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In a world where E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) drives SEO performance, author auth...
25/04/2025

In a world where E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) drives SEO performance, author authority is more important than ever.

So, what can you do to build it?

✔ Showcase named authors with real credentials
✔ Create detailed author bios that highlight relevant expertise
✔ Use structured data to help Google understand who your authors are
✔ Build consistent author profiles that reinforce trust across content
✔ Align your content with authors who have verifiable experience in the topic area

This isn’t just about visibility—it’s about credibility. And in sectors like health, finance, and legal, that can make or break your rankings.

Our latest blog breaks down how author authority works and why it matters for SEO in 2024.

Read it here:

Boost your SEO with these tips on building author authority. Learn how credibility impacts rankings and user trust in content.

We've launched a dedicated page for travel and tourism brands. We at Key Content help global OTAs, airlines and hotels t...
23/07/2024

We've launched a dedicated page for travel and tourism brands. We at Key Content help global OTAs, airlines and hotels to create authentic, engaging, and scalable travel content in 75+ markets driving visibility and sales.

Travel content writing agency for global travel brands Create authentic, engaging, scalable travel content that drives organic visibility and sales today and tomorrow Let’s talk Stand out and drive conversions with high authority content In the age of AI and content explosion, high authority conte...

Attention Travel Marketers! 🌍 One of the most asked questions in the travel industry is how to cultivate brand loyalty a...
30/04/2024

Attention Travel Marketers! 🌍 One of the most asked questions in the travel industry is how to cultivate brand loyalty and retain valuable customers. Discover the top drivers for customer loyalty (satisfaction, delight, brand identification and trust) and find out how you can boost each driver by creating the content that builds connections that last

Learn effective strategies to keep your customers coming back with compelling travel content that resonates.

28/03/2024

Explore how Google's Search Generative Experience (SGE) is revolutionising online search with AI. Learn strategies for SEO with Key Content.

22/02/2024

Ready to enhance your travel content marketing strategy? Check out our predictions for travel content in 2024 along with actionable tips to stay relevant and ahead of the competition. See the comments section for a link to the article for more details.

09/01/2024

Excited to introduce Margarita, who recently joined Key Content team! Originally from the beautiful Andalusian city of Granada, Margarita now lives in Manchester, embracing the warm and friendly vibe similar to her hometown. As the Head of Vendor Management, she skillfully crafts tailored talent strategies using data analytics and finds joy in fostering meaningful human connections in her day-to-day activities. Learn more about Margarita https://key-content.com/behind-the-scenes-meet-margarita/?utm_medium=social&utm_source=facebook&utm_campaign=meet-us

The Key Content team wishes everyone a delightful holiday season, filled with moments you will cherish with your nearest...
21/12/2023

The Key Content team wishes everyone a delightful holiday season, filled with moments you will cherish with your nearest and dearest. May your 2024 be filled with happiness and success.

20/12/2023

Pablo Navascués, Managing Director of Key Content, on saving time and money with AI-generated content.Key Content: https://key-content.com/Full summary here:...

Say goodbye to average and hello to exceptional. Read our blog to find out how premium  content allows you to stand out ...
07/12/2023

Say goodbye to average and hello to exceptional. Read our blog to find out how premium content allows you to stand out from the crowd in the world where helpful, authentic content triumphs https://key-content.com/why-invest-in-premium-editorial-content-when-everyones-using-chatgpt/?utm_medium=social&utm_source=Twitter

Stand out from the crowd with premium editorial content. Say goodbye to average and hello to exceptional. Maximise your impact with KeyContent and leave your competitors in awe.

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