Mall Active

Mall Active Mall Active is the specialist mall activation company specialising in running activations in any shopping mall nationwide.

Mall Active is one of the leading mall activation company specialising in running activations in any shopping mall nationwide. Mall Active is a subsidiary of media giant, Primedia Unlimited. We specialise in the development of innovative, results-driven brand activations – giving advertisers the opportunity to positively influence their consumers right at the point-of-purchase. Through understandi

ng the brand, target market and the objectives of the brief, we are able to formulate unique concepts and develop activations that deliver on clients’ expectations. As we have a national presence in all the major centres, we are able to offer activations in any shopping mall nationwide. Through our relationship with Primall Media and Primedia Lifestyle, we are in the position to offer our clients unique added-value offerings. Our relationship with Primedia Lifestyle allows us preferential access to the most popular and busiest centre courts in the malls. Primall Media puts us in a position to offer our clients exposure on different media elements in the malls, including access to touch screens that are situated in 18 of the top retail malls nationwide.

Looking for the prefect space to promote your brand or launch your products? Let Mall Active’s team of experts find the ...
13/07/2016

Looking for the prefect space to promote your brand or launch your products? Let Mall Active’s team of experts find the ideal mall location to gain high level awareness, engagement and even help drive sales for your brand.

Over April and May, Vichy South Africa activations were set up in Sandton City, Gateway and Canal Walk with the aim of creating awareness of Vichy South Africa’s skin care products and driving sales to Edgars 20% off Vichy South Africa products special.

The Vichy South Africa activation stands were strategically placed in high traffic areas close to Edgars stores to gain the greatest exposure which resulted in a successful campaign. Let Mall Active do the same for your brand!

Make sure to head down to Gateway Theatre of Shopping VIP today till 3rd July to stand your chance of winning great spot...
28/06/2016

Make sure to head down to Gateway Theatre of Shopping VIP today till 3rd July to stand your chance of winning great spot prizes from Hisense South Africa at their stand’s foosball challenge!

Witness Hisense South Africa’s hi-tech products first hand and find out how Mall Active can help you bring your brand and campaign to life!

Mall Active was recently commissioned to bring a range of Hisense South Africa’s products to life, by conceptualising, d...
21/06/2016

Mall Active was recently commissioned to bring a range of Hisense South Africa’s products to life, by conceptualising, designing and building a stand that is being rolled out across 14 malls nationwide.

The eye catching design is attracting shoppers onto the display, where they are able to learn more about Hisense's 8k and 4k TV’s featuring High Dynamic Range (HDR) processing, the new range of fridges and their hi-tech KO phones.

In addition, shoppers have the opportunity to participate in a foosball challenge, where they stand a chance win amazing spot prizes.

Catch the Hisense activation near you on the following dates:

Kwa-Zulu Natal:
Liberty Midlands Mall 21 – 26 June
Gateway Theatre of Shopping 28 June – 3 July

Cape Townians, catch the Hisense stand in July at:
Canal Walk Shopping Centre 11 – 16 July
N1 City Mall, Cape Town, South Africa 23 July
Liberty Promenade Shopping Centre 26 – 31 July
Blue Route Mall 2 – 7 Aug

This fresh, entertaining and engaging activation brought the Emirates brand to life in the world of the consumer.Be sure...
19/02/2016

This fresh, entertaining and engaging activation brought the Emirates brand to life in the world of the consumer.

Be sure to experience this first hand at Gateway Theatre of Shopping VIP this weekend and find out how Mall Active can find the ideal space for your brand and campaign.

with Emirates at Gateway Theatre of Shopping VIP this weekend! The Emirates Sandton City Shopping Centre and Canal Wal...
19/02/2016

with Emirates at Gateway Theatre of Shopping VIP this weekend!

The Emirates Sandton City Shopping Centre and Canal Walk Shopping Centre activation drew high interaction and engagement with shoppers throwing virtual paper planes at the 2 metre globe, in an attempt to land them on one of the more than 140 destinations where Emirates fly.

Were you lucky enough to catch a fistful of cash in Huawei Mobile money machines at Sandton City Shopping Centre, Menlyn...
11/02/2016

Were you lucky enough to catch a fistful of cash in Huawei Mobile money machines at Sandton City Shopping Centre, Menlyn Park Shopping Centre, Gateway Theatre of Shopping VIP or Canal Walk Shopping Centre over the Festive season? Keep a look out for our next activation only with Mall Active

The MUGG & BEAN SA campaign proved to be a huge success as it trended at number #3 on Twitter in SA! What an amazing ac...
11/01/2016

The MUGG & BEAN SA campaign proved to be a huge success as it trended at number #3 on Twitter in SA! What an amazing achievement for such a great cause. Watch the video for a recap of the day. Thank you for your generosity.

08/01/2016

MUGG & BEAN SA’s was completely filled with love and well wishes from the warm and supportive shoppers at Sandton City Shopping Centre on Saturday 28 November.

Driving awareness for kids with cancer and supporting the , Mugg & Bean gave away over 6000 .

MUGG & BEAN SA has proudly been supporting the with since September 2012 and to date has raised over half a million ...
28/11/2015

MUGG & BEAN SA has proudly been supporting the with since September 2012 and to date has raised over half a million rand for the charity. For every cupcake sold at any Mugg & Bean nationwide, a portion of the sales are donated to this cause. In the spirit of giving even more, Mugg & Bean will be constructing the first ever Mugg & Bean Wall of Generosity in support of driving awareness for Kids with Cancer. The will hold thousands of cupcakes which will be given away to members of the public in Sandton City Shopping Centre TODAY!!!

Mall Active is currently activating a national campaign for AutoTraderSA .Qhubeka is ’s program in South Africa. World...
08/10/2015

Mall Active is currently activating a national campaign for AutoTraderSA .

Qhubeka is ’s program in South Africa. World Bicycle Relief is a global non-profit organization dedicated to advancing education, health and economic opportunities by providing simple, sustainable transportation. Since World Bicycle Relief’s founding in 2005, it has delivered more than 220,000 specially designed, locally assembled bicycles to people in need. Having a bicycle changes lives by increasing the distance people can travel, what they can carry, where they can go and how fast they can get there.

Cars displayed Gateway Theatre of Shopping VIP Menlyn Park Shopping Centre & Capegate Shopping Centre

"Share a message for the future" Come and leave your message and experience the Hennessy Time Barrel in Sandton City Sho...
06/10/2015

"Share a message for the future" Come and leave your message and experience the Hennessy Time Barrel in Sandton City Shopping Centre

Join Unilever and Widlands at Sandton City Shopping Centre and help plant one million trees and create a bright future f...
12/09/2015

Join Unilever and Widlands at Sandton City Shopping Centre and help plant one million trees and create a bright future for generations to come”.

Address

Media City, 2 Pybus Road
Sandton

Telephone

+27 11 562 6333

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