The Ginkgo Tree Creative Studio

11/07/2025

Celebrating NAIDOC week!

It's been a while since we made this but we're very proud of it. Emma did the web design and oversaw the project, while Jarrod produced the videos. Every time a client asks us to make something for them, it's an honor; but it's especially an honour when it's a project like this.

This week (well , it's the tail-end, but you know what we mean!) we honour the rich culture, resilience, and creativity of Aboriginal and Torres Strait Islander peoples.

A few years ago, we had the privilege of working with the Ballarat & District Aboriginal Co-op (BADAC) to create BADAC Stories — a beautiful website and video series sharing local voices, memories, and moments of pride.

From laughter to strength, each story is a window into community, family, and culture.

We’re proud to have played a small part in helping share these stories — and this NAIDOC Week, we invite you to explore them too.

www.badacstories.org

Feb 22 Feb 22 Ballarat And District Aboriginal Co-operative 42 Year Anniversary EBook - Welcome Message & Introduction Ballarat And District Aboriginal Co-operative Happenings

31/05/2025

I was out at the Creswick Neighbourhood Centre the other day photographing a conference. It's always a pleasure to work the crew at CHANH! Thanks for having me guys!

15/05/2025

🌿 Grateful words from one of our amazing clients! 🌿
"Patient, quality advice with the guidance and support whenever I needed!"
— Brian McKay

At Gingko Tree Creative Studio, we're here to walk with you—every step of the way. 💬✨



Let me know if you want a version for Instagram too!

14/03/2025

03/07/2024

Have you heard? We offer video editing services for Reel creation! Jarrod is a film and video editing specialist and creates awesome Reels for your social media content.

All you need to do is send him the footage or images! Just $100 per hour, he can churn out several Reels depending on their complexity! 😘

Get in touch via our website, or reply with REEL and we can send you the booking link. 🧐👏

23/05/2024

The project we created featured on the Public Record Office of Australia 🤩
https://prov.vic.gov.au/about-us/our-blog/yarns-ballarat

10/11/2023

Need a Black Friday sales strategy for your creative business? Use this super simple 5 step plan to nail it. 🥇

1. Brainstorm an irresistible offer - is it a discount, or is it a free gift with every purchase? Crunch the numbers to make sure you make a profit. And free shipping is a good idea!

2. Create your discount code by going into Squarespace and selecting Selling -> Discounts. Select the category or single product the sale applies to and how much of a discount, if it's % or $. Use the discount which sounds like the biggest discount. e.g. $100 off sounds better than 10% off, even though the discount may be the same price! Select the expiry date when the sale ends. I like to make it on day after the sale ends to give a little leeway. Make the sales code very simple like BLACKFRIDAY or BLACK50 Copy the sales coupon code for later so you can share it in your email/socials
3. Launch you promotion via your email list. Whether you're using Flodesk, Squarespace Campaigns or whatever, email your subscribers about your special Black Friday offer. Remember that they have subscribed to you in order to receive your special sales and launches - don't feel awkward send an email about your sales haha! 😁😆

4. Make a graphic in Canva that promotes your sale - showing the artwork/products and offer. Change colours to your brand colours. Post them via Facebook/Instagram Stories and Posts and whatever other social media you use - consider boosting with a small budget. Share them in groups if allowed. Need an easy sales graphic? Reply with CANVA and I'll send you a sales template you can use for FREE.

5. Repeat steps 3&4 a day before the sale ends- don't forget this! Create another email highlighting a different benefit/transformation they will experience buying your artwork, and create another graphic in Canva to post on social media. Most people don't make a move the first time they see something - so you need to remind them!

What do you think, will you commit to doing this? Give it a go and see what results you get. Remember, if you get no sales it's NOT a failure at all - it's learning & testing to get closer to your goals. 🫶

03/05/2023

Ballarat Community Fest - Celebrating All Abilities was a huge effort to put together, but a very rewarding experience! The festival provided a space for people with a disability to celebrate, have fun, as well as connect with service providers who could help change their lives for the better. The general community came out to support in a beautiful way as well.

We were involved in the PR, event management and video production. 😍 The festival was hosted by and sponsored by and

Big thanks to everyone involved - soo many people!! But a few off the top of my head are Arthur Creative Services CocoSounds The Goods Shed Ballarat Quest Ballarat Station Sovereign Press

💪

14/02/2023

Join us at Ballarat Community Fest - Celebrating All Abilities! Free fun activities, animal farm, jumping castle, drumming workshop and disability expo at The Goods Shed Ballarat. 🥰

We’re gearing up for a beautiful day filled with heaps of fun, excitement and joy! Register now and experience a day packed with events for people of all ages and abilities!

Let’s celebrate people of all abilities together and enjoy a day of family fun! 💙 See you soon!

📆 Saturday, 18th Feb
📍 Goods Shed, Ballarat Station
⌚ 10 am - 4 pm

Heartfelt gratitude to all our amazing sponsors:
✨ Ballarat Council
✨ Community Bank Buninyong
✨ Peak Plan Management
✨ Ballarat Times News Group
✨ Admire group Pty Ltd
✨ Sovereign Press
✨ Quest Ballarat
✨ The Ginkgo Tree Creative Studio
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05/01/2023

One of the websites I created in 2022 - this one was extra fun as I got to use old vintage, out of copyright book illustrations which I love. 🥰 See Book Fossicker - Clunes 2nd Hand Online Books at www.thebookfossicker.com.au - Where to go when you need rare or out of print books.
x Emma

14/12/2022

🌿EASY ART SALES BOOST🌿 Using “Australian made” Facebook groups

Getting targeted traffic to your artist website is where it’s at, and what better place to do it than where you will actually be appreciated. “Australian made” focused Facebook groups are great resources for product based businesses, including artists, as there are a lot of people on there who are wanting to buy Australian made gifts for others - or themselves!

🌿 🐲👇 🍃 🌿 🌲 🌳🌱🌿🪴🪴🪴🌱🌿💭
5 STEPS TO SELL IN FACEBOOK GROUPS
🪴Search for “Australian made” Facebook groups using your personal profile - join all that seem relevant
🪴Create a post about your work, share your story and how your artwork can transform people’s lives.
🪴Focus on different products every week - with direct links to those products. Reuse the same post for all the groups.
🪴Be consistent and tweak what is or isn’t working. Delete groups off your list that get no traction.

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Join our email list designed specifically for artists to grow their art business.

Go to https://www.theginkgotree.com.au/visual-artist-tips

06/12/2022

We had such a brilliant team of artists in ourProsperous Artist Mastermind & Marketing Program. In this lovely bunch we had Jarrod Hall Art Pauline O'Shannessy-Dowling Artist Sarah McKenzie Art Catherine Freemantle Studio The Odd Sockery, all established artists using Squarespace who needed that added support of a Mastermind (which they will keep going) and marketing workshops to see how they could streamline and grow their business using SEO, social media, email marketing and Squarespace.🤩🥳 To find out about the next one head to --> https://www.theginkgotree.com.au/visual-artist-marketing-program

Prosperous Artist Mastermind & Marketing Program🧑‍🎨