Motivate Val Morgan

Motivate Val Morgan Motivate Val Morgan is a cinema advertising company formed in 1999 to represent on-screen and off-scr

Motivate Val Morgan Cinema Advertising FZ LLC, a joint venture between Motivate Publishing and Val Morgan Cinema Advertising, provides on-screen and off-screen cinema advertising opportunities at leading cinema chains in the Middle East - UAE, Lebanon, Oman, Egypt, Qatar. The joint venture is a natural extension of the core business activities of both companies - Motivate's experience and profile at the top of the advertising sales market is complemented by Val Morgan's experience and understanding of the cinema market worldwide. Based in Dubai Media City, Motivate Val Morgan represents the multiplexes operated by VOX Cinemas, Reel Cinemas, Oscar Cinemas, Cine Royal Cinema, Roxy Cinemas, Cinemacity and City Cinemas. Motivate Val Morgan is the Official Representative for the Cannes Lions International Festival of Creativity and Dubai Lynx in the UAE, and is also a full member of SAWA (Global Cinema Advertising Association).

27/08/2026

The weekend is here, and it’s bringing a lineup filled with action, adventure, drama, thrills, and unforgettable stories on the big screen.

From the gripping The Dog Stars and the action-packed Toxic (Hindi/Kannada/Tamil/Malayalam) to the wild comedy of Coyote vs. Acme, there’s something for every kind of movie lover.

For fans of international cinema, don’t miss El Set Lamma (Arabic), Hi! (Tamil), and Colony (Korean), each bringing its own unique story and cinematic experience.

Gather your friends, grab your popcorn, and make this weekend a movie weekend to remember!

Which release will you be watching first?

[WeekendReleases, NewMovies , TheDogStars, Toxic, CoyoteVsAcme, ElSetLamma, Hi, Colony, Cinema, BigScreenEntertainment, MovieLovers, WeekendPlans, HindiCinema, KannadaCinema, TamilCinema, MalayalamCinema, ArabicCinema, KoreanCinema, InternationalCinema, Action, Drama, Thriller, Comedy, TheatricalRelease]

🎬 DISNEY’S NEXT BIG MOVIE ERA IS HERE.From Hexed and Avengers: Doomsday in 2026 to Frozen 3, Star Wars: Starfighter and ...
27/08/2026

🎬 DISNEY’S NEXT BIG MOVIE ERA IS HERE.
From Hexed and Avengers: Doomsday in 2026 to Frozen 3, Star Wars: Starfighter and The Bluey Movie in 2027 — and all the way through 2028 and 2029 — Disney has a packed cinema slate ahead. 

Swipe through for the full list of upcoming Disney theatrical releases announced at D23, including Tangled, X-Men, Lilo & Stitch 2, Incredibles 3, Coco 2, Zootopia 3and Princess Diaries 3.
Which one are YOU most excited to see on the big screen? 👇

[Disney, D23, Disney Movies, Upcoming Movies, 2026 Movies, 2027 Movies, 2028 Movies, 2029 Movies, Hexed, Avengers: Doomsday, Ice Age: Boiling Point, Gatto, Star Wars: Starfighter, The Bluey Movie, The New Simpsons Movie, Frozen 3, Ghost Market, Tangled, X-Men, Lilo & Stitch 2, Incredibles 3, Clay, Coco 2, Zootopia 3, Princess Diaries 3, Pixar, Marvel, Star Wars, Cinema, Theatrical Release, Global Cinema, Franchise Entertainment, Movie Marketing, Entertainment Industry]

Gaming’s biggest horror franchise gets another shot at the big screen, this time from Zach Cregger.Swipe for the breakdo...
25/08/2026

Gaming’s biggest horror franchise gets another shot at the big screen, this time from Zach Cregger.
Swipe for the breakdown: what the games built, and what the numbers say.
In cinemas 17 September 2026.
 

[Resident Evil, Zach Cregger, Austin Abrams, Paul Walter Hauser, Capcom, Horror Films, Survival Horror, Video Game Adaptations, IMAX, Theatrical Release, Global Cinema, Franchise Entertainment, Movie Marketing, Entertainment Industry]

COYOTE VS. ACMEThe underdog finally gets his day in court.IN CINEMAS - AUGUST 28, 2026Would you risk missing the movie e...
24/08/2026

COYOTE VS. ACME

The underdog finally gets his day in court.

IN CINEMAS - AUGUST 28, 2026

Would you risk missing the movie everyone almost never got to see?

20/08/2026

This weekend in UAE cinemas: go further into fear with Insidious: Out of the Further, go full throttle with Statham in Mutiny, Malayalam action blockbuster Khalifa. Add Arabic feature AKS Sir to the mix and you’ve got a lineup with something for everyone.

What are you booking first?

[movies in UAE, new releases in UAE, blockbusters in UAE, this week in cinema UAE]

The mutants are assembling. 🧬⚡From familiar faces to new additions, the next generation of X-Men is taking shape.Swipe t...
18/08/2026

The mutants are assembling. 🧬⚡
From familiar faces to new additions, the next generation of X-Men is taking shape.
Swipe through to meet the cast and see who’s stepping into the world of Marvel’s legendary mutants.
Who are you most excited to see?

[X-Men, Marvel, Marvel Studios, X-Men Movie, Mutants, Superheroes, Superhero Films, Marvel Adaptations, Comic Book Movies, Action Films, Science Fiction, Superhero Genre, Theatrical Release, Global Cinema, Movie Marketing, Entertainment Industry]

THE MATRIX IS RELOADING. 🕶️Nearly three decades after the original film changed the sci-fi genre, Warner Bros. has offic...
15/08/2026

THE MATRIX IS RELOADING. 🕶️
Nearly three decades after the original film changed the sci-fi genre, Warner Bros. has officially confirmed a fifth Matrix movie.
This time, Drew Goddard (The Cabin in the Woods, The Martian) will write and direct, while Lana Wachowski remains involved as an executive producer.
But the biggest question is still unanswered:
WHO WILL TAKE THE RED PILL NEXT?
With the cast, story and release date still under wraps, one thing is certain — the Matrix is far from finished.

[The Matrix, Matrix 5, Warner Bros, Drew Goddard, Lana Wachowski, Keanu Reeves, Neo, Cinema, Theatrical Release, Global Cinema, Movie Marketing, Entertainment Industry]

THE ODYSSEY HAS MADE HISTORYChristopher Nolan’s epic has officially become his highest-grossing film ever, crossing $1.1...
14/08/2026

THE ODYSSEY HAS MADE HISTORY

Christopher Nolan’s epic has officially become his highest-grossing film ever, crossing $1.1B worldwide and surpassing The Dark Knight Rises.

But the records don’t stop there.

🍿 $1.1B+ worldwide
🎬 Nolan’s highest-grossing film ever
📽️ $289M from IMAX
🏆 IMAX’s biggest release of all time

From Homer’s ancient epic to a modern theatrical phenomenon, The Odyssey is proving once again that audiences will show up for cinema that demands to be seen on the big screen.

Swipe through for the numbers behind Nolan’s latest box-office milestone.

[The Odyssey, Christopher Nolan, Matt Damon, Box Office, IMAX, Middle East Box Office, UAE Cinema, Saudi Arabia Cinema, Cinema, Theatrical Release, Global Cinema, Movie Marketing, Entertainment Industry]

13/08/2026

The weekend is here, and so is a lineup packed with stories, adventure, action, and unforgettable moments on the big screen. 🍿✨

From the family-friendly adventure of PAW Patrol: The Dino Movie and the gripping drama of The End of Oak Street to the intense journey of The Rivals of Amziah King, the thrilling mystery of The Get Out, and the emotional stories of Vishwanath and Sons (Tamil/Telugu), there’s something for every movie lover.
And for fans of Indian and international cinema, don’t miss Awarapan 2 (Hindi) and Cahim 2 (Turkish).

Gather your friends, grab your popcorn, and make this weekend a movie weekend to remember! 🎬🍿
Which release will you be watching first?

[Weekend Releases, New Movies, The End of Oak Street, PAW Patrol The Dino Movie, Vishwanath and Sons, The Rivals of Amziah King, The Get Out, Awarapan 2, Cahim 2, Cinema, Big Screen Entertainment, Movie Lovers, Weekend Plans, Tamil Cinema, Telugu Cinema, Hindi Cinema, Turkish Cinema, Family Entertainment, Action, Drama, Thriller, Theatrical Release]

SPIDER-MAN IS SWINGING TO NEW HEIGHTS. 🕷️Following a huge opening, Spider-Man: Brand New Dayhas shown serious staying po...
13/08/2026

SPIDER-MAN IS SWINGING TO NEW HEIGHTS. 🕷️
Following a huge opening, Spider-Man: Brand New Dayhas shown serious staying power at the box office, delivering one of the biggest second weekends in cinema history and continuing its rapid global run.
 
What makes the performance even more significant is its international scale, with audiences outside North America now contributing more than $1B to the film’s worldwide total.
 
For cinemas, it is another strong example of how major theatrical releases can sustain audience demand well beyond opening weekend, creating the kind of shared entertainment moments that continue to bring people to the big screen.
Swipe through for the numbers behind Spider-Man: Brand New Day’s record-breaking run.
 
[Spider-Man: Brand New Day, Spider-Man, Tom Holland, Box Office, Marvel, Middle East Box Office, UAE Cinema, Saudi Arabia Cinema, Cinema, Theatrical Release, Global Cinema, Movie Marketing, Entertainment Industry]

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