16/10/2025
Step behind the scenes of our campaign shoot for Dubai Holding Retail Brand Launch 🎬
In partnership with Havas, we brought to life the vision for Dubai Holding’s new retail brand, capturing its scale, ambition, and diverse portfolio of malls, destinations, and pavilions.
Over 4 days of shooting across multiple locations in Dubai, with top-notch talents (and one VIP – Very Important Pup – Bentley 🐾), we worked hand-in-hand with a stellar crew to create impactful visuals for social media, PR events, website, and OOH, showcasing the full scope of this exciting launch.
🎥 Directed by Damiano Fieramosca
🎥 Director of Photography Liudmila Shamraeva
Crew:
Producer – Alia Abouraya
1st AD – Remy Haddad
2nd AD – Uros Arsenijevic
DOP – Liudmila Shamraeva
Photographer – Oscar Coloma
Trinity Operator – Atef Amiri
1st AC – Zaven Barsoumain
2nd AC – Sabrine El Barsi
VTO – Daniyal Saleem
DIT – Satish Narayanan
Gaffer – Raymond Aboudiwan
Best Boy – Jerome Ajoury
Drone Operator – Ghadir Shaar
Drone Operator – Robert Tatoy
Drone Operator – Abdennour Aktouf
Props Master – Muhammed Shareef
Wardrobe Stylist – Ellaida Dzavadova
Wardrobe Assistant – Cathlyn Abuedo
HMUA – Baltazar Mago
HMU Assistant – Paulo Ilagan
Production Coordinator – Malika Kurganbaeva
Production Coordinator – Kazandra Valencia
Production Assistant – Nikhil Asnani