top retail CEOs with insights into the future of retail. Our production team will be up front and centre, capturing all of the action and our marketing team joining 400+ industry peers, immersed in the latest trends and innovations.

28/01/2025

Did someone say GIVEAWAY?! We've done a few of these along the years and as the algorithm changes quicker than you spell it, so as content concepts change based on trends, it all comes down to 3 things...

Have we got the audience's attention for them to:
👉 want the prize
👉 read how to enter
👉 actually enter

📽️ Christmas Giveaway reel for our client that highlights retailers, prizes, as well as places to shop - the result growing their Instagram followers by over 15%

24/01/2025

"it all begins at home" ... Or should we say it all begins with an idea, a concept, an opportunity and then giving it all we got. Here's to 2025 truly and well underway with a lot of new and exciting projects on the horizon🙌

📽️ This centre highlight video is part of our client's campaign to reignite the location as the destination for all things home and recreation, featuring newly launched cafe & brewery, showcasing key retailers and presents the calm clean centre aesthetic. It featured on various media channels including advertising on social media and television, resulting in positive increase in centre footfall. Video production is just one of our many services 🖤

26/12/2024

We’ve been busy little bees ahead of the festive season! 🐝✨

Step inside our Santa photo experience we designed and built for
Swipe left to view font and back.

The result.....🥁 All sessions booked between 23 November - 24 December 2024 🥰🎅

Looking forward to an exciting 2025 with much more to come!

17/12/2024

Black Friday is more than just a retailer sales opportunity... Shopping centres thrive when customers engage in positive experiences paired together with treats and giveaways and we were there to share the story 🖤

09/12/2024

🖤 Back to Black by popular demand! Our client loved last year’s Spend Vend Win Black Friday campaign so much, they asked us to run another 'shop to win' activation to support retailers throughout the sale period. The challenge was to deliver a same same but different experience this year. 💡 Challenge accepted!

We levelled up with a skill tester for a new spin for a game of chance, went simple & sleek with the graphics and ran the activation for an entire week. The result? A Playday Payday experience that kept customers excited, engaged and coming back to score back their spend and more!

12/04/2024

Step into the farm-tastic world of Barnyard Buddies at HomeHQ Artarmon, where the fun was "baa-rilliant"!

Our team pulled out all the stops to create an immersive experience for the Artarmon community, aimed at sparking joy and Easter spirit. Featuring cuddly farm animals, fun face painting, a delightful meet-and-greet with the Easter Bunny, and an engaging AR animal finding game. It was a joy to see parents and children alike having an absolute blast!

From concept to ex*****on, our team thrives on turning ideas into impactful events that drive footfall and profitable outcomes.

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