
01/09/2025
Our UK partner and Creative Director, Douglas Fraser, recently led a comprehensive branding project for a prestigious accountancy firm seeking a refreshed visual identity.
The brief was clear yet challenging: design a new logo that reflects strength, legacy, and forward-thinking innovation. The brand identity needed to balance heritage with modernism — creating a mark that feels as though it has been trusted for a century, yet remains fresh, relevant, and visually striking in today’s competitive financial landscape.
Inspired by the exclusivity and refinement of a private members club, the new identity positions Stanley Walton Smith as a powerful, elegant, and established authority in the financial sector. The result is a visual language that not only honors tradition but also confidently embraces the future.
We are a comprehensive Marketing and Creative Agency providing a full spectrum of services including branding, graphic design, photography, content creation, website design, and social media marketing to enhance and elevate your clients' visual and online presence.