Sumpton Creative

08/07/2023

Take up the Instagram realestate!

Using portrait orientation when posting to Instagram increases the chances of people engaging with your content.

It gives you more room to get creative and offers a better mobile experience for your followers.

Having those extra few pixels could be the difference between someone scrolling by or spending a precious few seconds taking in your content.

What do you think? Are you a square or portrait person? Has this info changed your mind on how you post?

07/07/2023

Let’s dive into Threads! The new app from Meta that is taking the world by storm! Here’s a few things we know so far. ✌🏻

1. Posts can be up to 500 characters long!
2. When someone replies to your thread, it gets shown to those following them! A great way to be seen by a different audience!
3. You can easily share your threads to your IG stories!
4. It’s a place to have meaningful conversations…
5. Or just be your unhinged self! No one is taking themselves that seriously over there. It’s a total party.
6. Videos can be up to 5 mins long!
7. You can easily repost threads you connect with to your own feed!
8. There is currently no direct messaging or hashtags!

And remember! This is the most important part! If you say goodbye to your threads account, you’ll also be deleting your IG! So DEACTIVATE, don’t DELETE! 🙅🏻‍♀️

Don’t forget to like, comment, share and follow!

04/07/2023

Feeling pretty dang grateful for my wonderful clients these days.

"As a business owner where time is precious, I am really thankful for Aimee who manages my social media. From the initial contact she knew the vibe I was projecting. Her monthly reports keep me updated and the content she writes is second to none. Aimee knows my business and what I’m aiming for and for that I highly recommend her social media services. I’ve picked a winner."

- Kerry Ridley (My Little Bookshop)

03/07/2023

Drop a 🫠 in the comments if this is you!

Now here's a lesson I learned the hard way...

We all know that social media can sometimes make us feel like we have to present an impeccable, flawless brand image. But here's the secret sauce: it's the quirks, the uniqueness, and the authentic moments that make your business truly shine!

Remember, consistency is key and obsessing over whether your content is 'perfect' enough to post is not sustainable!

So I guess what I'm saying is.... post the dang thing! 😏

02/07/2023

Not ready to give up control of your instagram account, but still have no idea what to post?

Here's how we can help.

By creating a months worth of content, including graphics and reels, for you to use at your discretion, we help you maintain your instagram feed without having to create the content yourself.

We get it, running a business is full on, and often times social media gets pushed to the bottom of the pile...

But thats where we come in!

For more information, shoot us a DM or email! We're always happy to help!

29/06/2023

FREE UP YOUR TIME FOR MORE IMPORTANT TASKS

✨SOCIAL MEDIA MANAGEMENT✨

Are you looking for someone to take over your content creation completely and free up your time? At Sumpton Creative we offer a variety of packages to suit your business. From scheduling client provided content, all the way through to creating, curating and consistently maintaining your instagram account.
Your brand voice is important to us. Which is why we curate a feed that speaks to who you are as a business. By creating aesthetic and captivating content, we make sure your voice is heard.

✨EVENT VIDEOGRAPHY & SHORT FORM VIDEO EDITING✨

Need high quality footage of your next event? Or perhaps you're wanting all those videos in your phone edited into useful aesthetic and scroll-stopping instagram reels! We're here to help. With an eye for detail, we will produce show stopping video content for use over a wide variety of platforms.

✨ONE OFF GRAPHICS, REELS & PHOTO EDITING PACKAGES✨

Looking for the creative flare a social media manager brings to the table, but not ready to have someone take over your socials completely? We've got you covered! By offering one off packages, creating a months worth of content for you to use, we ensure you get the vibe you're looking for, without having to hire a social media manager.

Ready to embrace the freedom a Social Media Manager can give you? Get in contact today! 😊✌🏻

28/06/2023

Let's dive into the magical realm of content planning!

I get it – sometimes the thought of planning Instagram content can feel overwhelming. But fear not, because with a little structure and a dash of inspiration, you'll be well on your way to creating a stunning feed that captivates your audience. ✌🏻

1️. Set Your Goals: Start by defining your objectives. What do you want to achieve with your Instagram presence? Is it brand awareness, engagement, driving traffic to your website, or showcasing your products? Having clear goals will guide your content strategy.

2️. Know Your Audience: Get to know your followers. What are their interests, pain points, and desires? Tailor your content to resonate with them. Conduct research, engage with your audience, and listen to their feedback. The better you understand them, the more compelling your content will be.

3. Create a Content Calendar: Planning is key! Use a content calendar to map out your posts, ensuring a balanced mix of content types and themes. Consider important dates, events, or holidays relevant to your brand. Remember to leave room for spontaneous posts that keep your feed fresh.

4. Mix Up Formats: Variety is the spice of life, and your Instagram feed is no exception. Experiment with different content formats like photo, carousels, stories and reels.

5. Engage and Collaborate: Instagram is all about community and connection. Engage with your audience by responding to comments, asking questions, and initiating conversations. Collaborate with influencers or like-minded brands for cross-promotion, giveaways, or takeovers to expand your reach.

Remember, planning Instagram content is not about stifling creativity; it's about unleashing it with intention. So embrace the process, experiment fearlessly, and let your imagination run wild.

Happy planning, and here's to creating a vibrant Instagram presence that showcases your unique brand!

27/06/2023

It's time to embrace the freedom a social media manager can give you!

Take social media off your desk and put it on mine, freeing yourself up to innovate and excel!

For more information on how I can help YOU, drop me a DM!

26/06/2023

Friendly reminder that your Social Media Manager is not in charge of sales!

YES, we can absolutely help funnel traffic (including potential clients) to your website, and we're always on the sidelines cheering for that sale. But it isn't our focus!

Our goal as Social Media Managers is to help your brand shine online, build engagement, and create a community of loyal fans. we're here to craft eye-catching content, respond to your comments, and keep the conversation flowing. But when it comes to the nitty-gritty of sales, that's not our jurisdiction.

25/06/2023

ATTENTION EVERYONE!

THIS IS NOT A DRILL!

WE HAVE A WEBSITE! 🚀

This has been a long time coming, but I am so incredibly proud of the work I put into this digital space! For more information on my social media management business and other services I have to offer, check out the link in my bio!

22/06/2023

Don't hide behind your brand!🙅🏻‍♀️

It's time to step into the spotlight on social media. Showcasing your face is crucial for building trust, establishing a personal connection, and humanising your business. Let your authenticity shine through as you share your expertise, values, and passion with your audience!

21/06/2023

OH HI! It's your friendly neighbourhood Social Media Manager!

I'm Aimee Sumpton, the face behind Sumpton Creative and I am here to help take your social media to the next level! 😋

20/06/2023

SOCIAL MEDIA QUICK TIPS 🚀

1. Smile, it's selfie time! Showcasing your beautiful face on your feed and stories helps you build an authentic connection with your audience. Let them see the person behind the brand!

2. Consistency is key! Show up regularly to keep your audience hooked and build trust. Be their go-to source for amazing content, and they'll eagerly await your next post!

3. Create, captivate, conquer! Add value to your audience's lives by crafting engaging content that educates, inspires, or entertains. Leave them craving for more with every scroll!

4. It's a two-way street! Engage, interact, and embrace the fun. Chat with your audience, respond to comments, and make them feel heard. After all, social media is all about building connections and having a blast together! ✨

20/06/2023

Hey there business owner! 👋🏻

Are you looking to free up time by outsourcing your social media?

At Sumpton Creative I work closely with you to ensure your vision is fulfilled and your brand voice is heard!

If you’re ready to take the leap, DM me today! ✌🏻
🏷️

17/06/2023

03/10/2022

🍂 Things I can help you with!

1. On site content creation, including photography and short form video (reels).
2. Posting and scheduling content for your business instagram and facebook.
3. Graphics & carousel creation, including infographics.
4. Extended caption writing & hashtag research.
5. Community management, including replying to comments & DM's in a timely manner.

If you're a small business struggling with your socials, feel free to get in touch!

02/10/2022

Contact me via email or DM for my social media management service overview and price guide.

✉️ [email protected]

01/10/2022

Why losing followers isn't necessarily a bad thing!

1. They weren't engaging with your content! Them leaving actually drives up your engagement, so don't feel upset when people decide to move on. Maybe your content just wasn't for them!

2. They weren't planning to work with or purchase from you. As a small business, what matters most is leads and potential clients, not how many followers you have. Focus on the metrics that matter!

3. They were bot/spam accounts and IG just did a mass clear out! Not to worry, these aren't the accounts you want following you either! 😉

REMEMBER! It's better to have a small engaged audience than a large one that ignores you!

If this post was useful to you, don't forget to like and share!
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