Brands of Kin

27/02/2022

Who else can agree with this?

24/02/2022

When asked what the future of their company looked like, this is what Annemarie of Byron Bay Candles said...

Running a business is hard work, so to speak with people who have such genuine passion for what they do, it reinvigorates our own as well. What's your 'why'? It's important to find meaning behind the work we do. It's what helps people truly connect with your brand.

19/02/2022

We all know how instrumental social media can be in the marketing of a business. It’s a genuine and direct touchpoint with your customers and a place to grow and nurture a community that will become loyal patrons. But, it’s a hard landscape to navigate. With constantly changing ‘algorithms’ threatening to withhold our beautiful content and messaging from the ‘feed’, and an audience with ever-shrinking attention spans. It’s tricky to find, captivate and keep a community. Cecilé, founder of Smallable, is doing a magnificent job of utilising these networks to both inform and gather information from and about her customers. Get to know more about her social media strategy here: https://brandsofkin.com/its-a-smallable-world-after-all/

17/02/2022

Like most people, we love candles. Their aroma and gentle light brings instant peace into any setting. If you're a candle connoisseur then you'll have collected many beautiful candle jars as a byproduct... Byron Bay Candles don't like to think of these going to waste, so they have created a specific refill product to help promote an eco-conscious lifestyle. Do you bring your own personal philosophy into your business? Be inspired by our latest interview with the couple behind this brand, who work just as they live - with an awareness for sustainability.

12/02/2022

A country girl with a sophisticated heart—Cecilé Roederer is queen of the family concept store, Smallable. Born from truly listening to and understanding customers’ needs, Smallable still, to this day moulds its strategy and business ethos around what the community asks for. Read her story here: https://brandsofkin.com/byron-bay-by-candlelight/

With 100% natural ingredients and a focus on minimising their ecological footprint — Byron Bay Candles have their priorities sorted... Get to know the couple behind the brand.

10/02/2022

Each time we speak with a family business, we gain a tiny piece of their passion. Everyone has truly unique advice to offer when it comes to running a business, thanks Byron Bay Candles for this little pearl of wisdom!

07/02/2022

Growth for a small business is hard. Balancing the act of wanting to stay true to your purpose while upscaling, and considering the need or not for a larger team-it's a tricky process to navigate. One that Cecilé, Founder of Smallable has managed to pull off pretty fantastically. Read her story here.

https://brandsofkin.com/its-a-smallable-world-after-all/

07/02/2022

Infusing love and relaxation through the flicker of a candle-light, that’s what the eco-conscious family behind Byron Bay candles has been doing since 2001. They still manage their production in a locally-based warehouse, where each candle is carefully hand-poured. We love their work and we know you will too - read the full interview on https://brandsofkin.com/

31/01/2022

Grow enviable indoor plants with a little help from We the Wild They've spent a pretty long time creating this secret ingredient and it's all for a good cause. Get to know the couple and their brand here: https://brandsofkin.com/we-the-wild-bringing-biodiversity-to-the-home/

24/01/2022

The meaning behind the We the Wild brand. We're on board with it. Read their interview here: https://brandsofkin.com/we-the-wild-bringing-biodiversity-to-the-home/

17/01/2022

Plants aren’t meant to grow in pots, so they need a little extra help. We the Wild are bringing biodiversity into your home, organically…Read all about their journey from travellers with a conscience, to inspiring industry and business leaders.

https://brandsofkin.com/we-the-wild-bringing-biodiversity-to-the-home/

Plants aren’t meant to grow in pots, so they need a little extra help. We The Wild are bringing biodiversity into your home, organically…

29/12/2021

The world has spoken, the planet needs our help. It's the small changes we make that add to reducing carbon emissions and ongoing sustainable practices. For Rattan Palm this means sourcing "local teak, fabric and other supplies" to support the local economy. They also ensure the highest quality products and practices in the companies they partner with.

brandsofkin.com/how-rattan-palm-weaved-their-way-to-international-success/

27/12/2021

Shared leadership comes with challenges – how do you manage multiple voices and opinions on business decisions? And how do you work collaboratively whilst not stepping on each others toes?

For the three Harris Farm Markets brothers, it was the re-shuffle of senior management to report to the brothers collectively which streamlined their business and set them up for success. The three become one united voice.
All three had the right to make decisions in all areas of the business, respectfully.

brandsofkin.com/three-brothers-race-to-run-harris-farm/

22/12/2021

How do you gain 575,000 Youtube subscribers and over 59 million views? For Beth Le Manach of Entertaining with Beth, we think it's her down to her honest, easy-to-follow recipes, that can work whether you're a busy parent, or want to impress at a dinner party, read more in this month's Lifestyle article; cooking the perfect Christmas meal.

brandsofkin.com/festive-meal-time-inspiration-served-up-to-your-dinner-table/

20/12/2021

make "functional, effortless and playful" wardrobes and homewares, for both adults and little ones. We believe, one of the secrets to their success is that they design for themselves first and test out the range on their families. It has to be a hit with the 'guinea pigs' before it makes it to market.

brandsofkin.com/olli-ella-two-sisters-who-never-quite-grew-out-of-being-kids/

Photography: Kate Holmes Photography

15/12/2021

The 'shop small' mindset has taken over in the last few years. More than 50% of Aussie shoppers are deciding to spend a little bit extra to support local businesses (NRA.net.au 2021). It's a movement we back 100%.

Rattan Palm is a home-furnishing design studio with the mindset that, a product that is made with love and hand crafted, will trump mass-produced any day, and we have to agree.

brandsofkin.com/how-rattan-palm-weaved-their-way-to-international-success/

13/12/2021

When the three brothers of Harris Farm Markets were all in line to take over the family business, the race was on. At first, they ran their divisions completely siloed from one another – very competitively and completely protective of their own division but that simply wasn't going to work...

Learn how the three brothers figured out how to work as a team, and not as competitors, leading Harris Farm to go from strength to strength.

brandsofkin.com/three-brothers-race-to-run-harris-farm/

08/12/2021

The countdown to Christmas has begun. If you're looking to improve your cooking skills for Christmas, our festive cooking guide is a great place to start.

Featuring Hugh Fearnley-Whittingstall, who shares the "taste of country life" from River Cottage a gorgeous farm and country property in the UK. He started on Channel 4 (UK) with the TV series, River Cottage, he later released The River Cottage Cookbook (2001), and has since grown in popularity, known for his simple approach to seasonal cooking.

brandsofkin.com/festive-meal-time-inspiration-served-up-to-your-dinner-table/