Jen Dalton - Dance Business Coach

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Jen Dalton - Dance Business Coach

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Jen Dalton - Dance Business Coach & Mastermind Mentor for studio owners wanting to simplify & scale for growth, impact & profit 🚀
Get your FREE Enrolment Accelerator & Retention Playbook Now 👇
https://www.jendalton.com.au/playbook Jen Dalton - Dance Business Coach & Mastermind Mentor for studio owners wanting to simplify & scale for growth, impact & profit 🚀

Unlock the full potential of your stud

io! https://linktr.ee/_jendalton_

Join our community of dance studio owners committed to growth, innovation, and creating impactful experiences for their students. Whether you're just starting out, looking to expand, or seeking a transformative business journey, my personalised coaching and immersive programs will guide you every step of the way.

-Simplify & Scale-

Get your FREE Enrolment Accelerator & Retention Playbook Now 👇
https://www.jendalton.com.au/playbook

29/09/2025

Marketing is shifting fast. While most are still obsessing over Reels, the real movers are mastering AI, search, and strategic content positioning.

🎙️ I sat down with industry powerhouse Sally Prendergast to expose the HIDDEN shift in dance marketing — the one that’ll separate the thriving studios from the fading ones.

👀 If you plan to stand out in 2026, this is your early advantage.

🎧 Listen on Apple or Spotify - Dance Studio Scaled Podcast

🚨 And don’t forget: this convo is a sneak peek into the gold we’re dropping at the Business of Dance Conference in just 2 weeks. …are you ready?

11/09/2025

What if it’s not about more…
But about better?

More students. More classes. More to manage.

It’s easy to fall into the trap of growth for growth’s sake.
But if it’s costing your time, creativity, or family life — is that really success?

For studio owners who are ready to lead differently…

…who want clarity, capacity, and growth that feels sustainable…
this is your next step.

Inside the Dance Studio Scaled Mastermind,
you won’t just scale your studio.
You’ll reclaim space to breathe, plan, and lead with intention.

🎯 Strategic - not stuffy
📊 Data-informed - but heart-led
🧘‍♀️ Spacious - not slammed
💡 Visionary - not reactive

Ready to find your version of balance?
[Book your suitability call today] — doors are open.

DM me for the link

10/09/2025

Most studio owners wear 37 hats…

And somewhere between cleaning the toilets and dealing with parents — the visionary in you gets lost.

But what if being the CEO of your studio didn’t mean sacrificing your creativity or your sanity?

💡 You get to lead with heart and data.
💃 You get to be strategic and soul-led.
🧘‍♀️ You get to grow — without burning out.

Because creative doesn’t mean chaotic.
And strategic doesn’t mean soulless.

Let’s redefine what it looks like to run a thriving studio.
(And take your seat at the top ✨)

09/09/2025

You don’t need more to grow.

You need better systems, stronger structure, and real support.

That’s exactly what we build inside the Dance Studio Scaled Mastermind.

If you’re sitting at around 200 students and still doing everything yourself, it’s time for a smarter way forward.

👉🏼 Send me a DM and we can organise a chat

25/08/2025

When it comes to planning for a new year, there are so many directions you could take.

You might start with your big goals, your marketing plan, your finances, or even your team structure.

All of those are important…

…But after decades of running a studio and now working closely with owners every day, I’ve realised there’s one place that makes everything else easier.

In this episode, we’re talking about why this should be the starting point of your studio planning, what smart owners are already doing now, and how you can use it as a strategic tool for growth...not just a piece of admin.

🎧Listen on Apple or Spotify

22/08/2025

The Business of Dance Conference in Perth
…Early Bird Tickets ON SALE NOW!

👉 11–12 October 2025 at the Bells Function Centre, Barrack Street in Perth

This isn’t your average dance conference...

This is for the studio owner ready to step into the CEO seat - without losing their creative soul:
✅ 2 transformational days
✅ No fluff. No pitching.
✅ Just powerful business strategy, real conversations & hands-on planning.

Only $297 for 2 days, but this Early Bird Price is only available for a limited time!

Hosted by Jen Dalton - Dance Business Coach, and Sally at Dance Studio Marketing... this is your opportunity to learn, connect and expand alongside people who get it.

https://businessofdance.co/home
👆 Buy your tickets now (spots strictly limited)

WA Dance Studio Owners
WA Dance Directory

21/08/2025

FREE Live Timetabling Workshop…To save your seat, comment the word TIMETABLE

👉🏼 Who: Dance Studio Owners who just want to get their 2026 timetable done (but ultimately want to drive retention, free up headspace, and make growth actually feel doable.)

👉🏼 When: Thursday, 4th September at 12pm AEST (Replay available!)

👉🏼 What: 60 mins of focused time where I’ll walk you through the exact strategy I use with my $1k/month mastermind clients and plan your 2026 studio timetable...step by step

If your timetable makes you question your life choices 😩…you simply need to let me help you sort it out - once and for all!

19/08/2025

If I was starting my studio again in 2025…

One of the first things I’d put in place would be a communication framework.

I’d start with the words.

With the conversations that actually shape enrolment, retention, and culture.

Because today’s parents are different.

They decide based on how they feel…not just what you offer.

And that starts long before the first plié.

This week’s podcast episode is all about where I’d start if I had to do it all again.

(It’s not what most people would say…but it’s what actually works.)

🎧 Tune in now: Listen on Apple or Spotify

13/08/2025

One small change → 8 new enrolments.

They didn’t spend more on ads.
They didn’t run a fancy promotion.
They simply tweaked how they followed up with their trials…

…and it led to 8 more enrolments within weeks 🎉

When you know exactly what to say, when to say it and how…increasing your student numbers stop being “luck” and start being repeatable.

Grab my Done-for-You Retention Kit and steal the exact scripts we used…so you can grow your numbers without hustling for new families all the time.

DM the word Script and I’ll send it to you…

01/08/2025

The calmest year I’ve ever had in business?

Wasn’t the one with the most students.
Or the most new classes.
Or the biggest production.

It was the one where I built a retention strategy *before* I needed one.

Before the re-enrolment window opened.
Before the “is she coming back?” spreadsheets.
Before the scramble.

And the shift wasn’t complicated.
It was about making retention a priority
so everything else...timetabling, staffing, planning...felt clearer, lighter, easier.

I want that for you too.

That’s why I created the ‘Done-For-You Retention Kit’.

It’s free, practical, and built to take you out of the reactive loop…fast.

✔️ Team scripts
✔️ Communication templates
✔️ A simple checklist so you know where to start

It’s free. It’s strategic. And it’ll save you months of guessing.

Dm me the word ‘Script’ and I’ll send it to you…

30/07/2025

Retention is a superpower...

If your “retention strategy” is sending a re-enrolment email and hoping they say yes…

You don’t have a strategy.
You’ve got a wish.

Retention isn’t a one-off convo. It’s not something you fix in Term 4.
It’s built in every tiny moment your team interacts with a parent or student.

→ When someone calls for the first time
→ When a teen is nervous walking into class
→ When a parent says, “We’re still deciding…”

If your team doesn’t know what to say (or how to say it), you’re losing enrolments before they even begin.

The good news?
You don’t have to fix it alone.

🎁 I’ve bundled up the exact scripts I used to retain 90%+ of our students and I’m giving them to you.

DM me “script” and I’ll send it straight to you...

You’ll thank yourself next enrolment season.

18/07/2025

I’ve worked with many dance and business mentors over the years.

And here’s what I know to be true…

The best results never came from the loudest voice in the room.

They came from the ones who’d actually walked the path.

Not just the ones with the biggest numbers or flashiest concert reels...

But the ones who had built what I wanted to build.

The ones who were generous, humble, honest.

The ones who didn’t just share highlight reels, but showed the real work.

There’s a difference between knowing of the journey and having walked it.

That’s who I trust.

That’s the kind of mentor I strive to be.

👉🏼 When the industry noise gets loud, tune it out…

👉🏼 Refocus on what actually matters to you.

👉🏼 Where you’re at.

👉🏼 Where you want to go.

And who’s walked the path...not just talked about it online.

Address

5 Gladstone Road
Castle Hill, NSW
2154

Telephone

+61487687898

Website

http://www.dancestudioempire.au/, https://linktr.ee/_jendalton_

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