Absolute Mama Magazine (2025)

22/09/2025

From penguins at Boulders Beach to the tip of Cape Point, now your kids can explore Cape Town with their very own adventure guide!

The brand-new Kids’ Cape Town Guidebook & Activities is designed for children aged 6–10. This fun, interactive book turns iconic landmarks like Table Mountain, Boulders Beach, Cape Point and the V&A Waterfront into exciting learning adventures.

Packed with 40+ puzzles, mazes, codes, crosswords and spot-the-difference games, it’s the perfect way to keep little travellers engaged while exploring. Parents will also love the practical tips on what to pack and what to expect at each stop.

Written by tour guide & travel writer Jeanne Bonnema and educator Emma Cleworth, this book is all about sparking curiosity and making family adventures unforgettable.

Available now at Takealot Loot.co.za Amazon SA and local bookstores including Wordsworth Books Bargain Books SA & Exclusive Books RSP: R170.

Follow Kids' Guide Cape Town | www.kidsguidecapetown.com

17/09/2025

A morning of motherhood, memories & magic!

Last week we joined Ackermans for their Mommy & Baby Annual Event, a beautiful pastel-filled celebration of moms, bumps and the littlest loves, hosted by the ever-inspiring Sherlin Barends, our MC with the mostest.
From gorgeous 100% cotton pieces (that are as kind to little ones as they are to our pockets) to adorable rompers up to 24 months, every detail of the day reminded us why Ackermans is such a trusted part of the motherhood journey.

The morning was filled with heartwarming moments, from a sisterhood of mamas sharing their journeys on the panel to storytime with Buddy Bear’s First Jungle Party. We were introduced to the brand-new range of Buddy Bear baby toiletries, smitten with the cheerful new swimwear collection for summer and of course, absolutely loved the surprise appearance from Buddy Bear himself, a true hit with the little ones.
As always, Ackermans impressed us with their thoughtful details: 100% cotton pieces that are as gentle on our littles as they are on our pockets, rompers available up to 24 months, and a rainbow of colours and patterns to brighten the season. Their passion, creativity and energy shone through, reminding us why they remain such a trusted part of every mama’s journey.
A special moment of the day was the give-back station, where each guest packed a gift for an underprivileged baby to be donated to Bless a Baby, a beautiful reminder of the spirit of community and care.

D O N ‘T F O R G E T
The Ackermans Baby of the Year competition is running until 21 October,be sure to enter your little star!

Here’s to summer loving, pastel dressing and watching our minis shine with Ackermans. 💛

Butter Knife PR

16/09/2025

South African kids now spend over 9 hours a day on screens, nearly 3 hours more than the global average. Experts warn that this digital overload is fuelling anxiety, disrupted sleep and lower academic performance.

But here’s the good news: screen-free play is making a comeback. From schools introducing phone bans to families investing in toys that spark creativity, children are rediscovering the joy of unplugged play.

Brands like ZURU are leading the way with toys designed to rival screen time for excitement, from XSHOT blasters and MAX Build More bricks to quirky plush companions like Fugglers and collectables like Mini Brands Create. These toys don’t just entertain, they build resilience, social skills, and imagination.

“Screen-free play is becoming the new luxury,” says Christiane Schwarz of ZURU. “Parents love that it’s not only healthier for kids, but it also brings families back together in ways a screen never can.”

Maybe it’s time to rethink playtime? Because the best childhood memories aren’t made online, they’re made together.

25/08/2025

𝗪𝗜𝗡! 𝗦𝘁𝗮𝗻𝗱 𝘁𝗼 𝗪𝗶𝗻 𝟭 𝗼𝗳 𝟭𝟬 𝗦𝗽𝗼𝘁𝘀 𝗮𝘁 𝗧𝗼𝘁𝗮𝗹𝘀𝗽𝗼𝗿𝘁𝘀 & 𝗨𝗻𝗱𝗲𝗿 𝗔𝗿𝗺𝗼𝘂𝗿’𝘀 𝗪𝗲𝗹𝗹𝗻𝗲𝘀𝘀 𝗘𝘃𝗲𝗻𝘁𝘀

Johannesburg: Alchemy Studio – 6 September

In Joburg, the day is all about strength, balance, and community. Hosted by Alchemy Studio, two classes, barre sculpt and yoga, will blend ballet-inspired movement with strength training for an uplifting wellness experience. Guests will be treated to a post-workout hot drink from Plato Coffee and delicious low-calorie sodas from PURA, plus a tote bag filled with Under Armour goodies.

𝗛𝗼𝘄 𝘁𝗼 𝗘𝗻𝘁𝗲𝗿
All you need to do is follow the link below to sign up for the Totalsports and Under Armour newsletters, like this post and you’ll be entered into the draw. Competition runs from 25 August to 3 September.

Here is the link: http://bit.ly/41lIH1X

Ts & Cs
Winners will receive one ticket to attend.
Winners should be located in the relevant event’s city, all related transport costs not included.
Tickets are non-transferable
Successful sign-up to the newsletter qualifies as an entry, but does not guarantee a ticket win.

28/07/2025

𝗟𝘂𝗻𝗰𝗵𝗯𝗼𝘅 𝗦𝗻𝗮𝗰𝗸 𝗜𝗱𝗲𝗮: 𝗣𝘂𝗺𝗽𝗸𝗶𝗻 𝗣𝗲𝗮𝗻𝘂𝘁 𝗕𝘂𝘁𝘁𝗲𝗿 𝗕𝗮𝗹𝗹𝘀

Say goodbye to boring snacks! These Pumpkin Peanut Butter Balls by PB2 are the perfect make-ahead treat for your kids’ lunchboxes. Naturally sweet, protein-packed and bursting with flavour. Plus, they’re mum-approved for busy days when you need something quick, healthy and homemade.

Ingredients:
4 tablespoons Original PB2 Powdered Peanut Butter
4 tablespoons rolled oats
1 tablespoon maple sugar
½ teaspoon allspice
1 teaspoon crystallised ginger, chopped fine
A pinch of salt
2 tablespoons pumpkin puree
2 tablespoons coconut milk
A hint of vanilla extract
½ cup shredded coconut

Directions:
1. Place PB2, oats, maple sugar, allspice, ginger and salt into a food processor fitted with the blade attachment. Pulse until the mixture resembles a coarse, powdery texture.
2. Add pumpkin puree, coconut milk, and vanilla extract. Pulse to combine.
3. Adjust consistency to taste by adding more PB2 if needed.
4. Using a small 1-ounce scoop, shape into 12 balls.
5. Roll each ball in shredded coconut, place on wax or parchment paper, and refrigerate until firm (8 hours to overnight).
6. Pack in your kids’ lunchboxes or grab as an on-the-go snack. Enjoy!

PB2 Powdered Peanut Butter is available at selected Dis-Chem, Checkers, Pick 'n Pay and Wellness Warehouse Stores nationwide.

25/07/2025

𝗚𝗲𝘁𝘁𝗶𝗻𝗴 𝗸𝗶𝗱𝘀 𝗿𝗲𝗮𝗱𝘆 𝘀𝗵𝗼𝘂𝗹𝗱𝗻’𝘁 𝗯𝗲 𝗮 𝗯𝗮𝘁𝘁𝗹𝗲 𝘄𝗶𝘁𝗵 𝗮 𝗵𝗮𝗶𝗿𝗱𝗿𝘆𝗲𝗿.

The new Laifen Swift Mini is changing the game for moms, compact, ultra-quiet and gentle enough for young scalps. With a built-in Child Mode that lowers temperature and wind pressure, it makes drying time smoother for both of you.

- Lighter for small hands
- Quiet for sensitive ears
- Safe, even airflow for delicate hair

Because self-care doesn’t stop with you, it starts with the little ones, too.
Explore the full Swift range, including the budget-friendly SE Lite, which is perfect for teens or students with a limited budget.

Visit laifentech.co.za to learn more.

16/07/2025

Motherhood is messy and magical. Don’t forget to nourish the skin that holds so much of your story.
The CENTAR range by Lamelle Pharmaceuticals was designed with mothers in mind, supporting skin before, during and after pregnancy with ingredients that promote elasticity and comfort.
You’re doing so much. Let your skincare routine do something for you.

Available online www.lamellepharmashop.co.za

Lamelle Pharmaceuticals

08/07/2025

Looking for an easy, nourishing first food idea for your little one? This Cheesy Cauliflower recipe by nutribullet SA is a delicious and simple way to introduce veggies.

Cauliflower is rich in fibre and vitamins C and K and paired with a bit of cheddar cheese, it becomes a creamy purée little ones will love. When your baby is ready for a heartier meal, try mixing it with soft noodles for a homemade mac and cheese twist.

Ingredients:
• 2 cups chopped cauliflower
• ½ cup cheddar cheese

Steam until tender, blend in your Baby bullet until smooth, allow to cool and it’s ready to enjoy.

Perfect for batch-prepping and full of goodness.

02/07/2025

Starting solids soon? Weaning is an exciting step in your baby’s journey but it can also feel like a lot. That’s why we’re sharing this fantastic Weaning Survival Guide from Laager Tea4Kidz and registered dietitian Mbali Mapholi.

From starting with single-ingredient purees to introducing iron-rich foods, avoiding sugar and salt, and offering Rooibos as a safe, soothing drink – these 7 tips are practical, reassuring and designed to support a stress-free, healthy transition.

We especially love the use of Laager Tea4Kidz Rooibos as a gentle hydration option – ideal for little tummies and safe from six months.

Discover the full guide: https://absolutemama.co.za/2025/07/02/the-weaning-survival-guide-7-tips-to-help-you-be-a-wean-queen/

For the full product range and more expert tips vsiti www.joekels.co.za, and follow Tea4Kidz and Mbali Mapholi Inc. - Registered Dietitians for daily inspiration.

01/07/2025

WINTER MAGIC AT KIRSTENBOSCH🌿
Now until 21 July 𝗞𝗶𝗱𝘀 𝗲𝗻𝘁𝗲𝗿 𝗙𝗥𝗘𝗘!

School holidays just got a whole lot more magical. From nature walks and drumming sessions to pot-a-plant fun, rock painting, and Peter Rabbit book readings, Kirstenbosch National Botanical Garden is turning into a winter wonderland for curious young minds.

Expect adventure walks with free hot chocolate, craft corners, scavenger hunts, creative workshops, drumming, marimbas, sand art, book readings and more. While the kids explore, parents can unwind with a meal at Moyo, Fynkos or Vida e Caffè.

Guided walks are open to children aged 6 to 17, and workshops are designed for ages 7 to 14. Activities run daily, but booking is essential for walks, workshops and dining. Free entry for children under 18 is available online or at the gate.

09/06/2025

The ocean is our children’s future. Let’s protect it. 💙

This Ocean Month, we’re joining Marine Stewardship Council - MSC to raise awareness about the fragile state of ocean biodiversity.
Climate change, over-fishing, and habitat loss threaten marine life, but there is hope that we can act now.

From turtles in the Indian Ocean to seabirds in South Africa, real change is happening through sustainable fishing practices. Let’s teach our children to value and protect our oceans—for them, and those who come after.

𝗟𝗲𝗮𝗿𝗻 𝗺𝗼𝗿𝗲 𝘃𝗶𝗮 𝘁𝗵𝗲 𝗠𝗮𝗿𝗶𝗻𝗲 𝗦𝘁𝗲𝘄𝗮𝗿𝗱𝘀𝗵𝗶𝗽 𝗖𝗼𝘂𝗻𝗰𝗶𝗹’𝘀 𝗹𝗮𝘁𝗲𝘀𝘁 𝗿𝗲𝗽𝗼𝗿𝘁: https://absolutemama.co.za/2025/06/06/scientists-from-every-continent-say-ocean-health-and-biodiversity-at-a-tipping-point-new-survey-reveals/

23/05/2025

Ever wondered when your baby might start talking?

Language development is a fascinating journey that begins long before the first words are spoken. From cooing and babbling to waving and pointing, babies are constantly learning how to communicate, even when no words are spoken.

𝗛𝗲𝗿𝗲 𝗮𝗿𝗲 𝘀𝗼𝗺𝗲 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵-𝗯𝗮𝗰𝗸𝗲𝗱 𝘄𝗮𝘆𝘀 𝘁𝗼 𝗲𝗻𝗰𝗼𝘂𝗿𝗮𝗴𝗲 𝘆𝗼𝘂𝗿 𝗹𝗶𝘁𝘁𝗹𝗲 𝗼𝗻𝗲’𝘀 𝘀𝗽𝗲𝗲𝗰𝗵 𝗱𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁:

🐻 Start reading to them early – it builds listening and language skills
🐻 Sing and use rhymes – repetition helps reinforce key sounds and phrases
🐻 Narrate your day – name objects and actions as they happen
🐻 Engage in two-way “chats” – even if they respond with babble
🐻 Praise their sounds and attempts – positive reinforcement matters

Each child follows their own timeline, but small, consistent interactions help lay the foundation for speech development.

Fisher-Price, through its child development research lab, has explored how simple everyday play and communication spark early language milestones. Their experts recommend encouraging interaction through books, music, pretend play and responsive toys designed with speech in mind.

What are some fun ways you've helped your child learn new words? We’d love to hear your tips.

Absolute Mama Magazine

22/09/2025

17/09/2025

16/09/2025

25/08/2025

28/07/2025

25/07/2025

16/07/2025

08/07/2025

02/07/2025

01/07/2025

09/06/2025

23/05/2025

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