22/09/2025
South Africans can finally join the global frenzy for the Labubu dolls, the collectible plush toys designed by Kasing Lung, and sold by Pop Mart. A limited number of original Labubu dolls, with their unique luxury-clothing brand outfits, are now available locally through The Clout Group, the country’s brand new gateway to global trends.
Often compared to iconic fads like the Cabbage Patch Kids of the 1980s and Beanie Babies of the 1990s, Labubu dolls have become a pop-culture phenomenon: “Their mischievous grins, blind-box packaging, and scarcity have driven demand so high that collectors often resort to platforms like eBay and StockX, paying inflated prices, sometimes in the tens of thousands of Rands, for rare editions. Celebrities and influencers have amplified the craze, with one highly sought-after Labubu selling for more than USD10 000,” comments Gareth Brough, Co-Founder of the Clout Group.
While exciting, consumers will have to be quick to add their desired Labubu Dolls and outfits to their carts - as only 8 regular Labubu’s will be available, with 4 Louis Vuitton outfits, 1 Prada outfit and 5 Lakers outfits. The Clout Group can confirm that 14 seated Labubus are also up for purchase, with 16 small ones as well.
“The arrival of Labubu in South Africa is a moment we’ve been preparing for, bridging another global trend for local consumers,” he adds. “These are not just toys; they’re cultural collectibles. And for South Africans, this is a rare chance to be part of an international movement without the long waits or inflated costs.”
Founded to bring global health, beauty, wellness, and lifestyle trends to South Africans at accessible prices, The Clout Group has quickly become the country’s most trusted local distributor of some of the world’s most viral brands. The company’s business model leverages exclusive distribution rights for international imports, and offers its products to local consumers through a virtual-first retail model. This results in the delivery of 100% original products, at accessible price points, to local doorsteps.
“Labubu dolls are about more than just the hype, they represent how global culture now spreads: through scarcity, community, and a touch of playfulness. We’re thrilled to be the trusted local distributor of 100% original Labubu dolls - ensuring that South Africans have access to the real thing, instead of fakes or dupes,” concludes Brough.
The Labubu dolls are available now, in limited quantities, via www.cloutgrp.com with nationwide delivery.
