04/06/2026
There seem to be quite a few new faces around here lately, so welcome! 👋
I’m Kel, the face behind Virtually Kel.
I support women in fashion, ecommerce and lifestyle brands to get out of the messy middle of business.
You know... the part where you’re trying to be the CEO, customer service manager, content creator, stock controller and admin assistant all at the same time.
In my 45 years on this earth I have owned my own online fashion, jewellery & accessories businesses, I have spent 25+ years in admin and office management, and these days in between mum/wife life, I support business owners to swap chaos for calm.
A few things about me
✦ I’m the steam to your garment
✦ The bow on your blouse
✦ The handbag that carries all the important stuff
✦ The behind the scenes support your business didn’t know it needed
✦ A country girl from the Yorke Peninsula
✦ Mum of three, almond latte lover (+ a cheeky sav blanc) and an online shopping enthusiast
✦ Slightly obsessed with colour coded systems, spreadsheets and helping women grow without burning out
If you’re new here, say hello and tell me what business you’re building. I’d love to meet you and maybe do a sneaky little shop at your store.
Kel x