LOTUS MENA

LOTUS MENA Online News and Media Company. No more waiting for media plans and speaking with Account Managers.

  Color of the Year 2025 🤎 Mocha
06/12/2024

Color of the Year 2025 🤎 Mocha

This is one of the most foolish and absurd rebranding moves ever. Logic, analysis, and strategy seem completely discarde...
21/11/2024

This is one of the most foolish and absurd rebranding moves ever. Logic, analysis, and strategy seem completely discarded. What were you thinking, ? This isn't just disappointing—it's embarrassing. 😳
Jaguar Next time, contact us, and we'll fix what you’ve messed up.

soon by BRNDA
03/08/2024

soon by BRNDA

🇬🇧 There is always work to be done.. don't look for excuses.. 🇷🇺Всегда есть работа, которую нужно сделать.. не ищите опр...
19/07/2024

🇬🇧 There is always work to be done.. don't look for excuses..
🇷🇺Всегда есть работа, которую нужно сделать.. не ищите оправданий..
🇪🇸Siempre hay trabajo que hacer.. no busques excusas..

Major airlines, media organizations, businesses and police forces around the world are currently being affected by a mas...
19/07/2024

Major airlines, media organizations, businesses and police forces around the world are currently being affected by a massive information technology glitch caused by a problem with Microsoft cloud computing services early Friday.
Flights have been grounded in several countries and stores and broadcasters in several countries went offline as the outage affected Windows PCs.
Major carriers, including American Airlines, Delta Air Lines and United Airlines, all issued ground stops Friday morning citing communications issues. Delta has ordered a “global ground stop,” said Rep. Eric Swalwell, a member of the House subcommittee on cybersecurity.
Alaska State Troopers said in an update on Facebook just before 2:20 a.m. (ET) that 911 and non-emergency phone numbers across the state were not working “due to a nationwide technology-related outage.”
In Europe, Berlin’s Brandenburg Airport said there would be delays to passenger check-ins “because of a technical fault,” and Aena, which manages 46 airports in Spain, said “an incident in the computer system” could cause delays. Sydney Airport, one of Australia’s largest, said there would be delays.
Paris' airport authority said in a statement that while its systems were not affected ahead of next week's Olympic Games opening ceremony, "this situation has an impact on the operations of airlines at Paris-Charles de Gaulle and Paris-Orly airports: delays in check-in, delays and temporary suspension of some flights," according to The Associated Press.
Global technology outage
Passengers face black screens at Berlin's main airport Friday morning.Christoph Soeder / AP
Train operators in the United Kingdom also blamed IT outages for cancellations Friday morning and the London Stock Exchange blamed a “3rd party global technical issue” for stopping its regulatory news service posting any new items.
The country’s National Health Service posted on X that “the NHS is aware of a global IT outage and an issue with a [general practitioner] appointment and patient record system.” The statement added that the health system’s emergency phone service was still operating. Some British pharmacies are also affected.
Users reported seeing a blue screen when attempting to start their computers. The glitch appears to have caused havoc for supermarket self-service checkouts and countless websites.
Microsoft said the problem with its Azure Service and Microsoft 365 apps, including services such as the videoconferencing app Teams, was fixed early Friday, but companies across the U.S. and Europe were still reporting problems. The company said “a small subset of services is still experiencing residual impact.”
In a post on X, CrowdStrike CEO George Kurtz said that the outages were due to a “defect found in a single content update for Windows hosts.” He added that “this is not a security incident or cyberattack” and that “the issue has been identified, isolated and a fix has been deployed.”
The glitch has affected news outlets, including NBC News. Sky News, NBC News' British partner broadcaster, was temporarily unable to air live news.
"Sky News have not been able to broadcast live TV this morning, currently telling viewers that we apologise for the interruption. Much of our news report is still available online, and we are working hard to restore all services," Sky News Executive Chairman David Rhodes said on X.
Broadcasters in Australia also reported problems. The country's national cyber security coordinator, Michelle McGuinness, said on X that the issue did not appear to be the result of a cyber attack.

18/07/2024

SMALL DREAMS
LOST BUT NOT FORGOTTEN
YEAR : 2014
PRODUCED BY : LOTUS GLOBAL COM
DIRECTED BY : HASSEN JAAFAR

02/05/2024

Important Notice
Office Closure Due to Weather Conditions ⚡️⛈

22/04/2024

For  the fourth year in a row, we are creating enjoyable experiences for our customers.
22/04/2024

For the fourth year in a row, we are creating enjoyable experiences for our customers.

I can't even begin to think about how personally and technically close this logo is to me and the events that led to it....
21/04/2024

I can't even begin to think about how personally and technically close this logo is to me and the events that led to it. It's both a dream and a nightmare.
After being friends for more than three years, my Libyan friend AbdulAzim and I started working together in a media company called United Advertising in 2001 on M'ahamed el mghareif Street, which is now called Independence Street. It's been over twenty-five years.
Captain Majid, a young pilot friend of Abdul's, came to see us and asked us to make a logo for an airplane company in record time. He told us to focus on the falcon because Gaddafi, who was president at the time, loved falcons. As usual, I started creating on paper. Then I digitized and scanned the drawing, almost coloring in the details and confirming the shape. It was even asked of me to start organizing on a big Boeing 747 plane.(as a sketch)
During Ramadan, that happened, and I have to say I was annoyed because it was planned quickly and in secret, which got in the way of my trip to Tunisia to wait for the birth of my first son, Taha ♥️. Even worse, they asked for changes to the logo without seeing the first one. The boss asked that the date of the announcement of Sirte 9.9.99 be on the logo. Things changed, and it was risky to change the image at this time. The timing also worked against me. I stayed up late to finish it, and I think I did it over the course of two nights.
To be honest, I just put the numbers on the wing and used a clear, bold font. I also added African colors to make the image more interesting and alive. I finished the image and was proud of it, but I saved it and left everything on the computer because my mother sent me a message saying that my dad went with my wife to the hospital to help her give birth because her contractions had started. All of a sudden, at nine o'clock, she told me that the birth had happened and that both of them were okay. There were tears in my eyes before I even knew it, and the moment I finished the will stay with me forever.
I had to get ready for the airport early, so I went back home to pack. They took the logo without any changes, according to my friend. Not only that, but they also asked for seven ads, which turned into eleven. It's strange that they came to an understanding without asking me and couldn't blame a young Tunisian who was 26 years old at the time. I learned this ten years ago, and ever since, we've been arguing about how to handle the problem because it's so confusing, unfair, and...



الخطوط الجوية الأفريقية Afriqiyah Airways
Hassen Abdulkarim jaafar
Senior Graphic Designer
Ceo Lotus Media Middle East

We're excited to keep improving education!It's been an honor for us to be part of the distinguished team at softsquareit...
16/04/2024

We're excited to keep improving education!
It's been an honor for us to be part of the distinguished team at softsquareit.com, known for its activity and talent, and dedicated to nurturing the ideas and passion of أطفال علماء - Scientist Kids . Since 2021, we've been on board, celebrating our tenth anniversary. New challenges lie ahead, promising to transform the education and science landscape in and the Arab world. Our goal is to create a safe platform that inspires children and youth, soon to be realized. Let's also consider spreading innovation from , the island of dreams, with its smart and courteous youth. We're eager to keep improving education effectively and safely 🥰

Best regards,
Hassen AbdulKarim Jaafar
CEO Lotus Media Middle East
أطفال علماء - Scientist Kids Founder
Dubai - UAE

  is dangerous # Brand Recognition is dangerousDon't think packaging design is worth paying attention too? This is how T...
28/03/2024

is dangerous
# Brand Recognition is dangerous
Don't think packaging design is worth paying attention too? This is how Tropicana lost $50,000,000 with the same mindset.
Tropicana is arguably the most prominent brand of fruit juice worldwide.
In 2009, the brand decided to replace the existing packaging design in North America.
However,
While it is a much better design in many ways;
Bold
Clarity
Premium feel
The majority of Tropicana’s consumers criticized the new packaging.
All because it lacked ONE thing:
Familiarity with the consumers.
The packaging had changed so much that customers couldn’t recognize it on a supermarket shelf.
The brand reverted to the original packaging a few weeks after launch.
The redesign resulted in an estimated $50M loss in sales.

-------------------------------------
هل تعتقد أن تصميم العبوات لا يستحق الانتباه؟
هكذا فقدت تروبيكانا 50،000،000 دولار بنفس الفكرة.
تروبيكانا هي علامة تجارية ربما تكون الأكثر انتشارا في عصير الفاكهة على مستوى العالم.
في عام 2009، قررت العلامة التجارية استبدال تصميم العبوات القائم في أمريكا الشمالية.
ومع ذلك،
على الرغم من أنه تصميم أفضل بكثير في العديد من الطرق؛
جريء
واضح
يعطي شعورًا فاخرًا
انتقد معظم مستهلكي تروبيكانا التصميم الجديد للعبوات.
كل ذلك بسبب نقص شيء واحد:
التعرف لدى المستهلكين.
كانت العبوة قد تغيرت إلى حد أن العملاء لم يتمكنوا من التعرف عليها على رف السوبرماركت.
عادت العلامة التجارية إلى تصميم العبوات الأصلي بعد بضعة أسابيع من الإطلاق.
أدى إعادة التصميم إلى خسارة مقدرة بنحو 50 مليون دولار في المبيعات

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Thursday 09:00 - 05:00
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