Sustainable Brands

18/07/2025

Sustainability Needs Smart Mix of Regulatory & Voluntary Tools
While new sustainability legislation continues to emerge, voluntary tools remain a clear support path for companies and producers to meet new legal requirements.

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While new sustainability legislation continues to emerge, voluntary tools remain a clear support path for companies and producers to meet new legal requirem...

18/07/2025

In the past few years, companies have poured investment into digital tools designed to streamline sustainability reporting, quantify footprints and tick compliance boxes. But for many, those systems haven’t delivered transformation. They’ve delivered dashboards – and more questions.

That’s because most digitalization efforts are backwards. Too often, business leaders implement software before they've fully defined their actual needs. They build tools for reporting when what they really need are actionable insights.

Digitalization can be a powerful enabler of sustainability transformation – but only when it’s approached as a strategic shift, not a technical quick fix. Used with intention, it can sharpen decisions, build accountability and unlock critical efficiencies across the business. Read More.

Digitalization isn’t the end goal of sustainability – it’s a means to reduce costs and boost performance and agility in a changing landscape.

01/07/2025

You don’t need perfection to tell a powerful sustainability story — just a message that reflects your progress, resonates with customers and is true to your brand.

You don’t need perfection to tell a powerful sustainability story — just a message that reflects your progress, resonates with customers and is true to ...

29/06/2025

When CMOs and CSOs team up, brands lead better.
This free webinar dives into how marketing + sustainability leaders are collaborating to:
- Drive long-term value
- Build consumer trust
- Navigate ESG in a complex climate

📅 Tuesday, July 1 at 1pm EDT / 10am PDT
Can’t join live? Register anyway and get the recording.
https://sustainablebrands.com/events/view/the-cmo-cso-power-partnership-boosting-brand-value-together

27/06/2025

What makes a certification credible, and how do you use it to drive value?

We’re bringing together experts from Amazon, Henkel, HanesBrands, and GreenCircle Certified to discuss how certifications like Climate Pledge Friendly support transparency, drive purchasing decisions, and elevate your marketing strategy.

Don’t miss this panel discussion on July 15 as part of our Sustainable Brands webinar series.

- Learn how to select the right certification
- Understand how platforms like Amazon apply them
- Explore how certifications support ESG and marketing outcomes

Sign up here: https://sustainablebrands.com/events/view/behind-the-label-why-third-party-certifications-matter-in-sustainable-marketing

02/10/2024

🚨 Today’s the day! Don’t miss out on today's webinar: "Building Trust with Consumers: How Sustainably Certified Products Can Help Your Business."

Join us at 1:00pm EDT / 10:00am PDT to dive into strategies for using certifications to boost transparency and consumer trust. 🏷️

You’ll walk away with:
📊 Insights into why certifications matter to your audience
💡 Best practices for communicating your sustainability commitments
🔗 Real-world examples of brands that are doing it right

🔗 There’s still time to register! https://bit.ly/4eFZ65o

30/09/2024

🔍 How can sustainability certifications enhance trust and elevate your brand?

Join us for the upcoming webinar: "Building Trust with Consumers: How Sustainably Certified Products Can Help Your Business" this Wednesday, October 2nd.

We'll explore:
✅ The growing consumer demand for transparency
✅ How sustainability certifications impact purchasing decisions
✅ Strategies to effectively communicate your product's certifications

If your business is looking to strengthen its sustainability efforts and connect more authentically with consumers, this session is a must-attend! 🎯

🔗 Register now to learn how you can leverage certifications to boost consumer trust and drive positive impact: https://bit.ly/4eFZ65o

27/09/2024

Tailor your experience to the needs of your business through our two-hour deep-dive insight series and workshops! These carefully tailored workshops at SB’24 are designed to elevate your business journey and take you to the next level.

✔️Gain access to cutting-edge insights, ensuring you stay ahead with the latest data, tools, and industry-best practices.
✔️Embrace a customer-centric approach, enabling you to decode preferences and behaviors, and supercharge your strategies for unparalleled impact.
✔️Drive change within your organization with actionable strategies and newfound confidence.

Your success is our utmost priority, and these workshops equip you not only to thrive but to redefine success in today's market! 𝘖𝘯𝘭𝘺 𝘪𝘯𝘤𝘭𝘶𝘥𝘦𝘥 𝘸𝘪𝘵𝘩 𝘵𝘩𝘦 𝘈𝘭𝘭-𝘈𝘤𝘤𝘦𝘴𝘴 𝘗𝘢𝘴𝘴.

See all 16 workshops here: https://bit.ly/47KykGL

26/09/2024

In today's marketplace, consumers are increasingly seeking products that align with their values and environmental concerns. Join ClimeCo for a webinar as they explore how sustainably certified products can help companies build trust and credibility with consumers, while differentiating their products and expanding market share. Don't miss this opportunity to learn how sustainability certifications can give your products a competitive edge in an increasingly eco-conscious marketplace. Register here: https://bit.ly/4eAoVDY

26/09/2024

Driving market transformation is hard work, and takes strong relationships across your value chain. It takes time — sometimes years to build a strong, productive network. At SB’24 you’ll create a decade’s worth of relationships to help you activate all the learning you’ll do all week. Don't miss out on unforgettable experiences like:
🥂Opening Night Welcome Reception
🎤Karaoke
🌈Rainbow Mixer
🧘Sunrise Yoga
⭐Women's Leadership Lunch

𝐚𝐧𝐝 𝐦𝐨𝐫𝐞!

Check out all of the ways we’ll help you break the ice and get working together with people you’ll turn to in the year ahead for an ear, advice and partnership: https://bit.ly/4dmxSzJ

19/09/2024

🚨𝐋𝐀𝐒𝐓 𝐂𝐇𝐀𝐍𝐂𝐄 𝐓𝐎 𝐑𝐄𝐆𝐈𝐒𝐓𝐄𝐑 𝐀𝐓 𝐀 𝐃𝐈𝐒𝐂𝐎𝐔𝐍𝐓!
SB’24 brings a world-class mix of business innovators, thought leaders and next-gen entrepreneurs. Learn from and be inspired by compelling and diverse presenters who are leading transformation for brands and the world at large. Hear from speakers like Aman Singh at Walmart, Margaret Henry at PepsiCo, Kim Marotta at Suntory Global Spirits, Navi Radjou, Author of 𝘛𝘩𝘦 𝘍𝘳𝘶𝘨𝘢𝘭 𝘌𝘤𝘰𝘯𝘰𝘮𝘺, James Fountain at Salmonics LLC, Khalila Ololkunola ("KO") at ReEngineering HR, Deanna Bratter at Crocs, Inc., Ben Mend at Guayakí Yerba Mate and many more! Register now to secure your spot before prices go up this Sunday Sept 22nd. https://bit.ly/4gzvmZJ

17/09/2024

With top leaders from brands like Google, REI, Unilever, Target, Amazon, Walmart, Bayer, Procter & Gamble, Keurig Dr Pepper Inc., Mars, Ulta Beauty, American Honda Motor Company, Inc.—and many more confirmed to attend, is your opportunity to build meaningful relationships that can impact the future of your business. Whether you’re looking to exchange ideas, discover new strategies, or simply expand your professional circle, the networking opportunities this year will be unmatched. See who else is attending SB'24 here ➡️ https://bit.ly/3MNvNBZ