Shirley Williams Communications

Shirley Williams Communications SWC offers an extension of your company expertise and marketing communication via our specialist ski

SWC offers an extension of your company expertise and marketing communication via our specialist skills. Ensuring that your potential clients know and see your campaigns, means putting them in the spaces they are most likely to visit. Because of our flexibility, you can be guaranteed of our commitment to your desired end result, either as ad hoc consultants or as an extension of your existing mark

eting department:

Public Relations and Communication | Advertising | Strategic Planning | Media Relations

Investor Relations | Mentorship | Promotional Material | Production and Editorial

Event Co-ordination and conferencing | Exhibitions and Trade shows | Presentations

Promotions | Online Edtioral, Promotions and Marketing

In a country as rich in culture as South Africa, communication is never one-size-fits-all.Heritage Month reminds me how ...
19/09/2025

In a country as rich in culture as South Africa, communication is never one-size-fits-all.

Heritage Month reminds me how much power there is in listening.
To different languages.
To different experiences.
To different truths.

Meaningful campaigns, strong reputations, and resilient brands are built on a foundation of respect, for the audience, for history, for heritage.

Here’s to telling better stories, because we’ve taken the time to hear them first.

As we push off the wall and swim the final laps of 2025, reflection becomes unavoidable. The instinct is to tally our wi...
18/09/2025

As we push off the wall and swim the final laps of 2025, reflection becomes unavoidable. The instinct is to tally our wins and polish them into neat year-end reports. But perhaps the more courageous act is to lean into the failures - the ideas that faltered, the messages that didn’t land, the strategies that stalled.

Mark Manson, in his bold orange book The Subtle Art of Not Giving a F , speaks to the failure/success paradox: improvement is built on repeated failure. Success is not the absence of mistakes, but their accumulation, reframed as learning.

Failure, then, is not a verdict. It’s a curriculum.

👉 Read more in my latest article: https://www.shirleywilliams.co.za/the-subtle-art-of-failure/

It's the final stretch of 2025! Yes, Really! Before the pace picks up and the pressure kicks in, take a moment to get yo...
17/09/2025

It's the final stretch of 2025! Yes, Really!

Before the pace picks up and the pressure kicks in, take a moment to get your PR foundations in place.

We help you plan, polish, and prepare so that when the spotlight finds you, you’re ready.

No scrambling. No stress. Just clear, calm communication.

🟨www.shirleywillaims.co.za

You won’t always see us in the headlines, but you’ll feel the difference in how your brand is perceived.When your messag...
16/09/2025

You won’t always see us in the headlines, but you’ll feel the difference in how your brand is perceived.

When your messages land with intention. When the story in the press feels like your story.

That’s the invisible work we do, and it makes all the difference!

🟨www.shirleywilliams.co.za

Transactional or transformational. Which style defines your leadership?In business, parenting, or politics, we often rel...
15/09/2025

Transactional or transformational. Which style defines your leadership?

In business, parenting, or politics, we often rely on “this for that” exchanges to get things done. But great leaders know that inspiring vision and building trust can unlock far more.

In my latest article, I explore how transactional and transformational leadership each shape communication, motivation, and long-term success, and why the balance between the two matters now more than ever.

🔗 Read the full piece here: https://www.shirleywilliams.co.za/transactional-or-transformative-mix-it-up-to-lead/

🎙What does a podcast have to do with PR? More than you think.Steven Bartlett’s The Diary of a CEO is a masterclass in ho...
28/08/2025

🎙What does a podcast have to do with PR? More than you think.

Steven Bartlett’s The Diary of a CEO is a masterclass in how modern leaders should be communicating.

In this piece, I unpack five powerful lessons we can all take into our boardrooms, media briefings, and messaging strategies.

👉Because in a world full of noise, trust still wins.

🟡Read my full article here: https://www.shirleywilliams.co.za/what-the-diary-of-a-ceo-can-teach-us-about-pr/

If you're hiring a PR firm for publicity alone – you’re missing the pointGreat PR helps you:🟡Build trust with your audie...
27/08/2025

If you're hiring a PR firm for publicity alone – you’re missing the point

Great PR helps you:

🟡Build trust with your audience.
🟡Position your executives as thought leaders.
🟡Navigate public conversations with credibility.
🟡Strengthen your internal communications.
🟡Align messaging across every touchpoint.

This isn’t surface-level stuff. It’s strategic communication that drives reputation, resilience, and results.

That’s what we deliver. Every day.

www.shirleywilliams.co.za

PR for South African businesses, by South Africans who understand the landscape.South African audiences don’t respond to...
24/08/2025

PR for South African businesses, by South Africans who understand the landscape.

South African audiences don’t respond to generic messaging – and neither do our media.

Our cultural nuance, political history, and regional diversity require more than a templated approach.

We know how to shape narratives that resonate because this is our home, too.

Local understanding is a strategic advantage. Use it.

🟡www.shirleywilliams.co.za

In a world chasing clicks, trust is still the real currency.Visibility might win you attention, but reputation is what k...
21/08/2025

In a world chasing clicks, trust is still the real currency.

Visibility might win you attention, but reputation is what keeps you in the room.

In this piece, I share why long-term credibility matters more than short-term reach, and what it really takes to build trust through strategic, values-led communication.

👉Read the full article here: https://www.shirleywilliams.co.za/building-trust-in-a-distracted-world/

Good leaders don’t just lead teams.They lead narratives.They understand the value of consistency across internal memos, ...
20/08/2025

Good leaders don’t just lead teams.
They lead narratives.

They understand the value of consistency across internal memos, media interviews, stakeholder updates, and everything in between.

At Shirley Williams Communications, we work closely with executives to shape clear, credible, and confident messaging because how you communicate is how you lead.

🟡www.shirleywilliams.co.za

Your business doesn’t need more noise. It needs resonance.Every post, press release, podcast, or interview should connec...
19/08/2025

Your business doesn’t need more noise. It needs resonance.

Every post, press release, podcast, or interview should connect with your audience on a human level.

PR isn’t about shouting louder – it’s about being heard clearly.

At Shirley Williams Communications, we help businesses cut through the clutter with storytelling that sticks, content that communicates, and strategies that strengthen.

☝️Real connection – that’s our business.

🟡www.shirleywilliams.co.za

📣 Doing good? Don’t keep it quiet.Your company’s commitment to people, purpose, or planet shouldn’t live in a spreadshee...
14/08/2025

📣 Doing good? Don’t keep it quiet.

Your company’s commitment to people, purpose, or planet shouldn’t live in a spreadsheet or buried at the bottom of your website.

In this article, I share why authentic, values-aligned communication is the missing piece in many CSR strategies and how the way you tell your story could inspire action far beyond your boardroom.

🟡Read the article: https://www.linkedin.com/pulse/your-csr-story-might-one-changes-everything-cuoff

Address

Durban
4051

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 09:00 - 17:00
Friday 08:00 - 17:00

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