WHAT IF Creative Studio

WHAT IF Creative Studio WHAT IF is an innovative Creative Studio based in Dubai, UAE.

18/10/2024

Our latest production for Ford ME brings together a beautifully crafted story, brought to life by the creative vision of Director Ed Yazbek.
Shooting in the summer heat was no easy task, although a challenge that we embraced and conquered.

Director |
Assistant Director |
Executive Producer | The Nas and Hugo Narciso
Production Manager |
Production Coordinator |
Production Assistant | .xr
1st Assistant Camera |
2nd Assistant Camera |
3nd Assistant Camera | .herrero
DIT |
VTO | Prasad
Key Grip |
Best Boy Grip | Ruelito
Gaffer |
Art Director |
Props Master | Lyamis
Photographer |
Locations:
Wardrobe Stylist |
Wardrobe Assistant | Hala Kastoun
Make Up Artist |
Make Up Artist | .makeup
Catering by |
Casting Agency |
Post Producer |
Editor |
Assistant Editor |
Colorist | .baran_
VFX supervisor:
Sound Design & Mix | .studios
Graphics Designer |
Rental House |

Super special thanks to:
gdiaz


qaitoqa

13/03/2024

The final one co-produced with the amazing .ae team !

The 2nd film of another great co-production with the one and only .ae team !

Director | MISFITS
Assistant Director | Svetlana Lebedyanskaya
Director of Photography | Julian 'Joules' Hagen
Executive Producer | Nas-Antoine Saad & Hugo Narciso
Production Coordinator | Melissa Urresti
Production Coordinator | Farah Khalil
Production Assistant | Chady Saad
1st Assistant Camera | Roger Schram
2nd Assistant Camera | Sabrine El Basri
DIT | Eyup 'Mushroom' Omer
VTO | Rohan Koley
Key Grip | Bojan Tomic
Best Boy Grip | Petar Dordevic
Grip Assistant | Marco Mekhali
Gaffer | Danish Mazhar
Best Boy Gaffer | Ali Tarriq
Art Director | Preet Karla
Props Master | Reynante
Art Assistant | Zahid
Art Assistant | Willie
Wardrobe Stylist | K**a
Wardrobe Assistant | Yelena Do Vale
Veil Artist | K**al Farajallah
Make Up Artist | Tania
Sound Engineer | Jaxx Sheldon Monteath
Locations | Filmilion Films
Catering by | Ogaret
Casting Agency | Five25 Models and Talent
Rental House | Highendfilms Fz-LLC

12/03/2024

The 2nd film of another great co-production with the one and only .ae team !

Director | MISFITS
Assistant Director | Svetlana Lebedyanskaya
Director of Photography | Julian 'Joules' Hagen
Executive Producer | Nas-Antoine Saad & Hugo Narciso
Production Coordinator | Melissa Urresti
Production Coordinator | Farah Khalil
Production Assistant | Chady Saad
1st Assistant Camera | Roger Schram
2nd Assistant Camera | Sabrine El Basri
DIT | Eyup 'Mushroom' Omer
VTO | Rohan Koley
Key Grip | Bojan Tomic
Best Boy Grip | Petar Dordevic
Grip Assistant | Marco Mekhali
Gaffer | Danish Mazhar
Best Boy Gaffer | Ali Tarriq
Art Director | Preet Karla
Props Master | Reynante
Art Assistant | Zahid
Art Assistant | Willie
Wardrobe Stylist | K**a
Wardrobe Assistant | Yelena Do Vale
Veil Artist | K**al Farajallah
Make Up Artist | Tania
Sound Engineer | Jaxx Sheldon Monteath
Locations | Filmilion Films
Catering by | Ogaret
Casting Agency | Five25 Models and Talent
Rental House | Highendfilms Fz-LLC

12/03/2024

One more great co-production with the one and only .ae team !

Director | .ae
Assistant Director | Svetlana Lebedyanskaya
Director of Photography |
Executive Producer | Nas-Antoine Saad & Hugo Narciso
Production Coordinator | Melissa Urresti
Production Coordinator | Farah Khalil M
Production Assistant | Chady Saad
1st Assistant Camera | Roger Schram
2nd Assistant Camera | Sabrina El Basri
DIT |
VTO |
Key Grip |
Best Boy Grip |
Grip Assistant | Marco Mekhali
Gaffer |
Best Boy Gaffer | Ali Tarriq
Art Director |
Props Master | Reynante
Art Assistant | Zahid
Art Assistant | Willie
Wardrobe Stylist |
Wardrobe Assistant |
Veil Artist |
Make Up Artist |
Sound Engineer |
Locations | .films
Catering by |
Casting Agency |
Rental House |

15/12/2023

A promo video for the acclaimed “Million’s Poet” reality show for Abu Dhabi TV.

Participants from all over the Arab world compete in a Nabati vernacular poetry competition.

This year’s amazing idea delves into poetry itself while showing faces familiar to us yet so diverse in origin.

13/10/2023

A very exciting project for DAMAC Properties !

Director | Damiano Fieramosca
1st Assistant Director | Svetlana Lebedyanskaya
Production Manager | Melissa Urresti
Production Assistant | Chady Saad
Director of Photography | Elias Trad
1st Assistant Camera | Ghattas Antoury
2nd Assistant Camera | Yousef Mansour
Steadicam Operator | Dani Dagher
VT Operator | Roque Rodriguez
Key Grip | Romany Mansour
Grip Assistant | Muhammad Awais
Grip Assistant | Muhammad Usman
Gaffer | Danish Mahzar
Best Boy | Ali Hasan
Spark | Ali Hassan Ajmal
Spark | Muhammad Saleem
Spark | Zeesha Khan
Art Director | Charbel Naimeh
Art Assistant | Asim Harris
Art Assistant | Dandy Alimes
Art Assistant | Loreto Adaya
Art Assistant | Francis Garachico
Art Assistant | Abdul Aziz
Art Assistant | Muhammad Bilal
Wardrobe Stylist | Natascha Hawke
Wardrobe Assistant | Yelena do Vale
Make Up Artist | SHINDESU
Make Up Asst | Shen
Equipment Rental by | Highendfilms Fz-LLC
Catering by | Ogaret
Casting Agency | Five25 Models and Talent
Post Producer | Elena Ozova
Editor | Nikolai Ivanov
Editor | Elareese Ramos
Colorist | Brett Rayner
VFX | FullFrame Studio
Sound Design & Mix | MNK Studios
Graphics Designer | Rawan Tarabih
Motion Graphics Designer | Khalid AlAmery

10/08/2023

Ever wondered what would happen if you bottled the essence of nature, curiosity and dreams? We did, and it led us to create WHAT IF Cologne. Just a spritz, and you're walking among butterflies, exploring paths unknown, embracing yourself.

Created by WHAT IF Creative Studio, this isn't just a fragrance; it's a question we dared to answer.

*This is not a real product*

09/08/2023

Can you reimagine the world? We can!

28/06/2023

We wish everyone a joyous Eid Mubarak!

20/06/2023

AI reimagined what our logo would look like if it were a landscape. Once we tried it, of course we couldn't stop. Here are our favorite ones, each with its own story. But this isn't just about being artsy and making pretty pictures with the latest tech. We want to stay in line with the amazing technology and from the get go learn how it can improve our projects. The future of creativity's here, and it's seriously cool!

08/06/2023

Another great production with and .

Always a blast to work with the team at and of course, all the crew that made this possible!

Till the next one,

Director/DOP: Peter Grusceski
LP: Svetlana Lebedyanskaya
PC: Melissa Urresti
PC: Shauna Murpy
PA: Chady Saad
PA: Daisy Denise
1st AC: Roger Schram
DIT: Eyup Omer
Key Grip: Paolo Pudda
Grip Assistant: Niko Martinez
Gaffer: Umar Bin Nisa
Prop Master: Serge Zaryanov
Wardrobe Stylist: Agnes Cathykana
Wardrobe Stylist: Bonnie Natasha
Sound Operator: Hamza El Cherkawi
Make Up Artist: Ruliff Dany
Hair Stylist: Nur Aisyah
Location Asst: Hamad Noman
Post Producer: Elena Ozova
Colorist: Miles Studios

Lovely project with Marsha Timothy and Visit Dubai !Check the stills, film soon.
06/06/2023

Lovely project with Marsha Timothy and Visit Dubai !

Check the stills, film soon.














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