Milly Clay

Milly Clay 🩷 1:1 mentoring for salon owners
🩷 20+ years of salon experience
🩷 Helping YOU reach 6 figures! Recently completed training with international educator.

Milly Clay & our team are Premier Salon Marketing coach specialists. Known for first class professionalism & the ability to create ways to get new clients and keep them through our unique & specifically designed tried and tested methods paired with the best industry experience. Our passion is to enhance our clients salons customer flow & give priceless methods with our in depth knowledge of the ha

ir and beauty industry. We are here to provide a friendly dependable service to our clients world wide. Milly Clay is an internationally and locally trained professional makeup artist, qualified hairdresser and beauty business entrepreneur for over 19 years. Specialising in salon marketing and advertising in both forms of done for you and done with you. For information on our services feel free to message here or email [email protected]

Soooooooo late last year I took over salon  #2ļøāƒ£I just couldn’t connect with the name or the soul of the place, so I dec...
07/07/2025

Soooooooo late last year I took over salon #2ļøāƒ£

I just couldn’t connect with the name or the soul of the place, so I decided to shut it down šŸ™ƒšŸ¤ŖšŸ¤Ø

Okay, that sounds a bit dramatic but I chose to do a complete reset… and Gold Coast Blondes was born ✨

I thought, ā€œAhh, this will be easy. I’ve done this many times beforeā€¦ā€ šŸ’Ŗ

Umm……..little did I realise it’s basically like starting a whole new salon from scratch with just a small existing clientele.

Far out, the salon refresh, the rebrand, the identity, the content plans, the vision, the values… all the things, it’s honestly been more than I could chew at times.

But here we are šŸ¦„

We’ve launched with full strategy, powered by hours of sweat, tears, tantrums and a whole lotta heart.

If you’re on the Gold Coast, give us a follow:

Insta @ instagram.com/goldcoast.blondes

I may or may not be doing an epic VIP giveaway away soon and you may or may not see me and my team in front of the lens or shall I say, my team taking the Mickey out of me, watch this space…

When you focus on delivering a transformation, not just a service, your clients stop asking, ā€œHow much?ā€ and start sayin...
20/06/2025

When you focus on delivering a transformation, not just a service, your clients stop asking, ā€œHow much?ā€ and start saying, ā€œWhen can I book?ā€ šŸ‘

Your job isn’t to be the cheapest. It’s to be the most valuable.
Because when the value outweighs the price, the decision becomes easy. šŸ’øšŸ’•

My salon team sometimes says I repeat myself a lot. And they’re right, I do.And I will, every day, for as long as I lead...
06/06/2025

My salon team sometimes says I repeat myself a lot. And they’re right, I do.
And I will, every day, for as long as I lead this salon.

Why?
āž”ļø Because repetition builds habits.
āž”ļø Habits build standards.
āž”ļø And standards create results. šŸ‘

One of the biggest things I drill into my team is:
The consultation is the most important conversation we have.

We don’t just ā€œtake bookings and paint hairā€

We solve problems.
We read body language.
We listen.
We offer real solutions, not just services.

Because when you master the consultation, you build trust, create loyal, and most importantly we change lives.

šŸ§ šŸ’› Is consultation a big focus in your salon too?

I’m the biggest believer in manifesting.To me, it’s also known as goal setting, getting clear, and creating a vision wit...
05/06/2025

I’m the biggest believer in manifesting.
To me, it’s also known as goal setting, getting clear, and creating a vision with a plan. ✨

But here’s the truth, you can dream, script, and visualise all you want…
If you don’t move, decide, or do the thing, nothing changes…..

Manifestation without action is just wishful thinking. Sorry it’s true.

So I created a simple rule for myself:
šŸ“‹ Every time I get an inspired idea (that ā€œmanifesting momentā€), I write down exactly what I need to do to bring it to life.

Then I move. I tick it off. I take aligned action. Move the needle.

That’s how my dreams become real.
That’s how I manifest, with mindset AND momentum. šŸ’«

I spoke to a salon owner today who was really struggling and we did a little audit on her ads and socials….. basically a...
29/05/2025

I spoke to a salon owner today who was really struggling and we did a little audit on her ads and socials….. basically all she was doing was trying to sell sell sell. āŒšŸ™…ā€ā™€ļø
This is not how you should be running your ads. Your ads should be like a story about who you are and how you can help people. People naturally gravitate to that rather than selling to them.

28/05/2025

This is a repost from my salon…. I’m so proud of my team, they pull up and change lives not just hair!

This is the kind of work we do at our salon…but it’s not just about the hair,šŸ’šŸ¼ā€ā™€ļø.We’re not just hairdressers. We’re your hype team. Your biggest cheerleaders. We’re daughters, sisters, and women who are passionate about lifting you up. We don’t just want you to look good, we want you to feel unstoppable.

Remember this when you’re talking to new and existing clients…goes a long ass way!
28/05/2025

Remember this when you’re talking to new and existing clients…goes a long ass way!

Can you relate….Do you forget the best ideas aswell??
27/05/2025

Can you relate….Do you forget the best ideas aswell??

Want more clients in your chair and happier clients overall? Then reply to every inquiry FAST!Here’s why: People are sho...
13/01/2025

Want more clients in your chair and happier clients overall? Then reply to every inquiry FAST!

Here’s why: People are shopping around and reaching out to multiple salons at the same time.

The salon that wins the client is the one that responds first.

Here’s proof: This client is literally messaging me on two different salon pages at the exact same time. And I see this allll the time.

This is exactly what your potential clients are doing right now.

So stop procrastinating and check your messages. Your next client is waiting—go reply pronto!

30/10/2024

Heyyy everyone, long time no smell! 🤩
Guess who’s been busy building an empire behind the scenes? šŸ™‹šŸ½ā€ā™€ļø Here’s a peek at what’s been going on in my world lately:

šŸ’“ Re-launched our exclusive hair extension range, sold a kidney and a toe to get this sorted just in time for the Christmas rush.

šŸ’“ Designed and Introduced 2 new hair products that make it easy to love your hair every day. These perfectly go with our hair extensions.

šŸ’“ Took on my second salon on the Gold Coast! No biggie here 🤪🤪🤪

šŸ’“ Lost 2 team members and gained 2 more—a rollercoaster that taught me a lot, and I’ll be sharing those lessons with you soon!

šŸ’“ Featured on 4 podcasts. I really should get mine launched —would you guys listen? I know my mum will 🤣🤣

šŸ’“ Launched my first ever online course on running FB & IG ads for salons! It’s my complete blueprint/guide, sharing everything I do within my agency, Visionary Marketing and my salons. Think insider secrets and step-by-step proven to work strategies to grow your salon/business.

šŸ’“ Working with the most incredible salon owners withn my advertising agency - Visionary Marketing - helping them grow their businesses with FB and Instagram ads, seeing their wins (making moneyyyy) gives me so much joy!

šŸ’“ A very recent hospital visit taught me to take better care of myself (even if I’m writing this at 2 am šŸ¤¦šŸ½ā€ā™€ļø).

šŸ’“ I’m going to be an aunty again soon! 🄰

šŸ’“ And last but not least, my kiddos just wrapped up rugby season YAY, that alone was almost full time work, so I’m squeezing in every second of family time, future planning before the crazy holiday season hits the salons.

Feeling incredibly grateful and excited to grow my lil plants aka projects. If you want to know more about any of these or need help with your own salon growth, drop a comment or DM me—I’d love to connect. 🄰

In the mean have a listen to the latest poddy sesh I had with Larissa from the Salon Owners Collective. Love this poddy! Sooo many golden nuggys every week from this boss lady!

So proud to help our hair salon client get179 NEW clients in less than 3 months!!That's almost half a million dollars pe...
05/02/2024

So proud to help our hair salon client get
179 NEW clients in less than 3 months!!
That's almost half a million dollars per year into her business…. If you want or NEED this - send me a DM now ….

Address

Gold Coast, QLD

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